Generated by All in One SEO v5.0.1.1, this is an llms.txt file, used by LLMs to index the site. # Fashion Brain Academy We teach product entrepreneurs how to get more sales online using content and email marketing. Fashion, jewelry, home goods, food products... ## Sitemaps - [XML Sitemap](https://fashionbrainacademy.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Podcast](https://fashionbrainacademy.com/diary-of-a-designer/) - [Top 3 Product Planning Mistakes Fashion & Jewelry Designers Make](https://fashionbrainacademy.com/3-product-planning-mistakes-fashion-and-jewelry-designers-make/) - In this episode, you'll get a deeper understanding of the top product planning and inventory mistakes I see with my clients (and I've made them all myself) plus how to fix them. What products should I drop when? How much inventory will I need? What's a logical way to set my sales goals? We - [7 Ways to Drive More Traffic to Your Online Store](https://fashionbrainacademy.com/driving-traffic/) - If you're selling physical products online, this is for you. In today's episode, I run through 7 strategies for driving more traffic to your online store. As a business owner, you want more traffic and more sales, right? Of course! But it can feel overwhelming to do 'all the things' to get those results. You - [How to Know What Your Customers Want](https://fashionbrainacademy.com/survey/) - Ever wish you could be INSIDE the head of your customer? Today you'll learn a quick & dirty way to find out what they want, and what your "ideal customers" want to buy from you. If you know what they want, you can serve them better, right? And serving them better means you can make - ["I'm Working Too Hard for Too Little Money"](https://fashionbrainacademy.com/middle/) - "My business looks good on paper but it's killing me." "I feel like I'm missing something important for my business that everyone else seems to know." "I've totally lost track of my ideal customer and how to speak to them." "At this stage of my business, I'm still working way too hard to be making - [Holiday Sales: "I Need a Plan ASAP!"](https://fashionbrainacademy.com/holidayplan/) - It's that time of year and some of you are freaking OUT about your Holiday sales plan. If you haven't started doing your Holiday plan, I get it. And you're not the only one. We're working on Holiday plans right now in my monthly membership, The Club, and in today's episode I break down - [How Many Emails Should I Send During the Holiday Season?](https://fashionbrainacademy.com/howmany/) - How Many Emails Should I Send During the Holiday Season? If you listen to this podcast you know how big a fan I am of email marketing. It has an AMAZING ROI and is simple to execute. “What makes it (email) so valuable, especially during the holidays, is that it is an opt-in channel. That - [Holiday Season Planning in 30 Minutes or Less (phase one)](https://fashionbrainacademy.com/holiday30/) - Download the Notes for this episode. What if you spent 30 minutes planning your Holiday sales and emails? Right now. Today. As in...grab a pencil and let's do it. Without any fancy planning tools or special brain power. This episode breaks down 4 very simple steps to crushing your BFCM and Holiday season sales. I - [5 Ways to Make Money This Weekend](https://fashionbrainacademy.com/5waysweekend/) - Many of us work last-minute so if you've put off planing your promotions, this is for you. I taped it with Memorial Day weekend in mind (when a client was freaking out she had nothing planned) but these marketing and sales tactics can be used any time. Want some quick sales? Let's go!! Here are - [Apparel Manufacturing Tour for Fashion Designers](https://fashionbrainacademy.com/chicago-manufacturing-tour/) - Updated for 2025: It's baaaaaack!! We're doing tours again and the next Apparel Manufacturing Tour is happening in New York City's garment district. To register and see details, click here. Where can fashion designers find factories, sewing contractors, pattern makers, and graders? Glad you asked! We'll take you on an insider tour of apparel, fashion, - [How Do I Know if My New Products Will Sell? (Fashion and Jewelry Brand)](https://fashionbrainacademy.com/productwillsell/) - In this episode we first do a rapid-fire Q&A answering listeners' business questions. 1) Product Drops for the holiday season: "Should I drop all the products at the same time & do one big drop? Or space them out into smaller chunks or 2 - 3 products at a time?" 2) Costing and Pricing - [My Biggest Mistake With Costing & Pricing My Clothing Line](https://fashionbrainacademy.com/costing-and-pricing-products/) - Struggling with product pricing? You’re not alone. Here’s how I got it wrong, what I fixed, and how you can avoid the same costly mistakes. - [How Bean Goods Went from $134K to $1 Million in Sales: Pet Business Case Study PART 1](https://fashionbrainacademy.com/beangoods/) - How Bean Goods Grew from $134K to $1 Million in Sales: Pet Product Case Study - PART 1 One Million Dollars in Sales as a product business owner?! YES! This episode breaks down exactly how they did it. My guest today is Claire Wolfson from Bean Goods. She takes us through exactly how she and - [My Exact Pricing Formula: Costing and Pricing Your Product (Part 2)](https://fashionbrainacademy.com/costingsheet2/) - My Exact Pricing Formula: Costing & Pricing Your Product (part 2) Today is part 2 of Costing & Pricing your product. If you haven't listened to Part 1 yet, click here. In this episode, I give you my EXACT pricing formula & the exact markups I recommend. 👀 You'll learn the EXACT markup & pricing - [Top Costing and Pricing Mistakes Fashion Designers Make](https://fashionbrainacademy.com/top-costing-and-pricing-mistakes-fashion-designers-make/) - First, you can grab our Costing & Pricing Template + Workshop > Click here: https://fashionbrainacademy.com/costsheet In this episode, you'll learn the top costing and pricing mistakes many fashion designers make -- and yup, I've made them all. We talk about undercharging due to pricing fear, misconceptions about what we think people will actually pay, lack - [How to Deal with Tariffs & Supply Chain Issues - Fashion & Apparel Brands](https://fashionbrainacademy.com/tariffspanel/) - New tariffs are here and small business owners are feeling the squeeze. Should you raise prices or consider moving your production? How can small fashion brands protect margins and be ready for 2025? This post will be updated regularly with the date noted, offering you expert advice, resources, and links pertaining to tariffs and supply - [Checklist: Before You Can Sell Your Product to Retailers](https://fashionbrainacademy.com/checklist-before-you-can-sell-your-product-to-retailers/) - Before you start approaching retail buyers with your product, you want to consider it from the buyer's point of view. I owned a retail store for over 14 years while I also designed and sold my womenswear line to boutiques and big box stores (including Bloomingdale's, Saks, Macy's, etc.) The way designers think getting orders - [The 2nd Most Important Skill for Product Entrepreneurs in 2025](https://fashionbrainacademy.com/1skill/) - Hey entrepreneurs! We're bombarded by strategies and shiny new tactics these day. There are a gazillion gurus teaching the Next! Big! Thing! that will transform your business completely in the next 17 hours with zero money down. 😂 🤦🏻‍♀️ It's harder than ever to stay focused as a business owner. So many things to do and - [How to Build a Pre-Launch Email List for a Physical Product or Fashion Brand](https://fashionbrainacademy.com/email/) - Hey! If you want to build an email list for any product, even if it's your first product and you haven't launched yet, you need to start marketing EARLY. In today's podcast, we're talking about how to build a pre-launch email list for a physical product. When you do all the work to create a - [Sorry, But Your Clothing Line's Not Good Enough](https://fashionbrainacademy.com/sorry-but-your-clothing-lines-not-good-enough/) - True story. That time I was told my designs kinda sucked... Updated for 2025: This story still hits hard even though I wrote it years ago. I hope it helps you. -Jane If you make and sell a product of any kind - apparel, accessories, home goods, food, jewelry - you're bound to hear negative - [3 Quick Emails to Send Before the Holidays for Your Online Store](https://fashionbrainacademy.com/giftwrap/) - It's the most wonderful time of the year, l right? Ha!! I think 90% of my clients are already feeling DONE with the holiday season. NOTE: There are VISUALS for this episode. See below. Heck, many of you started planning Black Friday in August, for godsake. You might be sick of worrying that you - [Closing The Sale: 5 Elements of a Great Offer](https://fashionbrainacademy.com/offer/) - Closing The Sale: 5 Elements of a Great Offer Today we're talking about CLOSING the sale. You're going to learn... -> specific psychological triggers that get people to buy -> how to use these psychological triggers WITHOUT manipulating people or shaming them into a purchase -> the difference between "passive marketing" and actively going after - [Monday Quickie: The Motivation You Need Today](https://fashionbrainacademy.com/monday-quickie-the-motivation-you-need-today/) - Being an entrepreneur is no joke. May we all have a crew like this… Some people inspire us to do the things. Some people just plan and plan and plan and never get much accomplished. Most of us go back and forth between these 2 options. To create the business we REALLY want, we need - [What's the Best Way to Photograph Your Clothing Line for Your Online Store?](https://fashionbrainacademy.com/onlinestore/) - Hey there! A lively discussion is going on over on the Fashion Brain Facebook Page. Q: "I have a question for other designers who sell online: do you find that your clothing sells better when shown on a model, or when shown as a product image against a white background?" - Molly Marie A: Check - [Things Your Pattern Maker Wishes You Knew - with Xochil Herrera Sheer](https://fashionbrainacademy.com/xochil/) - What Your Pattern Maker Wishes You Knew with Xochil Herrera Sheer "The big thing is preparedness and clear communication. Even as early as your very first interaction, that first email. You don't have to tell me the your entire story, but I wanna know a little bit about your product and ideal customer to pique - [What to Do for Black Friday (Fashion, Jewelry, and Accessories Designers)](https://fashionbrainacademy.com/bfcm/) - Mystery Bundles Step-By-Step Not sure what to offer for Black Friday? You’ve probably tried the usual things – take 25% off site-wide blah blah blah. Nothing wrong with that (if you've tested it and it works well then keep doing it!). But -- it is a bit of a snore, people are used to seeing - [The Steps to $1 Million in Sales on Shopify: Case Study with Claire from Bean Goods - PART 2](https://fashionbrainacademy.com/beangoods2/) - What does it take to sell $1 million in sales from an online Shopify store? Claire reveals exactly what they did in the the last 3 years to go from $134K to $1 million in sales. - [What's Possible for You and Your Business (Part 1)](https://fashionbrainacademy.com/possible1/) - Reflecting back on the next 12 months, do you like what you see? Are you proud? Disappointed? Hopeful for the New Year? Today I'm sharing what's possible for you based on specific examples of what some badass entrepreneurs have achieved this year. - going from totally frozen to taking massive action in only 8 weeks - [3 Things You Don't Know About Selling To Boutiques That Could Hurt You](https://fashionbrainacademy.com/3-things-you-dont-know-about-selling-to-boutiques-that-could-hurt-you/) - You've launched a line and are ready to sell. What to boutiques want to know? It might not be what you think. Here's what they want to know - and what they don't. - [Reinventing My Business When I Wanted to Quit - with Nicole Giordano](https://fashionbrainacademy.com/reinventing-my-business/) - “I mean, I was ready to close it down”, Nicole Giordano from Startup Fashion tells us how she almost quit. Have you felt like this before? When you’re just tired of it all and need something to change? Today you’ll learn... where to start when reinventing your business how to think in "small chunks" - [How Many Styles Should I Have On My Clothing Line?](https://fashionbrainacademy.com/how-many-styles-should-be-on-your-clothing-line/) - how many styles should be on my clothing line? - [Finish What You Started: Tabitha Brown](https://fashionbrainacademy.com/finish-what-you-started-tabitha-brown/) - Best advice ever for entrepreneurs from Tabitha Brown. Ever evah. If I could reach out into the internets and give Tabitha Brown a huge hug and a dozen roses, I would do it right now. I mean, this video helps me every.single.day. And Tabitha Brown? She is EVERYTHING. (If you're hearing about her for the - [A Quick & Dirty Product Promotion Strategy](https://fashionbrainacademy.com/dirty/) - The Quick & Dirty Product Promo Strategy If you need a last-minute plan for BFCM, this is it! Keep it very simple and do what we lay out in this episode. Quick & dirty for the win. And for the sales. You can also listen on iTunes,Spotify, or Soundcloud Here's the screenshot I mention in the - [That's Not Realistic](https://fashionbrainacademy.com/realistic/) - How many times have you been told what you want to do is "not realistic"? HOW MANY TIMES? Let's break down what actually IS realistic for you. It's probably more than you think. I'll give you specific examples of what's possible -- what my students and clients have actually accomplished. Then I'll share 3 things - [Quick Monthly Metrics to Know What's Really Working for You](https://fashionbrainacademy.com/quick-metrics/) - Today's episode includes a little end-of-year challenge for you. 1) The one question my Mom asked me shortly before she died. Wow -- it could shake things up for ya & I encourage you to listen. 2) The quick & easy way to track monthly metrics to know what marketing to focus on for the - [How to Sell More Gift Cards This Week](https://fashionbrainacademy.com/how-to-sell-more-gift-cards-this-week/) -  If you want to boost sales of gift cards this week, there are 4 things you can do. I've been testing a few things with my native gardening website, and wowza! Here's what I learned... Your conversions will go up if you: Tell them the "right" amount to buy (so they don't have to - [How to Make a Brand Video That Actually Gets Results - with Susan Bradley](https://fashionbrainacademy.com/brandsusan/) - The #1 thing that's working for online store owners right now is this -- a simple brand video. Whaaaaa?!? Really? Not gonna lie, as a fan of direct response marketing, I'm very skeptical of anything that smacks of "branding" and "building awareness". Can't pay the bills with awareness...just sayin'. But the simple video strategy that - [Fashion Business Coaching Session: Inventory, Margins, & Email List Building with Angela from Ang Hill](https://fashionbrainacademy.com/fashion-business-coaching-session-inventory-margins-email-list-building-with-angela-from-ang-hill/) - Coaching Session: Inventory, Profit Margins, & Email List Building with Angela from Ang Hill What's it like to have a business coach? Get a BTS look as I answer 3 questions from a Canadian fashion designer, Angela Johnson from Ang Hill. We cover: When you know which products have the best margins but aren't sure - [Fashion Designer Barbie - My Essay for NPR](https://fashionbrainacademy.com/barbie/) - "A Grown-Up Barbie" My Essay for NPR's This I Believe Series The Barbie movie is taking over the world. Have you seen it yet? Back in 2006, I did an essay about Barbie for NPR's This I Believe series, titled A Grown-Up Barbie. Like many girls, I learned to sew so I could make clothes - [Q4: Are You Freaking Out Yet?](https://fashionbrainacademy.com/q4/) - Q4: Are You Freaking Out Yet? "Q4 is freaking me out. There’s so much to do and I don’t want work myself to death like I did last year at this time. Help!” Many of my clients are getting a little freaked out right now so I put together 3 main things to focus on - [Getting Sales With A Quiz with Lindsay From Guild Party](https://fashionbrainacademy.com/guild/) - Getting Sales With A Quiz with Lindsay From Guild Party Lindsay from Guild Party started building her customer list BEFORE her product was even ready to sell. She created a quiz and it got shared ONCE on Twitter which resulted in 400 NEW EMAIL SUBSCRIBERS in a single day. Her quiz has gone on to - [How to Stop Being Afraid to Fail - Advice from Kobe Bryant](https://fashionbrainacademy.com/kobe/) - How to Stop Being Afraid to Fail - Advice from Kobe Bryant "Through basketball, I learned discipline, perseverance, teamwork, failure, success. These are lessons that can be applied to any field." - Kobe Bryant Today I share a Kobe Bryant clip about mindset that absolutely blows me away. It's like the holy grail of success mindset - [My Sales Are Down and I'm Worried - What Should I Do?](https://fashionbrainacademy.com/worried/) - I'm hearing from a lot of entrepreneurs, clients and members of The Club, that their sales are down. Part of the reason that sales are down is that it's summer, when retail sales tend to dip. There's also a ton going on in the world right now -- talk of a recession, war in Ukraine, - [Outdated Marketing You Can Stop Doing Immediately](https://fashionbrainacademy.com/outdated-marketing/) - Outdated Marketing Practices You Can Stop Doing Today is about what you can STOP doing. There's a some questionable marketing going on out there and I'll share what's really working for my clients and what's not. If you sell physical products - clothing, accessories, jewelry, home goods, pet products -- this is for you. There's - [Why Creative Entrepreneurs are Different than Regular People](https://fashionbrainacademy.com/creative-entrepreneurs-different-regular-people/) - You're a creative entrepreneur and that makes you different. And awesome. And sometimes it can be annoying - cuz other people don't always "get it'. HuffPost has an article about things highly creative people do differently. Check out a few things on their list: They observe everything Creatives fail and really good ones fail often - [Hand Woven Fabric for High Fashion Clothing with Jackie from Motif Handmade](https://fashionbrainacademy.com/motif/) - Hand Woven Fabric for High Fashion Clothing w/ Jackie from Motif Handmade Sustainable fabrics, social impact, living in Bangladesh, consumer awareness in fashion, hand-woven textiles, small quantities BUT with the ability to scale production yardage... wow. Just wow. My guest today is Jackie Corlett from Motif Handmade. Jackie tells us about a whole new way - [A 12-Month Plan for Your Business Starts With This](https://fashionbrainacademy.com/startwithyou/) - Planning for the Next Year: It Starts with YOU What if planning for the next 12 months was EASY? Today you'll answer 7 questions to inform WTF you really want to do for the next year. This doesn't have to be hard. And the good news is that it starts with YOU. Yay. Download the - [Entrepreneurs with ADHD: 3 Things That Actually Help Me Get Sh*t Done and Not Feel Stupid](https://fashionbrainacademy.com/adhd/) - Entrepreneurs with ADHD: 3 Things That Actually Help Me Get Sh*t Done and Not Feel Stupid "You're a Ferrari with a flat tire." The doctor stared straight into my eyes with almost creepy intensity as he said these words. That's how he let me know I was actually diagnosed with ADHD. Hmmmmm... I'm a Ferrari. - [(Startup Story) Creating Multiple Streams of Income in the Fashion Industry w/ Tommie Hernandez](https://fashionbrainacademy.com/tommie/) - (Startup Story) Creating Multiple Streams of Income in the Fashion Industry w/ Tommie Hernández We hear about the magic of multiple streams of income. But how does a fashion designer actually pull this off? Tommie Hernández is a Puerto-Rican fashion designer who has figured it out and she tells us her secrets today. For 17 - [Doing the Minimum](https://fashionbrainacademy.com/bareminimum/) - Doing the Minimum: Keep Your Business Going During a Big Life Event "How do I keep my business going while I deal with a life crisis?" There are times in your life when you have SO much happening in your personal life that you just need to do the minimum at work. Whatever it takes - [How often should I email my list?](https://fashionbrainacademy.com/sendemails/) - How often should I email my list? How often should I send emails to my list? I get this question ALL THE TIME. There are so many different answers that it will make your head explode. Today, I'll give you an HONEST answers to this and other questions that I've gotten about emails. Here’s - [Should I Hire a Business Coach?](https://fashionbrainacademy.com/business-coach/) - Should I Hire a Business Coach? The other day I was walking with a friend who owns a business and she asked me... "Should I hire a business coach?" I make my living coaching & teaching creative entrepreneurs how to sell more products online. So you'd think I would've immediately responded, "yes". It wasn't. Instead, - [5 Must-Read Books for Fashion Entrepreneurs](https://fashionbrainacademy.com/5books1/) - 5 Must-Read Books for Fashion Entrepreneurs I have a habit of ordering books online and promptly NOT reading them. I want to read them, I plan on it, but I don't always do it. The 5 books I recommend in this episode I have read cover to cover and I believe every clothing, fashion, or - [(Startup Story) First One to Fail Wins & Other Hard-Learned Lessons w/ Grant from El Roo Bike](https://fashionbrainacademy.com/grant/) - First One to Fail Wins & Other Hard-Learned Lessons w/ Grant from El Roo Bike (Startup Story) My guest today is SO HONEST about the struggles of his first clothing line and what he's doing differently the second time around. Grant Janke from El Roo Bike is a former network engineer who hated his job - [6 Different Types of Customers and Why It Matters](https://fashionbrainacademy.com/customers/) - 6 Different Types of Customers and Why It Matters Let's talk about the 6 different types of customers and why they matter to you. Now. I'm basing this on my own personal experience. If you know me, you know that I was 25 years old when I opened up a retail store in Chicago, I - [Outdated Fashion Business Practices You Can Stop Doing Immediately](https://fashionbrainacademy.com/outdated/) - Outdated Fashion Business Practices You Can Stop Doing Today we cover what NOT to do with your clothing, accessories, or jewelry business. There's so much advice out there about starting & growing a fashion business and a lot of it is outdated and unrealistic. We discuss: are fashion shows a waste of time and money - [Why It’s Hard to Sell](https://fashionbrainacademy.com/hard/) - Why It’s Hard To Sell First - a quick clarification. I received a great question about my online course, Launch a Line, which is for people who want to launch or grow and clothing line. The question was... "I already launched. Technically I already have a business but I feel like I didn't do it - [12 Different Ways to Sell Your Fashion Line](https://fashionbrainacademy.com/12-different-ways-to-sell-your-fashion-line/) - Deciding how to sell your clothing, jewelry, or accessories line can be daunting. Gone are the days of just selling wholesale because that was the only option. I get asked this question every week, "Jane, what's the best way to sell my clothing line/accessories line/jewelry line/ baby product /artwork/candle line?" It all depends on you (and - [Why My Clothing Line Beat the Odds and Was Successful](https://fashionbrainacademy.com/why/) - Why My Clothing Line Beat the Odds and Was Successful In this episode, I share 5 things I did right with my clothing line and 5 things I did wrong. I made so many mistakes, and yet my business was still profitable & successful. In this episode: The embarrassing mantra I posted on my fridge - [Costing and Pricing Your Product (Part 1)](https://fashionbrainacademy.com/costingsheet/) - Costing & Pricing Your Product (part 1) We all know the importance of costing and pricing a product for profit. The question is...are you doing it right? Pricing your fashion or accessories product is one of the most important things you'll do for your business. There's a lot that goes into it and waaaaaaayyyyyy to - [Making Up Your Own Rules (a Johnny Cupcakes story)](https://fashionbrainacademy.com/yourrules/) - Making Up Your Own Rules (a Johnny Cupcakes story) You don't have to run your business like other people think you should. You don't have to do what the gurus say. You don't have to do it like your competition does. Today's episode tells a story about when Johnny Earl first started his business, Johnny Cupcakes. He did something completely OPPOSITE of what 99% of other entrepreneyrs - [Anti-Fail Plan: 9 Pillars of Success](https://fashionbrainacademy.com/pillars/) - What makes a successful business? Money isn't the ONLY thing we need to think about in business in order to get success, there are more elements to it. We all want a business that does these things: Serves your customers/clients Serves the world Fills you up And monetize at the same time... Today, I'm breaking - [Stop It!](https://fashionbrainacademy.com/stopit/) - Today's episode is another quickie. I have just 2 words for you... Stop It. Stop. It. Srsly. I'm not kidding. What needs to stop in your business? I'll make a wild guess about what needs to stop - and this episode might just be a total game changer for you, if you let it. How do - [The CURE for Not Enough Time](https://fashionbrainacademy.com/thecure/) - The CURE for Not Enough Time Today you'll get the CURE for "I don't have enough time." There's a simple hack that's working very well for me and I tested it with 20 clients who are LOVING it. It's a life-changing, confidence-boosting, productivity-crushing hack that anyone can do starting immediately. Try it. It will take - [6 Reasons Why Planning Your Content & Promotions Feels Hard](https://fashionbrainacademy.com/promotions/) - 6 Reasons Why Planning Your Content & Promotions Feels Hard Download the Content & Promotions Calendar template here If planning your content seems hard, you're not alone. If you're agonizing over "what to post" and falling into the popularity contest that is social media, this episode is for you. I'll give you my SIMPLE content - [The 3 Secrets of Success from the Insider View of a Fabric Rep - with Jay Arbetman](https://fashionbrainacademy.com/jay/) - Do you ever meet someone and right away you know you're going to like them? That's how I feel about my guest today, Jay Arbetman. Jay is the owner of The Sourcing District, a sales agency that sells fabric, textile products, and garment production necessities to companies in industries like apparel, hospitality, event planning, and - [How to Build an Audience for Your Brand from Scratch (11 Steps)](https://fashionbrainacademy.com/audiencebuilding/) - How to Build an Audience for Your Brand from Scratch (11 Steps) I get these questions every week… How do I get a bigger audience? What are the steps to building a loyal following that will actually buy from me? How can I grow my email list and get people to know I exist? Today - [No Time to Create Content? Do This...](https://fashionbrainacademy.com/notime/) - No Time to Create Content? Do This... First, did you take our 4 questions survey? DO IT PLEASE! Pretty please... Take the 4 question survey now. You do NOT need to be on the hamster wheel of content creation. There's an easier way and it focuses on just TWO pieces of content designed to attract - [How to Use Instagram & TikTok to Get Sales for Your Fashion Brand with Elizabeth Stiles](https://fashionbrainacademy.com/visibility2/) - How to Use Instagram & TikTok to Get Sales for Your Fashion Brand with Elizabeth Stiles "You can take a huge amount of confidence from the fact that people have chosen to follow you, therefore you have a permission slip to give them more of what they've seen so far." - Elizabeth Stiles Elizabeth is - [Startup Story and What I'd Do If I Started Over Again Today with Tiffe from Baby Teith](https://fashionbrainacademy.com/tiffe/) - Startup Story and What I'd Do If I Started Over Again with Tiffe from Baby Teith I'm so excited about today's guest! Tiffe Fermaint is my special guest and she'll share a little bit of her startup story, plus she'll share what she would do if she was starting over again today to build a - [Tip #4: Where to Find a Sewing Contractor in the US](https://fashionbrainacademy.com/where-to-find-a-sewing-contractor-in-the-us/) - Today is day 4 (of 5) with video tips about getting your clothing or accessories line produced. One big monster ginormous (I could go on but you probably know this already) issue for startup fashion designers is where to look to find a factory to get samples made and to do your production runs. The bummer - [How to Create a One Page Marketing Plan for Your Brand](https://fashionbrainacademy.com/mam/) - How to Create a One-Page Marketing Plan First, download the One Page Marketing Plan Worksheet If you ever struggle with a lack of focus in your marketing, you're not alone. There's always a LOT to do in business, especially if your company designs and manufactures the products you sell. Watch above or listen - [How to Go from $100K in Sales to $250K](https://fashionbrainacademy.com/100kto250k/) - How to Go from $100K in Sales to $250K I'm taping today's podcast from a ski lodge,while my son goes skiing. Imperfect action, baby! I want to tell you how take your business from $100k to $250k in sales per year. So many of the entrepreneurs I've talked to lately want to grow but they're - [3 Ways to Upgrade Your Mindset (Part 2)](https://fashionbrainacademy.com/3ways2/) - 3 More Ways to Upgrade Your Mindset (Part 2) Today's podcast is Part 2 of 3 Ways to Upgrade Your Mindset. “Our thoughts become our words, our words become our beliefs, our beliefs become our actions, our actions become our habits, and our habits become our realities.” Jen Sincero When you consider "what's my mindset" - [What should I do FIRST to start my clothing line?](https://fashionbrainacademy.com/what-should-i-do-first-to-start-a-clothing-line/) - "What should I do FIRST to start my clothing line? I'm stuck and need direction." #AskJanesBrain Today's video shows you exactly what went on during a private client session with a startup clothing designer who needed direction to get going. “I’m stuck and I need some direction for my startup.” That was the title of the - [How to Make Your Fashion Brand More Sustainable with Shannon Lohr](https://fashionbrainacademy.com/shannon2/) - 3 Ways Your Fashion Brand Can Be More Sustainable Shannon Lohr, owner of Factory 45, is my special guest in today's podcast. She shares 3 pretty simple ways you can make your current business more sustainable. Shannon is a rock star and is completely dedicated to product sustainability. She teaches entrepreneurs how to launch a - [What's Working for Small Fashion Brands with Dessy from Fashion Insider](https://fashionbrainacademy.com/dessy/) - Today's episode features Dessy from Fashion Insider Co. Dessy interviewed me for her podcast and graciously gave me permission to share it here. We talk about and compare what's working for small fashion brands here in the U.S. and in the U.K. and Europe. What you'll learn... why having a great or gorgeous product doesn't mean - [3 Ways to Upgrade Your Mindset (Part 1)](https://fashionbrainacademy.com/3ways/) - 3 Ways to Upgrade Your Mindset (Part 1) Let's talk about how to upgrade your mindset so you make more money and are actually (whaaaaa??) happier. I break down 3 things that work for me and have worked for my clients. How you think about what happens is more important than what actually happened Being - [Client Stories: Grit & Confidence with Jen Siow and Tiffany Nelson](https://fashionbrainacademy.com/jenandtiffany/) - Client Stories: Jen and Tiffany's 90-Day Coaching Sprint Will a business coach really help me? 90 days of private coaching. Does it make any real difference? Hear from Jen Siow and Tiffany Nelson about the good, the bad, and the ugly of 1:1 coaching and their badass entrepreneurial effort. I love these entrepreneurs and their - [Obsessing About Sales](https://fashionbrainacademy.com/obsessing/) - Obsessing About Sales I have a couple of things for you today... Thing one... BIG ANNOUNCEMENT (all caps even). I've decided to close my monthly membership, The Club. This will be the last month of the membership. I absolutely LOVE the members and everything we've done, and I've decided to structure my business differently. I'll - [Doing the Work But Not Getting the Sales I Need](https://fashionbrainacademy.com/doingthework/) - I asked a question of one of a private coaching clients the other day: "What is holding you back or slowing your progress?" We went through a list of possible reasons - no knowledge of sales/marketing, time, competition, resources, your positioning in the marketplace, cash flow, confidence in self, or project. And she told me - [The Difference A Year Can Make](https://fashionbrainacademy.com/difference/) - The Difference A Year Can Make Unless You Do The Same BS As Last Year Then Nothing Will Change You might need a new approach for 2023. Not just a few tweaks to your business, but a new approach altogether. Because if you're thinking, "this year will be different" I'm asking you why. How. What's - [Creating Your Simple Sales System](https://fashionbrainacademy.com/simple/) - "I'm working really hard but not getting the sales I need to support myself." I hear a version of this statement from entrepreneurs every week. You feel like you're doing ALL THE THINGS - posting to social media, sending emails, making videos, running ads... I know you're working hard and yet, it's often work that's - [If You Knew You Could Not Fail, What Would You Do Immediately?](https://fashionbrainacademy.com/question/) - If you knew you could not fail, what would you do immediately? What's YOUR answer to this? I sent a simple email with this question to my entire list. I received so many honest answers. I read through them all and the responses were really fascinating. From hiring someone to take over the day-to-day operations to - [Tips for Attending Your First Wholesale Fabric Show](https://fashionbrainacademy.com/tips-for-attending-your-first-fabric-trade-show/) - Tips for Attending Your First Fabric Show Choosing perfect fabrics for your clothing or accessories line is one of most essential tasks for any fashion designer. The best way to see a lot of different fabric and trim options quickly is to attend a fabric trade show. Visiting a fabric show can be overwhelming, - [How to Have a Fashion Business With Zero Inventory - with Jennyvi Dizon](https://fashionbrainacademy.com/jennyvi/) - I have a special guest today and she has solved the inventory problem. And before you say, oh she's probably selling POD (print on demand) T-shirts, that's not it. Jennyvi is a fashion designer who creates custom high end bridal dresses and she also had a RTW of apparel. For her clothing line, she got - ["I Don't Want to Wait Forever to Grow"](https://fashionbrainacademy.com/waitforever/) - This question from a product entrepreneur popped into my email this week... Hi Jane, I really love your podcast. I found it super helpful as I was setting up my email flows. I've also been searching for help with driving traffic to my site. Right now, I am getting super consistent with my weekly newsletter, - [The #1 Secret to Easy Content Creation](https://fashionbrainacademy.com/1secret/) - I've got a quick episode for you today and I think it will be super useful to you getting your content DONE. Lately I'm doing more 1:1 private coaching and I'm getting such a great look deep inside all these businesses There's one big struggle I hear from my clients and our Club members each - [Forget Fear of Failure: Try This Instead](https://fashionbrainacademy.com/fear/) - There’s a LOT we can say about fear. Lots has been written and lost of people are experts at it. In fact YOU are an expert at it. I am an expert at it. My clients are experts at it. We're ALL experts. Because we feel fear ALL the time. We're human and we just - [Startup Story: How to Go After What You Want & Get It with Shavonne Dorsey](https://fashionbrainacademy.com/shavonne/) - "You have to ADDRESS the woman before you can DRESS the woman." - Dallas TX fashion designer, Shavonne Dorsey Shavonne Dorsey was working in corporate America and just wanted to find clothing that fit her personality that she could wear to work. She started sketching outfits, just for fun, with no intention of doing anything - [Motivation vs. Discipline: What Works for Entrepreneurs?](https://fashionbrainacademy.com/discipline/) - Have you ever been to a conference and felt so excited and motivated to kick ass? And then you get home, feeling great, ready to take on the world -- for about 3 days. And then the motivation disappears. (Motivation is like taking a shower, you can't do it on Sunday and expect it to - [You Can't Boil the Ocean](https://fashionbrainacademy.com/ocean/) - If you're the entrepreneur who always tries to do too many things, join the club this episode is for you. Doing ALL the things, like trying to boil the ocean, just will not work. What you'll hear today is inspired by the amazing André De Shields, a Tony Award winning actor and brilliant human. He - [Client Stories: Getting Out of Your Comfort Zone with Chabella and Edwards](https://fashionbrainacademy.com/clients1/) - “What's it really like to have a business coach?" Our clients tell all. ???? Today I bring it on two different clients. Chabella is the owner and designer of Chabella Gomez, a womenswear line that's New York style mixed with a sustainable mission. Edwards Buice is the creative force behind David Edwards Clothier, an online - [Member Stories - What it’s Like to Have a Business Coach with Wilma and Patti](https://fashionbrainacademy.com/members1/) - Do you ever wonder what it’s like to have a business coach? What if you had someone you could go to, that you actually trust, who’s been there before and done what you want to do? And you knew this person would give you honest feedback and advice. Whaaaaa?? Yup, today you’ll hear from Wilma - [Overthinking](https://fashionbrainacademy.com/overthinking/) - I noticed something this week while I was talking with some of my private clients. Big time issue happening... The amount of overthinking we all do. Ask me how I know. #overthinkingqueen But a couple things happened that I thought were super interesting. One of my VIP clients said, "I need to find my - [How Do I Start a Clothing Line with $5,000? Where Should I Spend the Money?](https://fashionbrainacademy.com/how-do-i-start-a-clothing-line-on-small-budget/) - If you have a small startup budget, DO SPEND the money for professional pattern making and high quality product photos. You can skimp on other things. - [Build Your Audience With This ABC Social Media Strategy](https://fashionbrainacademy.com/abc/) - "How do I get people to go from my social media, back to my site to buy?" I hear this question a LOT so I taught a very simple ABC 3 posts social media SYSTEM that will get you more traffic, and more buyers. In this episode, I take you inside The Club, our membership, - [Get Sales NOW: Seven Things to Do When Your E-Commerce Sales Are Down](https://fashionbrainacademy.com/getmoney/) - When your eCommerce sales are down, it's easy to freak out and not know what to do. This episode gives you 7 very specific things you can do TODAY to get sales immediately. Last week's episode was PART ONE of this series and it was about the mindset that needs to happen first. I suggest you - [The Morning Mantra that Just Might Change Your Life (for Entrepreneurs)](https://fashionbrainacademy.com/mantra/) - Today, let's talk about creating a mantra for you that will make you feel better. Mantras can be a powerful thing. Or can they? Back in high school, at the suggestion of my mom, I went to listen to a lecture in a danky church basement from a priest (a priest!!) and he basically told - [Why You're Not Sticking to the Plan and What to Do About It](https://fashionbrainacademy.com/theplan/) - You own your own businesses. Yay! No boss, no imposed rules, no strict deadlines. And yet, that means WE create our own days & it's up to us to create a plan and stick to it. So...why is it so hard to stick to the plan? Even when you're the one that created it? - [How to Segment Your Email List in the Easiest Way Possible (E-commerce)](https://fashionbrainacademy.com/segment/) - This question has been popping up in The Club lately and it's causing our members a lot of stress. "Do I need to segment my email list? I have no idea how to start and the thought of it overwhelms me." Today I'll teach you the only 2 things you need to think about to - [The Rule of One](https://fashionbrainacademy.com/rule/) - What does it take to sell $1 million in sales from an online Shopify store? Claire reveals exactly what they did in the the last 3 years to go from $134K to $1 million in sales. - [Summer Procrastination: What To Do About It](https://fashionbrainacademy.com/summer/) - "Does it matter if we're technically entering a recession or not? Because here's the thing, money is still being spent. Lots of money - unlimited amounts of money." - [7 Types of Emails You Should Be Sending for Your Online Store](https://fashionbrainacademy.com/7emails/) - "Does it matter if we're technically entering a recession or not? Because here's the thing, money is still being spent. Lots of money - unlimited amounts of money." - [Overwhelmed with Marketing? Just Do These Three Things](https://fashionbrainacademy.com/threethings/) - Overwhelmed with all the different ways you could market your business? I feel ya. We're all so busy and we want to DO LESS and get MORE results. Not to mention that we're all distracted right now and our productivity is down. And the truth is that there are really only a few things you - [Just Not Feeling It: How to Keep Going in Business When You Feel Like You Can't](https://fashionbrainacademy.com/feelingit/) - You wake up, and do NOT want to do the work. You think...I just can't. Not today. But can you? Should you? Where's the line between hustle and self-care? Between "honor your body" and "just do the work"? And if you're continuously not feeling it, is that a sign of a bigger issue that needs - [Casual Marketing: How to Be More Interesting and Authentic](https://fashionbrainacademy.com/casualmarketing/) - Hey! I'm having so much fun with these quickies, especially the Q and A's so, if you have a question you want to be answered, hit me on social with a comment and hashtag #askfashionbrain. So today I want to talk about CASUAL marketing. Keeping it casual is what people want AND it's way interesting - - [You did WHAT in the DMs?](https://fashionbrainacademy.com/youdidwhat/) - Here's another quickie episode for you! Today, I'm talking about something you should never, ever, EVAH do in your DM's on social media I recently got a DM on our business Instagram account from a small company that struck me as a bad idea. It focused on the EXACT opposite of how to get someone - [The Dream Business vs. the Safe Choice](https://fashionbrainacademy.com/safe/) - Here's another quickie episode for you. I was scrolling through Facebook and I got sucked into Reels. I found one from Jim Carrey that just really hit me about risk and doing what you love. It is SO powerful. I love it so much! Here's what he said: "My father could have been a great - [Email for E-Commerce: 4 Things You Should Do and 4 Things to Avoid](https://fashionbrainacademy.com/emailtip1/) - Click Here to Download This Graphic Most product-based business owners know how valuable a responsive email list can be. And yet, many entrepreneurs don't send regular emails because of 2 reasons... "I don't know what to say in my emails." "I don't want to bother people." Today, I give you 4 things you should be - [When Bad Things Happen In Your Business](https://fashionbrainacademy.com/badthings/) - Let's talk about when bad things happen in your business. I'll tell you one of the worst things that happened to me when I owned a retail boutique in Chicago. I almost quit. I didn't think my business - or I - could recover from the nastiness. What I discuss in today's episode -> the - [I'm waiting for THIS before I can do THAT...](https://fashionbrainacademy.com/waiting/) - Today's episode is another quickie. This week's topic is: "Hey Jane. I'm waiting for my website to be updated before I really dig in with the marketing." Waiting for your website to be ready to do something is not the entrepreneurial mindset you want. Your website will NEVER be ready. Real talk...If it's not your - [Can I Swear in My Marketing - How ME Can I Be?](https://fashionbrainacademy.com/can-i-swear/) - How much of my own voice and personality should I show through my brand? Today's episode is a quickie Q&A. I'm going to try out a new format for a while. I'll grab a question from an entrepreneur and answer it on the show. Here we go... "Jane. When I write in my voice [like emails and - [Q&A: “I have content but hesitate to post"](https://fashionbrainacademy.com/content/) - I recently did a LIVE Build a Following from Scratch workshop and one of the entrepreneurs typed in the Zoom chat… “I have content but hesitate to post.” Yep. Been there, done that. Sometimes we know what we're "supposed to do" for our business but we just aren't doing it. Planning and over planning is - ["How Do I Turn My Product Business Side Hustle into a Full Time Gig?"](https://fashionbrainacademy.com/millions/) - "Blast from the past..." - [I'm Feeling Behind in My Business and I Hate It. What Can I Do?](https://fashionbrainacademy.com/feelingbehind/) - Heads up! If you want to build an audience for your business from SCRATCH, our best-selling workshop has been completely updated. You can start immediately. I was feeling "behind" for 3 straight days this week. Which caused me to NOT make much progress. It really sucked and I felt a low level of anxiety and - [You Could Be Doubling Your Online Sales: How Claire's Doing It with Bean Goods](https://fashionbrainacademy.com/claire/) - I'm so excited to share this episode with you today!! In today's show, I interview Claire Wolfson, the co-owner of Bean Goods, a dachshund-centric online store devoted to “radical people who love their wiener dogs”. Claire's an entrepreneur whose business is breaking through. In fact, it's exploding. Claire has DOUBLED her sales and in this - [Website Conversions: The 2nd Most Important Thing You Need to Know](https://fashionbrainacademy.com/website-conversions/) - Today's episode is talking about getting you some money, money, money with your website. In the last episode, we talked about seven ways to get more traffic to your online store. It came with a PDF download listing what's working now for entrepreneurs who sell physical products. Before you dive in to today, watch the - [Launching a Clothing Line, Getting Pre-Sales, and Manufacturing Trouble (Fashion Startup Story) with Tionne from Tall HQ](https://fashionbrainacademy.com/tionne/) - "My grandma always said to me, 'The race isn't for the swift, it's for the one who can endure it to the end." - Tionne Young, founder of Tall HQ I'm excited to introduce you to another badass entrepreneur today and let her tell you her Startup Story. I found today's guest, Tionne Young of Tall HQ, on - [What's the buying calendar for boutiques? -ASK JANE](https://fashionbrainacademy.com/whats-the-buying-calendar-for-boutiques-ask-jane/) - What's The Buying Calendar for Boutiques? - Ask Jane Question: "Hi Jane, I have worked in the fashion industry for several years now on the design side. I was wondering if you knew what boutique buying schedules are opposed to department stores? When will a boutique buyer start purchasing for the Spring Season? I am - [I’m Not Doing Enough](https://fashionbrainacademy.com/im-scared-and-im-not-doing-enough/) - Do you ever feel like you’re not doing enough in your business? “I should be further along by now” “Why is this taking so long?” “Why is she doing better than I am? What's up with me?” If these sound familiar, you're not alone. Every entrepreneur worries that we're not doing enough sometimes. Our brains - [4 Buyer Persona Mistakes You Might Be Making](https://fashionbrainacademy.com/4-buyer-persona-mistakes/) - The basis of all business is customers. When you first started your product-based business, you may have thought you'd just be happy with "anyone with money" as a customer. But pretty quickly we realize that some types of customers are a real pain in the arse to deal with and some are a a blast. - [Her Startup Story: The Power of Building a Community with Angie of Bobo Design Studio](https://fashionbrainacademy.com/angie/) - The Power of Building a Community with Angie of Bobo Design Studio I'm so excited to share this episode with you! Angie Chua is the owner of Bobo Design Studio. She creates wanderlust inspired stationery and travel accessories. At the moment, she is doing all the things... "I'm also a hand lettering artist and illustrator. - [What's Possible for You and Your Business in 2022 (Part 2)](https://fashionbrainacademy.com/possible2/) - What's Possible for You and Your Business in 2022 (Part 2) If you haven’t listened to Part 1 of What's Possible, go here. When you're running the day-to-day of your business, it's hard to stay in a place of possibility. Orders coming in (or not)... Orders getting shipped (or not)... Keeping up with the cluster - [Her Startup Story: From Stuck to Highly Productive in 8 Weeks with Stephanie from 3rd Life Leather](https://fashionbrainacademy.com/leather/) - "I wasn't just stuck. I was frozen as hell. It was ridiculous. I know it was all in my head but I couldn't seem to accomplish anything." Meet Stephanie. When she first emailed me 8 weeks ago, she was very, very frustrated. She'd been spinning her wheels for two years - two damn years - - [Need a Plan? How to Plan the Next 12 Months of Your E-Commerce Business](https://fashionbrainacademy.com/myplan/) - "There's power in a plan", I said to my client who owns an online boutique selling home goods. She wasn't buying it. She replied with... "Sure, if only I knew if my plan was any good. And if I didn't lose it. And if I actually stuck to it without changing my mind 50 times." - [First you GIVE, then you ASK with Riche Holmes Grant](https://fashionbrainacademy.com/podcast-riche-holmes-grant-mompreneur/) - First you GIVE, then you ASK with Riche Holmes Grant You're in for a treat today. My guest is Riche Holmes Grant - my HERO when it comes to entrepreneurship. Riches started 3 years ago making a few baby products in her basement - things she needed as a new Mom. Riche already had her - [Having More Fun With Your Your Business](https://fashionbrainacademy.com/funbiz/) - Today’s episode is a little different. It’s a quick nugget episode, under six minutes. And it’s all about playing with the idea that your business can be a lot more fun. Your days can be more fun. In fact, what if you treated your business like a big, fun, sexy game? How great would - [Podcast #11: What Makes a Successful Creative with Paul Klein](https://fashionbrainacademy.com/paulklein/) - Ever wonder why some creative entrepreneurs succeed and others struggle? On this episode of the Fashion Brain podcast, we talk about ALL creatives, not just fashion designers. We cover ways to sell your work, 3 things that every creative needs to do to be successful, and how to sell your work. My guest is Paul - [Made-to-Order Dresses as a Business Model with Sarah Gallagher](https://fashionbrainacademy.com/gallagher/) - "Gallagher was born out of a love for dresses and a hope of a kinder garment industry. " I have another great startup story for you on this week's podcast with my special guest, Sarah Gallagher of Gallagher. Sarah and her sister are co-founders of Gallagher, a made-to-wear, sustainable women's wear line. She's known from - [If You're SEWING, You're Not SELLING](https://fashionbrainacademy.com/sewingnotselling/) - Pop quiz for all the makers and fashion designers. When you get an order, does that mean you then have to take a specific action to get it shipped out? Yes or no? Any action at all – cutting, sewing, hand stitching, dyeing… Because here's the thing... If you’re SEWING, you’re not SELLING. If you're - [Send Emails. Make Money.](https://fashionbrainacademy.com/emails/) - What's the ROI of email marketing for a fashion brand? For every $1 spent, you receive $38 back, which is an astounding 3,800% ROI, making email one of the most effective options available. - Hubspot I recently I did a LIVE presentation about how to turn your email subscribers into actual paying customers. Well daaaang, - [Starting and Growing a Streetwear Brand in Chicago with Dondre Smith of Almvghty Clothing](https://fashionbrainacademy.com/dondre/) - Starting and Growing a Streetwear Brand in Chicago with Dondre Smith of ALMVGHTY Clothing "A lot of trial and error in the beginning. A lot of struggle." - Dondre Smith Today's special guest, Dondre Smith, is the designer and owner of Almvghty Clothing (with a "V" for vision), a Chicago streetwear brand with the message - [15 Rules of Getting Great Publicity for Your Small Business](https://fashionbrainacademy.com/15-rules-of/) - Note From Jane: Hey Friends! This is a guest post from Ellen Malloy, publicist, digital strategist, marketing coach, and about the smartest, coolest person you EVER will meet. I’m thrilled to be able to snag her for a guest post because she’s used to working with the likes of Michael Jordan, Oprah’s chef (Art Smith), - [Holiday Season Planning: 3 Things You Can Do NOW for Kickass Holiday Sales](https://fashionbrainacademy.com/holidays/) - Holiday Season Planning: 3 Things You Can Do NOW for Kickass Holiday Sales Want to CRUSH your online sales for the holidays? Today I'll break down a specific, do-able 3 step plan to get you ready for a fantastic holiday selling season. But first... You should know that we go deeper into this topic in - [Why You're Not Getting The Online Sales You Want with Susan Bradley](https://fashionbrainacademy.com/podcastsusan/) - Why You're Not Getting The Online Sales You Want with Susan Bradley Have you ever said to yourself... Why don't I have more online sales? Is there something wrong with my products? Do people just not like what I do? Why are other business posting photos of tons of orders being shipped out - but - [Tips for Buying Wholesale Fabrics for Your Clothing or Accessories Line](https://fashionbrainacademy.com/tips-buying-wholesale-fabrics-clothing-accessories-line/) - One of the biggest fabric sourcing mistakes startup fashion designers make is to look for the "Holy Grail" of fabrics, rather than sourcing what is actually available for you to buy and get creative with that. - [I'm Sewing Everything Myself. Can I Make Real Money? #AskJane LIVE Fashion Business Coaching](https://fashionbrainacademy.com/stephanie/) - I'm Sewing Everything Myself. Can I Make Real Money? #AskJane LIVE Fashion Business Coaching Episode Today's episode is a LIVE coaching session with a badass Canadian fashion designer, Stephanie of Stephanie Davis Designs. She sent me a really great question and I thought it would help everyone to cover it on the show. Stephanie was - [Before You Start a Fashion Business, Ask Yourself These 6 Questions](https://fashionbrainacademy.com/6questions/) - Before You Start a Fashion Business, Ask Yourself These 6 Questions If you've been THINKING about launching a clothing line, now is the perfect time to start. With so much uncertainty in the world, wouldn't it be amazing to be in control of your own destiny? Your own business gives you flexibility, freedom, and an - [How Do I Find a Sales Rep? (Clothing and Accessories Lines)](https://fashionbrainacademy.com/how-do-i-find-a-sales-rep/) - How Do I Find a Sales Rep? (Clothing, Accessories, and Jewelry Lines) The age old question - "How do I find a sales rep for my apparel or accessories line? This tip has worked for dozens of my private clients and students in our new designer program, called Launch a Line -- and it will - [When your sales rep is not getting orders for your fashion line (VIDEO)](https://fashionbrainacademy.com/when-your-sales-rep-is-not-getting-orders-for-your-fashion-line-video/) - My Sales Rep is Not Getting Orders for My Line. What Should I Do? Q: "What should I do when my Showroom rep has shown my line at 4 shows and not taken a single order? Meanwhile, I'm pitching it to retailers myself and taking orders. What's wrong?" A: Something is definitely wrong. Watch the - [Her Startup Story: The Epic Fails That Almost Put Me Out of Business](https://fashionbrainacademy.com/5fails/) - Her Startup Story: 5 Epic Fails That Almost Put Me Out of Business If you sell a physical product or want to launch a line, you're in the right place. This week, I'm starting a new series of episodes called "Her Startup Story". I'm planning to dive into YOUR stories, so I figured before I - [Are You Ready for a Sales Rep for Your Clothing or Accessories Line?](https://fashionbrainacademy.com/are-you-ready-for-a-sales-rep-for-your-clothing-or-accessories-line/) - Are You Ready for a Sales Rep for Your Clothing or Accessories Line? Good sales reps are very busy and they want lines that have a proven track record in sales. They aren’t always willing to take a chance on your line if you haven’t sold it at all yet. A lot of startup fashion - [Are You Happy With Your Business?](https://fashionbrainacademy.com/happiness/) - Are You Happy With Your Business? Let me ask you something that may seem simple but isn't... How happy are you with your business right now? Are you pleased with how things are going? The way you run it? How much you work? How much money you make? What would make you REALLY happy with - [Do I Need a Blog for My Online Store?](https://fashionbrainacademy.com/needablog/) - I get this question ALL THE TIME... Do I need a blog for my online store? Yes and no. Usually, I'd say YES. But here's the thing... I know there are many product-based entrepreneurs out there that are successful without a blog. The issue is, if you become reliant on certain avenues of traffic - - [Mansplaining](https://fashionbrainacademy.com/mansplaining/) - I've had multiple experiences of "mansplaining" this week. It's not cool. This is NOT a bash against men. Men are amazing. I have a husband & 2 boys I adored my Dad. Doh. But it's frustrating that when you're a grown-ass woman and men still feel the need to explain everything to you - cars, - [Fashion Startup Mistakes: 6 Things New Clothing Designers Need to Know Before They Start a Business](https://fashionbrainacademy.com/6mistakes/) - Fashion Startup Mistakes: 6 Things New Clothing Designers Need to Know Before They Start a Business I could fill a book with all the mistakes I made with my fashion business. A War and Peace sized book.???? In today's video + podcast, I've narrowed it down to the top 6 startup mistakes to avoid. I'm pretty - [What Do I Talk About On My Blog?](https://fashionbrainacademy.com/talkabout/) - Last week I discussed whether or not you need a blog for your business. If you haven't listened yet, I suggest you take a listen first: https://fashionbrainacademy.com/needablog/. “Blogging helps you to insert relevant, search engine optimized (SEO) keywords on your blog so that your website can be easily indexed by the search engines. This 'blogging', - [I Have a Great Idea For a Fashion Product. What Do I Do First?](https://fashionbrainacademy.com/i-have-a-great-idea-for-a-product-what-do-i-do-first/) - “I have a great idea for a fashion product - how do I start?" I get asked this question pretty much every week. While there are lots of different ways entrepreneurs have used to go from idea to market, I’m going to tell you what I think works best. The first 3 steps to get - [How do I get first samples made for my clothing line?](https://fashionbrainacademy.com/get-first-samples-made-clothing-accessories-line/) - A lot of what happens in the fashion industry is sort of "underground". You know, off the radar. You can't just google up all the answers you need to start and run a successful fashion business. It just doesn't work that way. I't s more a business of relationships and being "in" so you learn - [Turn Off Your Phone](https://fashionbrainacademy.com/nophone/) - Turn Off Your Phone When was the last time you fully unplugged? This weekend I challenge you to turn off your phone. Maybe for a whole day, maybe for five hours, maybe for three days. As business owners, we're tied to our phones watching for sales, customer emails, and Facebook comments. Every time we get - [Why You’re Not Sticking To The Plan](https://fashionbrainacademy.com/sticktotheplan/) - Why You’re Not Sticking To The Plan Chances are as a fashion entrepreneur that you are a right-brained person. You are creative, have meticulous attention to detail when it comes to your art but not the cleanliness of your desk, and you drop everything when inspiration strikes. Working from the right brain makes us the - [Too Many Ideas With No Plan -- What You Can Do About It](https://fashionbrainacademy.com/too-many-ideas-with-no-plan-what-you-can-do-about-it/) - Too Many Ideas With No Plan - What You Can Do About It Today I’ll tell you a story of what happened to me when my business coach got so sick of me and my BS that she laid down a challenge I pretty much had to take. Before I start the story, there’s one - [How Do I Get Over the Fear of Selling My Own Product? (for Makers, Fashion Designers, and Artists)](https://fashionbrainacademy.com/get-fear-selling-product-makers-fashion-designers-artists/) - Does the idea of selling your own work make you want to hide under the covers? I get it. It can be VERY challenging to sell your own work. No one likes the idea of rejection, and if you MAKE what you SELL, it adds to the mix. If you know what I'm talking about, - [Fashion Startup Story: An honest look into why this fashion designer's business is successful](https://fashionbrainacademy.com/startupstory/) - Fashion Startup Story: An honest look into why this fashion designer is so successful Are you ready to step into the CEO role of your business? I am excited to share with you an excerpt from a recent LIVE Session workshop hosted for students in our new designer program. Each module in the program includes a - [Imposter Syndrome: How to Deal With it as an Entrepreneur](https://fashionbrainacademy.com/imposter/) - Imposter Syndrome: How to Deal With it as an Entrepreneur Imposter Syndrome is real and affects even the highest achieving individuals. Do you have a little voice in your head that says... You don’t know what you’re talking about You don’t have a degree in fashion design You don’t know what you’re doing There are - [How to avoid fabric hoarding so you only buying fabric that you actually use](https://fashionbrainacademy.com/fabrichoarding/) - How to Avoid Fabric Hoarding So You Only Buy Fabric That You Will Actually Use Fabric hoard much? You know who you are. If you create and sell products, you probably buy too much fabric, leather, feathers, pom-poms, suede trim, gemstones, buttons, crystals, and vintage buttons you found at that amazing flea market that you - [How They Built and Grew Princess Awesome (Part 2)](https://fashionbrainacademy.com/princess2/) - How They Built & Grew Princess Awesome & Boy Wonder (Part Two) For this week's episode, we dive into part 2 of my interview with the 2 badass women behind the brand - Rebecca Melsky and Eva St. Clair. They're the co-founders of Princess Awesome and Boy Wonder, an online clothing company and e-commerce store - [Joanne's Kickstarter Story: I Got Funded But It Took Me Almost 2 Years to Deliver the Product](https://fashionbrainacademy.com/joannes-kickstarter-story-i-got-funded-but-it-took-me-almost-2-years-to-deliver-the-product/) - "If you have an audience that follows you, no matter what you sell, they're gonna follow you." -Joanne Jarrett If you're thinking about doing a Kickstarter campaign to fund your clothing line, read this. If you like to hear stories of incredible personal growth and perseverance, read (and listen to) this. Can you imagine getting - [How Rebecca and Eva Built Princess Awesome Interview (Part 1)](https://fashionbrainacademy.com/princess/) - How We Built Princess Awesome & Boy Wonder (Part One) For this week's episode, I have two BADASS entrepreneurs on the show. Rebecca Melsky and Eva St. Clair are the co-founders of Princess Awesome and Boy Wonder, an online clothing store. They carry high-quality clothing that smashes gender stereotypes. Rebecca and Eva are designing their - [How Do I Write the Website Copy for My Startup Clothing Line?](https://fashionbrainacademy.com/how-do-i-write-my-website-copy-fashion-brand/) - How Do I Write the Website Copy for My Startup Clothing Line? I just hung up the phone with a womenswear designer in San Francisco. She's getting ready to re-do her website and start focusing more on e-commerce. Here's what she asked me.. "Jane, I am dreading the website re-do. I mean, what do I even - [Overseas vs. Domestic Apparel Manufacturing with Boaz David](https://fashionbrainacademy.com/overseas-vs-domestic-apparel-manufacturing/) - Overseas vs. Domestic Apparel Manufacturing with Boaz David (Podcast) Today we’re talking about manufacturing clothing and accessories products. I hear this question a lot... "Jane, should I start with U.S. manufacturing or go overseas? Which is better?" It's a fair question and while every situation is different, today's episode will help you understand the pros and cons of - [The Best Way to Finance a Clothing or Accessories Line](https://fashionbrainacademy.com/financing/) - The Best Way to Finance Your Fashion Business If you've been THINKING about launching a clothing line, now is the perfect time to start. With so much uncertainty in the world, wouldn't it be amazing to be in control of your own destiny? Your own business gives you flexibility, freedom, and an unparalleled feeling of - [Crowdfunding Your Fashion Business Startup with Shannon Lohr of Factory 45](https://fashionbrainacademy.com/shannon/) - Crowdfunding Your Fashion Business Startup with Shannon Lohr of Factory 45 When I was 25 I wanted to start my own clothing line and open a boutique so badly I couldn't think about anything else - I dreamed about it at night and I swear I could taste it in the daytime. But, like so many - [How Do I Sell My Design Ideas to a Big Fashion Company?](https://fashionbrainacademy.com/how-do-i-sell-my-design-ideas-to-a-big-fashion-company/) - What do you do when you think you have great ideas for fashion products but don't want to actually start your own clothing line? I answer this question in today's video. I tried to be nice about it. And I think I was (was I?). Honestly, it's a tricky situation and there's probably no "right" - [Fashion Startup Story: How Killian Started a Clothing Line in Austin Texas](https://fashionbrainacademy.com/killianstory/) - I'm having so much fun interviewing entrepreneurs on the podcast lately!! THANK YOU for listening. Today we have one of our coaching members telling the story of the first 6 months since his business launched. My guest is Killian Hagen, the co-owner of Bruce & Olive. The company is named after his parents in the - [How I Started & Grew My Subscription Box with Gwen Beloti](https://fashionbrainacademy.com/gwen/) - You're in for a treat today. Gwen Beloti is my special guest and we're going to talk about subscription boxes. Gwen owns a jewelry business based in New York and I'll tell you, she is one of the kindest, smartest, and most talented people you'll meet. Gwen started out designing a clothing line and slowly - [The Top 5 Wholesale Fabric Sourcing Mistakes Startup Fashion Designers Make](https://fashionbrainacademy.com/5tipsfabricsourcing/) - For over 14 years I had my own clothing line - a womenswear wholesale business as well as a boutique in Chicago. The BEST part of my job was sourcing fabrics for my clothing line. As one of my clients says it... ...she likes to spend her days "fondling fabric". I know what she means. - [My Biggest Mistake: How I screwed up a wholesale order and lost $25K](https://fashionbrainacademy.com/big-mistake/) - This article is adapted from the one originally printed in the Chicago Tribune. I should really call this story... “My Big Dumb Newbie Mistake and How I Lost $25,000 Selling to a Big Box Store”. No, it’s not a joke. My biggest mistake in business was when I screwed up an order with a major - [Podcast #10: How to Get Your Product into Your First 10 Boutiques with Meredith Banzhoff](https://fashionbrainacademy.com/10/) - PODCAST: How I Got My Product into My First 10 Boutiques Are you having a hard time getting your line in front of boutique buyers? Today is your lucky day. On this episode of the podcast, we talk all about calling stores, road-tripping, sales strategies, hustle, patience, and retail buyers. I'm so lucky to have the chance to interview - [As a new fashion designer do I need to know how to sketch my designs?](https://fashionbrainacademy.com/as-a-new-fashion-designer-do-i-need-to-know-how-to-sketch-my-designs/) - I got this question in my email InBox the other day and it's not the first time I've heard it. I figure it may help some of you awesome Fashion Brain readers if I answer it here for all to see. If you have advice to add, please leave it in the comments below! Q: - [What You Need to Believe if You Want to Make Money in Your Creative Business](https://fashionbrainacademy.com/believe/) - (Podcast) Believe in THIS and everything will change for you A while back, I was on a road trip with miles and miles to go, when I had an epiphany. It struck me that there's something I KNOW is true for creative business owners and yet I was “afraid” to share with you. It's a - [How to Get People to Go to Your Blog and Actually Read It](https://fashionbrainacademy.com/steal-idea-get-people-to-read-your-blog/) - How to Get People to Go to Your Blog and Actually Read It I started something new last week, called STEAL THIS IDEA (Click here if you want to see last week's episode). I'm having a BLAST finding examples of fantastic marketing and sales strategies from around the interwebs and the world and sharing them with you. The goal - [PODCAST: What's a Realistic Amount to Sell Per Month from My Online Store?](https://fashionbrainacademy.com/whats-a-realistic-amount-to-sell-from-my-online-store/) - What's a Realistic Amount to Sell Per Month from My Online Store?Last night, I received a question from one of my students and VIP clients. It’s a tricky (loaded) question and I think the answer will help not just Grace, my client, but everyone.Side Note: I use Slack with my team and VIP clients to - [NYC Wholesale Fabric and Trim Show: You Coming?](https://fashionbrainacademy.com/nyc-wholesale-fabric-show/) - Looking for wholesale fabrics in small quantities? Meet me in New York!The DG Expo Fabric and Trim Show is coming up in NYC July 17 - 18, 2018. This show is great for small companies because all the vendors offer low minimum order quantities. For an emerging designer, it's pretty darn fun to attend a trade - [Questions About Starting a Fashion Business? Join us!](https://fashionbrainacademy.com/fashion-business-fundraiser/) - I’m co-hosting an “Ask Us Anything” style Q+A to raise money for RAICES, an organization working to reunite immigrant families on the U.S. border.We’ll answer your questions about running a fashion business, manufacturing, PR, media outreach, marketing, raising money, making sales, wholesale strategy, and more.Check out the dream team of experts available to you!!Nicole from - [How to Apply for a FREE Business Coaching Session with Jane](https://fashionbrainacademy.com/ask-janes-brain/) - How to Apply for a FREE Business Coaching Session with JaneHi! I'm starting a new series on the Podcast that's all about real entrepreneurs with REAL business problems, who need real coaching.Want a free coaching session? 1. Tell me your biggest struggle with marketing, sales, and building an audience 2. I give your your next - [Podcast: What Makes a Successful Fashion Brand with Nicole Startup Fashion](https://fashionbrainacademy.com/nicole/) - Podcast: What Are the Signs That One Fashion Business Will Succeed and Another Won't? Interview with Nicole Giordano from Startup FashionI was looking for a fresh perspective on "the state of the independent fashion community" so I reached out to Nicole Giordano from Startup Fashion. Jane: "Hey Nicole! Would you be up for a podcast interview? - [VIDEO: Did Cambridge Analytica Get Your Data from Facebook?](https://fashionbrainacademy.com/facebook-data-breach/) - Did Cambridge Analytica Get Your Data from Facebook?So this happened..."Would you be comfortable sharing with us the name of the hotel you stayed in last night?"Mark Zuckerberg: "Um," looooooonggggg awkward pause.... "No.">> eruption of laughter at Zuckerberg's hesitancy to answer the question...Senator Durbin: "If you've messaged anybody this week, would you share with us the - [Podcast #21: How to Write Your Next Blog Post in 60 Minutes](https://fashionbrainacademy.com/21/) - If you're like me, you know your blog is the best way to GET and KEEP customers. (If you're not like me and you don't know that, now you do. It works for EVERY niche and EVERY product.)The issue is that blogging takes time. It takes effort. And it takes a certain amount of confidence and courage - [The Future of Retail and Online Shopping - 3 Things I Learned From a Retail Symposium This Week](https://fashionbrainacademy.com/3-things-to-know-about-ecommerce/) - The #1 thing people look at when they go shopping is NOT what you think. Technology in dressing rooms and how they can help retailers' buying decisions. Pop-up shops done RIGHT with Samsung technology. Traditional malls are dead. What brick and mortar locations are doing to bring people in - [The Ultimate Marketing Checklist for Selling Online (Podcast & Download)](https://fashionbrainacademy.com/ultimate-2017-marketing-checklist-selling-online-2017/) - The Ultimate Marketing Checklist for Getting Online SalesToday's episode is all about what you need to have in place to really ramp up your online sales. In fact, I want you to DOUBLE your sales in the next year. For realzzzzzzz. And I have a detailed checklist you can download (free stuff - yay).And it's not - [Starting a clothing line? Watch Joanne's genius strategy to stay organized and acquire customers](https://fashionbrainacademy.com/clothig-line-strategy-to-stay-organized/) - Starting a clothing line? Watch Joanne's genius strategies to stay organized and acquire customersI was in San Francisco doing a Seminar recently and met Joanne Jarrett - doctor turned SAHM turned fashion designer. She's in the process of launching her line of cozy clothes and she's killin' it with her organization. She's my freakin' TIDY hero and - [Podcast #22: Fashion Designer Interview: Product Launch with Monica Lee](https://fashionbrainacademy.com/22-fashion-designer-interview-product-launch-with-monica-lee/) - You're in for a treat today!Podcast Episode #22 celebrates a fashion designer's product launch. You'll meet Monica Lee-Henell, founder and host of Smart Creative Women, a podcast show designed to help women learn, grow, and get inspired. And now... she has a new collection of clutches, accessories, and T-shirts.Monica came to my live startup event in Chicago a - [How to Go From Zero Online Sales to a Profitable Business (in a TINY Niche) with Erika Neumayer (Podcast #28)](https://fashionbrainacademy.com/how-to-go-from-zero-online-sales-to-a-profitable-fashion-business/) - How to Go From Zero Sales Online to a Profitable Business with Erika Neumayer Picture this...You're working in your parents' living room trying to make a go at this fashion business thing. You have no website, no sales, and almost no money. And you probably feel like you have no clue what to do about - [How to Beat Procrastination](https://fashionbrainacademy.com/how-to-beat-procrastination/) - Do you ever find yourself procrastinating things – even things you WANT to do but for some reason you don’t do them? Well, you’re not the only one.Procrastination is like a bad habit, and I see 3 main reasons we procrastinate even when we’re excited about the goal.Reason #1: We don't know where to startThe - [The Top 10 Most Common Questions I Get From Fashion Designers](https://fashionbrainacademy.com/top-10-common-questions-get-fashion-designers/) - The 10 Most Common Questions I Get From Fashion DesignersGot questions? I got answers.10 Q’s and A’s for the Struggling Fashion DesignerI put together a list of some of the top questions from designers that I get all the time.The format of this document is Q & A – taken from my New Designer Program, - [I feel like I'm working all day and getting nothing done...](https://fashionbrainacademy.com/im-working-day-getting-nothing-done/) - "I feel like I'm working all day and getting nothing done."This statement popped up this morning in my marketing group (SMPO) and it's something we ALL can relate to, right?I'm re-posting on the reply I gave my student in the private group because I think it could help you too. The issue mentioned - working all day and - [5 Easy Ways to Increase Sales for the Holidays (clothing, accessories, jewelry)](https://fashionbrainacademy.com/5-easy-ways-increase-sales-store-holidays/) - 5 Easy Ways to Increase Sales of Your Product for the HolidaysThe Holiday Season is every retailer’s dream and nightmare. When I owned my boutique, I used to joke that I wished Jesus had a brother so we could do it all two times a year instead of one.At the same time, the holiday season caused - [How to Make Your Emails Convert to Purchases](https://fashionbrainacademy.com/make-emails-convert-purchases/) - How to Make Your Emails Convert to PurchasesI just got off a call with a clothing designer who has her new collection ready (womenswear, knit pieces) and wants to get people excited about it. Excited enough to make a purchase online - what we all want. She did a show this weekend (an upscale craft fair) - [(Interview) Getting Consistent Sales with San Francisco Fashion Designer Sarah Liller](https://fashionbrainacademy.com/sarah/) - Ever wonder what it takes to have a successful fashion business? Today we interview a successful San Francisco fashion designer, Sarah Liller, who tells us the HONEST truth about what it's like to run her apparel line and make a living. We discuss finding a sales rep, selling online, marketing the collection, and much more... - [How to Find the Profit in Your Business](https://fashionbrainacademy.com/how-to-find-the-profit-in-your-business/) - (Podcast) Finding the Profit in Your BusinessAre you making money in your business? I mean, cash in your pocket type money. I'm not asking if you're making SALES, I want to know what's left over for you, what's the profit?I meet so many creative business owners who happily tell me their sales figures. You hear it - [How to Handle Criticism Even When It's Harsh or Unfair](https://fashionbrainacademy.com/deal-criticism-even-harsh-unfair/) - How to Handle Criticism Even When It's Harsh or UnfairYou're angry. You're hurt. You're embarrassed, even humiliated. Someone has done you wrong by criticizing you in a hurtful way.Sometimes it's outright and sometimes it's subtle, but criticism is something we all have to deal with.There's a difference between constructive criticism - such as how to improve - [What Happened to My Customer? (Steal This Idea #4)](https://fashionbrainacademy.com/what-happened-to-my-customer-steal-this-4/) - What Happened to My Customer? (Steal This Idea #4) Recently I started a new series on my blog, called STEAL THIS IDEA. The point is to share with you FANTASTIC marketing and sales ideas you can "steal" and tweak to use in your own creative business. The point is to see the examples, and then ask - [What's Working for E-Commerce? Six Product Sellers Share Their Secrets](https://fashionbrainacademy.com/whats-working-for-e-commerce-product-sellers-share-secrets/) - What's Working for E-Commerce? Six Entrepreneurs Share Their Ninja Secrets for Getting Online SalesDo you ever wish you could be a fly in the wall in the office of another entrepreneur and pick their brain about what's actually WORKING in their business? Lucky for us, I asked 6 of my favorite e-commerce entrepreneurs for their best e-commerce - [I'm Launching a New Accessories Line. When Should I Start Telling People It's Coming?](https://fashionbrainacademy.com/marketing-my-accessories-line-get-word-out/) - I'm Launching a New Accessories Line. When Should I Start Telling People It's Coming? Do you ever wonder when you should start promoting a new product? Or, when is it too soon and when is too late to tell people?It doesn't matter if it's your 1st or your 50th product launch, we all want customers to buy - [How to Avoid Entrepreneurial Burnout](https://fashionbrainacademy.com/how-to-avoid-entrepreneurial-burnout/) - Stop Feeling Guilty About Taking Time Off From Your BusinessDo you feel GUILTY when you go on vacation?I just got back from a 5 day trip. Generally when I'm on vacation, I check email, stay in touch with my team, and worry about the fact that I'm NOT at my desk. I guess I feel like - [Stop Doing Things That Don’t Make You Money (Podcast)](https://fashionbrainacademy.com/makemoney/) - (Podcast) Stop Doing Things That Don’t Make You $$What are you working on today? Will you focus on money making activities or "safe" work for your creative business?Today's episode walks you through 5 simple statements - a quick process to determine what REALLY makes you a profit. The idea is to know WHAT to do and what - [(Podcast) Heavy Mental Detox - a Personal Journey of Entrepreneurship, Creativity, and Other Scary Stuff](https://fashionbrainacademy.com/podcast-heavy-mental-detox/) - Heavy Mental Detox – a Personal Journey of Entrepreneurship, Creativity, and Other Scary Stuff (Podcast)Do you ever wonder what is REALLY going on with someone's business? Not the airbrushed Instagram version but the holy crap that’s really going down version.About what it really takes –and means – to be an entrepreneur who makes money with - [How to Boost Conversions by Featuring One Product at Time (Steal This #7)](https://fashionbrainacademy.com/boost-conversions-featuring-one-product-time-steal-7/) - How to Boost Conversions by Featuring One Product at Time (Steal This #7)Today's STEAL THIS video is about the power of featuring ONE product at a time and what it can do to boost sales on your website. Over the years, I've worked with hundreds, probably thousands, of clothing and accessories designers, artists, handmade sellers - [How to Enter the U.S. Market with Frances Harder (Fashion Apparel, Podcast Episode)](https://fashionbrainacademy.com/how-to-enter-the-us-market-with-frances-harder/) - How to Enter the U.S. Market with Frances HarderI love it when I get to talk to a PRO about business and call it work. I mean, interviewing a #BOSS like Frances Harder isn't exactly hard work. Frances is the founder of Fashion Business Inc., a non profit based in LA that's dedicated to helping - [The 5 Main Questions from Fashion Entrepreneurs I Received This Week (#askjanesbrain)](https://fashionbrainacademy.com/5-questions-fashion-design-entrepreneurs-askjanesbrain/) - The 5 Main Fashion Business Questions I Got This Week Emerging designers send in random questions about their clothing or accessories line all the time. I wish I could answer them all personally but holy heck that would take 12 hours a day. Instead, there's #askjanesbrain. Today I'm answering 5 questions in the hopes that the answers - [Getting Online Sales When You Didn't Think You Could](https://fashionbrainacademy.com/getting-online-sales-didnt-think-podcast-case-study/) - Getting Online Sales When You Didn't Think You CouldI met with an accessories designer on Tuesday and the meeting didn't go the way she expected. She was planning her next collection and wanted to spend our time focusing on the new color palette and and styles for next season's collection. All the fun stuff.I interrupted - [How Do Trunk Shows With a Boutique Really Work?](https://fashionbrainacademy.com/trunk-shows-work-boutique/) - What is a Trunk Show and How Do They Work?A typical trunk show is when the creator/vendor brings their line to a boutique or museum shop for a special in-shop showing (the items used to be carried in a trunk, thus the name). Generally, but not always, accessories vendors bring stock pieces they can sell - [Podcast #27: Hustle vs. Fake Hustle](https://fashionbrainacademy.com/the-word-hustle-is-getting-annoying/) - I'm pretty sure I'll catch some heat for this, but I think it's an important topic.Let’s talk about “hustle”. You can’t be online and not be bombarded with the overwhelming amount of “hustlers” on Instagram and Facebook.The definition is murky. Let's start with the meaning of hustle...Click this bar to listen to the podcast now:You - [Podcast #3: Different Ways to Sell Your Clothing or Accessories Line: The Pros and Cons](https://fashionbrainacademy.com/ways-to-sell/) - Episode #3 of the new FBA podcast is all about different ways you can sell your clothing or accessories line and the pros and cons of each.Click here to listen and learn >>>To download this episode as an mp3, click here.Here's what we cover in this episode:Why there's no one-size-fits-all way to sellWhat to consider - [What My Blog Has Done for My Online Store with Erika Neumayer](https://fashionbrainacademy.com/what-my-blog-has-done-for-my-fashion-online-business/) - What My Blog Has Done for My Online Store(from someone in a SUPER TIGHT niche) This is guest post from Erika Neumayer, clothing designer and founder of Rare Dirndl. She markets her product online like a #bossJane's Note: Erika is joining me as a blogging mentor in San Francisco's "Get Your Blog DONE Already" workshop this weekend - ["Get Your Blog Done Already" Workshop in San Francisco](https://fashionbrainacademy.com/get-blog-finished-workshop-san-francisco/) - "Get Your Blog Done Already" Workshop in San FranciscoSometimes you get an opportunity you just can't pass up - even if it's last-minute. That's happening to me right now and hopefully, for you too. I'm putting together a blogging IMPLEMENTATION workshop this Saturday, November 19th, in San Francisco.No more night before, "Oh crap, I have to - [How to Sell More at Craft Shows and Markets by Bundling Products (Steal This #9)](https://fashionbrainacademy.com/how-to-sell-more-at-craft-shows-by-bundling-products/) - How to Sell More at Craft Shows and Markets by Bundling Products (Steal This #9)Today's STEAL THIS video is about increasing your average ticket price by bundling your products together.14 years of owning a boutique taught me a thing or two about increasing sales without increasing traffic.When your rent is high, you get pretty good at finding - [What NOT to Say to a Customer at a Craft Show or Holiday Market (Steal This #5)](https://fashionbrainacademy.com/what-not-to-say-to-a-customer-at-a-craft-show-or-holiday-market-steal-this-5/) - What NOT to Say to a Customer at a Selling Event (Steal This #5)I can't tell you how many times I've botched the sale at a direct-to-consumer art show, craft fair, or Holiday Market by saying the wrong thing. It's really easy to get carried away and just talk to people who stop by your booth while - [Closing the Sale Online by Using a Countdown Timer (Steal This #8)](https://fashionbrainacademy.com/closing-the-sale-online-by-using-a-countdown-timer/) - Closing the Sale Online by Using a Countdown Timer (Steal This #8)The email popped up on my phone and I took a quick peek at it at the stop sign. I know. But that's what I did.I was interested in the conference but the idea of putting on a cute outfit, hauling-A downtown, finding a place to - [Podcast #14: Pricing and Fear of Charging What You Deserve with Tom Buford](https://fashionbrainacademy.com/14-pricing-fear-charging-deserve-tom-buford/) - Podcast #14: Pricing and Fear of Charging What You Deserve with Tom Buford This week we're talking about pricing your product or service with my awesome guest Tom Buford or Tom Buford Marketing. Specifically, about the FEAR of pricing. And the voices in our heads that say... Who would pay that for what I do? - [7 Different Ways You Can Sell Your Clothing Line](https://fashionbrainacademy.com/7-different-ways-you-can-sell-your-clothing-line/) - What’s the best way to get your fashion product to market? Deciding how you’re going to sell your line really depends on your financial goals, your personal goals and vision, and your target customer.Here are some options to sell your product:1) Sell to Boutiques The great thing about selling to boutiques is that you can really - [How to Make Your Show Booth the Coolest One at Your Next Selling Event (Steal This #6)](https://fashionbrainacademy.com/how-to-make-your-show-booth-the-coolest-one-at-your-next-selling-event-steal-this-6/) - How to Make Your Show Booth the Coolest One (Steal This #6) Recently I started a new series on my blog, called STEAL THIS. If you're new here, check it out. The idea is to watch the videos, and ask yourself... “How can I use this for MY business? How creative can I get to - [Customer Service That Doesn't Suck: 2 Great Ideas to Make Customers Love You (Steal This Idea #3)](https://fashionbrainacademy.com/customer-service-doesnt-suck-2-great-ideas-make-customers-love-steal-3/) - Customer Service That Doesn't Suck (Steal This Idea #3) Recently I started a new series on my blog, called STEAL THIS IDEA. The point is to share with you FANTASTIC marketing and sales ideas you can "steal" and tweak to use in your own creative business. I’m not suggesting you actually STEAL the specific strategies - [Sane Advice for How to Deal With a Mad Customer](https://fashionbrainacademy.com/advice-mad-customer/) - How to Deal With a Mad CustomerI just got off the phone with a MAD customer! Yup. It happens in every business. You get the occasional angry customer and it can be tricky to deal with it.You see, over here chez Fashion brain we've been having crazy awful email problems over. If you've been trying to reach - [The Secrets of Trunk Shows: What is a Trunk Show and Why Should I Do One?](https://fashionbrainacademy.com/what-is-a-trunk-show-and-how-do-i-make-one-work-for-me/) - What is a trunk show? How can I make money? Jane's guide has it all, from setting it up and promoting it to making sure you get paid. - [#MondayMotivation VIDEO: A Tough Love Message All Makers, Designers, and Handmade Business Owners Need to Hear](https://fashionbrainacademy.com/mondaymotivation-video-tough-love-message-makers/) - (Video) A Tough Love Message All Makers, Designers, and Handmade Business Owners Need to Hear I pulled off the side of the walking path on my morning walk today to shoot this video for you. It's a tough love message you need to hear. If you ever watch ANY video of mine, make it this one. - [STEAL THIS IDEA #1: Three Email Marketing Ideas to Help You Sell More Products](https://fashionbrainacademy.com/three-email-marketing-ideas-to-help-you-sell-more-products/) - Three Email Marketing Ideas to Help You Sell More Products I'm doing something new today, called STEAL THIS. I'm finding examples of fantastic marketing and sales strategies from around the interwebs and the world, and sharing them with you. The goal is to inspire you to take these ideas and bedazzle them into your OWN ideas - [Jane Hamill's Fashion Business Podcast Now Available on iTunes and Stitcher Radio!](https://fashionbrainacademy.com/jane-hamills-fashion-business-podcast-now-available-itunes-stitcher-radio/) - Jane Hamill's Fashion Business Podcast is Now Available on iTunes and Stitcher RadioBreaking news and I'm so excited!!I’m kind of freaking out and the #TruthBomb is that I'm nervous to actually put a real-live podcast on iTunes. I’ve worked really hard on the podcast but because I was scared to death for some crazy reason I - [This Jewelry Designer Wants to do More Trunk Shows With Boutiques](https://fashionbrainacademy.com/great-question-from-a-reader-about-trunk-shows/) - Q: Dear Jane, I am an aspiring jewelry designer who has been trying to do MORE trunk shows but retailers are not receptive. Do you have any advice?I would think that with times hard retailers would want ways to bring their clients in?Ready to Go on the Road - Francesca Thorn, Carmel, CAA: Francesca, you bring - [VIDEO: The IDEA of Owning a Fashion Business vs. the REALITY (#MondayMotivation)](https://fashionbrainacademy.com/video-idea-owning-fashion-business-vs-reality-mondaymotivation/) - The IDEA of Owning a Fashion Business vs. the REALITY If you design a product and own a small business, what's your REAL job? Sure, we start because we're good at making and creating something. Then you launch an actual company based around that skill and wait a sec... Turns out that the IDEA of a business and - [Congratulations to the #fashionpodcast Contest Winner!](https://fashionbrainacademy.com/congratulations-fashionpodcast-contest-winner/) - Congratulations to the #fashionpodcast Contest Winner!Wow! The #fashionpodcast contest was a BLAST and thanks to everyone who entered. The submissions showed amazing creativity!! I'm so honored and humbled that small business owners took the time and energy to enter. The reason for the contest was to celebrate the release of the Jane Hamill Podcast on iTunes and Stitcher. Entrants were asked to - [Why I Gave Up My Successful Fashion Business](https://fashionbrainacademy.com/gave-successful-fashion-business/) - I woke up this morning feeling inspired to tell you a story. Yesterday I shared a post on Facebook from the lovely and talented Danielle LaPorte and what happened next surprised the heck out of me. Danielle is just the right mix of trippy love child combined with #truthbomb entrepreneur. At the moment, her site - [Announcing Our First-Ever Contest! Here's How to Enter...](https://fashionbrainacademy.com/enter-fashion-brain-contest/) - Announcing Our First-Ever Contest! Win a Free Coaching Session with Jane + the Online Course of Your ChoiceSo.... Are you feeling like a winner? Then listen up! Literally. We're celebrating the release of our podcast on iTunes and Stitcher!! Yahoooo, let's have a contest. Here's how to enter: Head over to iTunes or Stitcher and listen to a podcast episode. Learn something.Pick ONE takeaway, - [Podcast #20: 5 Big Mistakes Fashion Brands Make in the First Six Months](https://fashionbrainacademy.com/20/) - In this episode of the Fashion Brain podcast, I talk about the WRONG way to start a fashion brand. The 5 mistakes I list today are all ones I've made myself with my retail store and womenswear line. I really hope today's podcast saves you some trouble - and money.In this episode, we'll cover:Why it's - [Podcast #19: Should I Try To Sell My Jewelry Line to Big Department Stores or Small Boutiques?](https://fashionbrainacademy.com/19/) - This question landed in my “Ask Jane” box from a jewelry designer, named Eva, currently enrolled in my “Sell to Boutiques” course. I get this question a lot so I thought I’d post it here for all to see. While there’s no perfect answer I can give Eva, I can give her some relevant info - [DIY PR Hacks: Ten Easiest, Fastest Ways to Generate Press Coverage for Your Brand (Part 1 of 2)](https://fashionbrainacademy.com/diy-pr-hacks-ten-easiest-fastest-ways-generate-press-coverage-brand/) - Note From Jane: Hey Friends! This is a guest post from Ellen Malloy, publicist, digital strategist, marketing coach, and about the smartest, coolest person you EVER will meet. I'm thrilled to be able to snag her for a guest post (and more) because she's used to working with the likes of Michael Jordan, Oprah's chef, and James Beard award-winners (the - [DIY PR Hacks: Ten Easiest, Fastest Ways to Generate Press Coverage for Your Brand (Part Two)](https://fashionbrainacademy.com/diy-pr-hacks-ten-easiest-fastest-ways-generate-press-coverage-brand-2/) - This is Part Two of DIY PR Hacks and it’s all about action. If you haven’t seen Part One, check it out.Note from Jane: Hey Friends! It’s ONNNNNN! I’ve convinced our guest post-er, Ellen Malloy (publicist, digital strategist, marketing coach, and about the smartest, coolest person you EVER will meet) to do a FREE class on generating publicity for - [#AskJanesBrain: How Do I Get a Sale Without Offering a Discount on My Product?](https://fashionbrainacademy.com/how-do-i-get-a-sale-without-offering-a-discount-on-my-product/) - Today's #AskJanesBrain question comes from a designer I absolutely adore. Meet Courtney Graham, aka the bohemian yogi who's currently traveling the world (she's in Peru right now) and is "practicing loving everything". Here's how she sent in her question via Instagram - gotta love it!!Q: So Jane, my question is--->>>***Do you have any suggestions for how - [Finding Customers for Your Product-Based Business](https://fashionbrainacademy.com/finding-customers-product-based-business/) - This podcast was originally posted as Podcast #2 How many times have you heard, "Ya know what you should do...You should just..." And then they proceed to tell you about their uncle/cousin/friend/an article from Fast Company about the THING that's working now to get customers. And you! should! do! it! start! now! Periscope, Instagram, Influencer Marketing, - [One Big Excuse to NOT Start Your Fashion Line](https://fashionbrainacademy.com/one-big-excuse-to-not-start-your-fashion-line/) - I hear a LOT of excuses from would-be business owners about why they don't get started, how they're "not ready", and why they just need this one thing in place before they can move forward. Come to think of it, I've USED all of these excuses myself. But one of the biggest, lame-est excuses...“What you need - [Motivation Monday for Fashion Designers: Failure is the Key to Success](https://fashionbrainacademy.com/motivation-monday-fashion-designers-failure-key-success/) - Every entrepreneur will fail. It's inevitable. And yet many of us are so petrified of failing - and looking foolish - that we don't try our best. We think we do. We work HARD. But sometimes we work hard on the wrong things. The "safe" work. Like the patterns, the production, and our technique. Things - [(Podcast) What Can You NOT Do?](https://fashionbrainacademy.com/podcast-can-not/) - Yahoo! Today is my FIRST podcast episode. I'm excited about this and THANKS for being here! Today's topic is "What can you NOT do". To help you do less and get the same - or better - results. I walk you through an exercise to find the "crossover" between what you love to do (and - [Podcast #24: Going From a Big Business to a Small One and Loving it More - with Ericka Engelman](https://fashionbrainacademy.com/24-ericka-engelman/) - In today's episode, I interview Ericka Engelman from Ericka Engelman Couture, in Carmel, CA. Ericka is SO HONEST - she even talks numbers. She tells us how much she grossed in her couture business and how much she was able to take home. She's not shy about her struggles or her successes and she doesn't mince words. - [Stay Focused](https://fashionbrainacademy.com/stay-focused/) - Happy Friday! Today's post is focusing on STAYING FOCUSED. It's one of the biggest problems emerging fashion designers face these days. I spend a lot of time on this issues with private clients - and I certainly struggle with it myself! It seems there are always endless possibilities of what we can create and what - [Selling Your Clothing Line to Boutiques - What Purchase Order Do I Need?](https://fashionbrainacademy.com/purchaseorders/) - Well the weather has finally turned and I was able to start shooting videos outside. What a blast! Today's video is for fashion startups who want to sell to boutiques but aren't quite sure how the whole thing works. Check it out here... I'd love to hear your take on this. What's your purchase order - [Case Study: I Spent $464 on Facebook Ads and Here's What Happened](https://fashionbrainacademy.com/case-study-spent-464-facebook-ads-heres-happened/) - Part 1 of 2: This post explains how I used Facebook ads and email marketing to get sales. Part 2 will show you how to use this info for YOUR product-based business.The other day I did a free online Master Class about how I added 552 people to my email list in 6 days. It’s the - [Podcast #23: Holly from Dame Couture Shares What Bridal Buyers Are Looking for in a Collection](https://fashionbrainacademy.com/what-bridal-boutique-buyers-are-looking-for-in-a-collection/) - I have something GREAT for you today! In Podcast Episode #23 (yep, I'm back on the podcast train...) I interview a Holly Greenhagen from Dame Couture. Holly is a designer and a retailer and her charming bridal shop is in Evanston, IL. She spills the beans in this interview about what works, what's not working, and what - [How to Use an Email Marketing "Challenge" for a Product-Based Business](https://fashionbrainacademy.com/email-examples-product-marketing/) - Part 2 of 2: Part one explains how I used Facebook ads and email marketing to get sales. If you missed part one, click here and read it now - because this post won;t make much sense without it! This post, part 2, gives you 2 specific case studies for how to use an email "Challenge" to - [Email Marketing No-No's for Creative Entrepreneurs](https://fashionbrainacademy.com/email-marketing-no-nos-for-fashion-designers/) - Otherwise known as...3 Ways to Avoid Annoying the Crap out of Your Customers When You Email Them...1) Do NOT contact your customers ONLY when you want to sell them something You really have to think about it. What’s your goal with email marketing?Going after a quick sale?Trying to engage a customer or a potential customer?If you’re - [Podcast #17: How Do I Stay Motivated in My Fashion Business?](https://fashionbrainacademy.com/17/) - how to stay motivated in your small business, fashion business, or clothing line - [The Script to Use With a Retail Buyer](https://fashionbrainacademy.com/script/) - Ready to call store buyers but not sure what to say? Wish you had a script to use so you won't blow a shot at getting a sale?I hear you! And I used to feel the same way! As a matter of fact, when I got my first sales rep I asked her to write - [What Does a Successful Emerging Design Business Look Like?](https://fashionbrainacademy.com/success/) - You want to sell a lot. You want success. You want a nice business that doesn't kill you with stress and overwhelm. But what does success really look like if you're an emerging clothing or accessories designer? Is it about the dollar volume of sales? The lifestyle you create for yourself? Of course, for everyone - [Sales Do Not Equal Profits and Why You Need to Understand the Difference](https://fashionbrainacademy.com/salesvsprofits/) - Are you falling for the idea that increasing sales = increasing profits? I’d like to shed some light on a problem I see with emerging fashion designers all the time. I mean, all the time… So let’s start by defining the terms – even if they seem pretty darn obvious. Sale: “The exchange of a - [The Single Biggest Mistake Designers Make When Buying Wholesale Fabric](https://fashionbrainacademy.com/the-single-biggest-mistake-designers-make-when-buying-wholesale-fabric/) - When I had my line, sourcing fabric was one of the best parts of my job. The thrill of opening up headers sent from France. The feeling of Christmas when fresh rolls arrive from the UPS guy who never seemed to understand why I got so excited. The hunt for just the right shade of - [Stop Trying to Do it All](https://fashionbrainacademy.com/stop-trying-to-do-it-all/) - Are you the type who has to do everything and do it all, like, yesterday? And how is that working out? Today's video is inspired by my chat today with an emerging designer who makes high-end womenswear. This is her first season and she really wants to get the word out about her business and - [Brand New Webinar this Thursday: Marketing That's Working Right NOW for Designers and Creative Entrepreneurs](https://fashionbrainacademy.com/online-marketing-webinar/) - Tired of creating awesome products that nobody knows about? Then it's time to get your business FOUND.The Online Marketing Strategy That's Working Right NOW for Designers and Creative EntrepreneursWhat: Free Webinar Where: Online Presentation When: Thursday, September 5th, 1 pm EST (10 PST, 12 pm CST) Who: Jane Hamill Cost: It's on me Register here: https://fashionbrainacademy.com/webinar1/ Here - [How to Market a Fashion Product](https://fashionbrainacademy.com/how-to-market-a-fashion-product/) - Woohoo! Brand new course and registration is now OPEN!Click here => https://fashionbrainacademy.com/blog/twenty/ - [Webinar Replay](https://fashionbrainacademy.com/webinar-replay/) - Hi Everyone!I'm getting a lot of requests for the replay of my last webinar, "The Online Marketing Strategy That's Working Right Now for Designers".You can catch the replay here (but ONLY until Friday night, 9/13, at midnight: http://InstantTeleseminar.com/?eventid=45322104 But watch it now! The replay is coming down Friday night, 9/13, at midnight because the 20 Up - [Why Some Fashion Designers Succeed and Others Fail](https://fashionbrainacademy.com/why-some-fashion-designers-succeed-and-others-fail/) - When you think about what it takes to succeed in business, a lot of things come to mind, for instance:You have to love what you doYou have to work hardYou need a good productYou have to get a support system in place - people you trust to advise you and keep you accountableYou have to - [10 Q's and A's for Struggling Fashion Designers](https://fashionbrainacademy.com/10-qs-struggling-fashion-designer/) - 10 Q’s and A’s for the Struggling Fashion Designer I put together this list with some of the top questions from designers that I get all the time. It's a clip from the "Startup Vault" - 35 whopping pages of answers in our Startup Mastermind Program. The format of this post is Q & A – - [Podcast #1: What Can You Stop Doing?](https://fashionbrainacademy.com/crossover/) - Yahoo! Today I am testing something new - a podcast. Well it's sort of a Faux Podcast so maybe I'll start calling it a "Fodcast". Today's topic is "What can you NOT do". To help you do less and get the same - or better - results. I walk you through an exercise to find - [Podcast #2: How to Find More Customers For Your Fashion Brand](https://fashionbrainacademy.com/find-customers/) - This episode of the new FBA podcast is all about finding customers. Click here to listen and learn >>> Here's what I cover in this episode: Why typical customer-getting advice is a waste of time How "great feedback" is not about Facebook LIKES and compliments Why looking at your competition can hurt you Why - [Podcast #5: Why Did You Start Your Fashion Business?](https://fashionbrainacademy.com/5/) - Why did you start your business? Do you ever wonder why other designers take the plunge? Behind every business is a story. There's a big WHY for each and every one of you reading this right now. And your story is unique and valuable. Today's podcast (12 minutes) tells some of those stories and peeks - [Podcast #6: My 3 Biggest Mistakes as a Fashion Designer](https://fashionbrainacademy.com/6/) - Click here to listen to the podcast >> I don't think I can even count as high as the number of mistakes I made with my clothing line and retail store. I mean, I was GREEN when I started! Trial and error was just a way of life for me back then and it really - [Podcast #7: What Retail Buyers are Thinking But Won't Tell You](https://fashionbrainacademy.com/7/) - Podcast episode #7 gets down and dirty with the truth - what's inside the buyer's brain that they'll never tell you. Click here to get inside a buyer's mind >>> Here's what you'll learn in this episode: Why you need to hear the truth but buyers won't tell you What keeps a buyer from writing an - [Podcast #8: How to Turn Your Good Publicity into Profit](https://fashionbrainacademy.com/8/) - Podcast episode #8 gives you 5 things you can do to get your publicity to translate into profit. I mean, what's the point of going after media placement if it doesn't result in sales? Turn your publicity into profit >>> Here's what you'll learn in this episode: How to turn "lookers" into buyers What - [Podcast #9: What are the Steps to Launching a Clothing or Accessories Line?](https://fashionbrainacademy.com/9/) - Are you thinking of starting a business? Or are you a startup wondering if you're "doing it right"? Then today's episode is for you! Get the Steps to Launching a Fashion Business >>> I know when I first started my womenswear line I was very confused about how to get an IDEA from my - [Podcast #12: A Handbag Designer's Lucky Break](https://fashionbrainacademy.com/12-a-handbag-designers-lucky-break/) - In this episode of the Fashion Brain podcast, we talk about the down-an-dirty reality of running a fashion business. My guest is Maria Boustead, designer and founder of Po Campo. Maria designs bags that are functional and cute and she loves what she does. She shares her story about the things she wasn't prepared for, - [Podcast #15: Five Questions to Ask Yourself Before You Start a Fashion Business](https://fashionbrainacademy.com/15-five-questions-ask-start-fashion-business/) - Before You Start a Fashion Business, Questions to Ask Yourself, how to launch a successful clothing line - [Podcast #16: 5 Big Myths About Starting Your Own Clothing or Accessories Line](https://fashionbrainacademy.com/16/) - In this episode of the Fashion Brain podcast, I talk about the most common myths about launching a line of apparel or accessories. A lot of us have been Project runway-ized and think starting a business will be different than it really is. Click here to listen to the Podcast: 5 Big Myths >>> - [Podcast #18: Five Tips to Help Boost Holiday Sales for Your Clothing or Accessories Line](https://fashionbrainacademy.com/five-tips-help-boost-holiday-sales-clothing-accessories-line/) - The Holiday Season is upon us! Roughly 20% of all retail sales in the US happen during this season and we all want a piece of the shopping action, right? Today's Fashion Brain podcast gives you my "Five Tips to Boost Holiday Sales". They're simple yet powerful and my challenge for you is to - [To Sell More Gift Cards Before the Holidays, Do This ONE Thing](https://fashionbrainacademy.com/to-sell-more-gift-cards-before-the-holidays-do-this-one-thing/) - It's Holiday crunch time...Some of your customer may be getting nervous about whether or not their gift will arrive in time. When that happens, they'll stop ordering merchandise and it's PRIME TIME to offer them gift cards. And I want you to do it in a VERY specific way. Watch the video now to get the simple strategy...The - [Making Coats to Empower Women: Veronika Scott and One Stitch Closer](https://fashionbrainacademy.com/making-coats-to-empower-women-veronika-scott-and-one-stitch-closer/) - Picture this.You're assigned a project in college to design something that will "fill actual needs".You're doing research at homeless shelters so the first item you design is a coat that can be used as a makeshift sleeping bag too. Then you take it further and start producing the coats using sewers who were once homeless.And - [Your Clothing Line is Not Cool Enough](https://fashionbrainacademy.com/your-clothing-line-is-not-cool-enough/) - It's that time of year when you're probably out selling your line at Holiday markets and events. You're bound to hear negative comments about your work - which can be tough since you're not just the salesperson, you're the designer too.Sometimes it's merely annoying and sometimes negative feedback can really sting.A while back, I was - [Podcast #4: Dealing with Criticism for Clothing and Accessories Designers](https://fashionbrainacademy.com/4/) - She said WHAT? Did you ever get a comment that left you a little stunned? The more you put yourself out there, the more feedback you'll get. Sometimes it feels like everyone has an opinion and they're sure to tell you. Today's episode is all about ways to handle criticism gracefully - and even learn - [A Low Cost Resource Every Fashion Designers Needs to Run a Business](https://fashionbrainacademy.com/a-low-cost-resource-every-fashion-designers-needs-to-run-a-business/) - Emerging designers have a lot on their plate. Fabric sourcing, production issues, fittings, inspiration, payroll, hiring a team, paying taxes, marketing, branding, selling, the list goes on and on… And many of us are hesitant to get the help we need. Sometimes it’s that we’re being cheap, maybe we don’t know who to hire, or - [Costing and Pricing Your Clothing or Accessories Line - My Big Mistake](https://fashionbrainacademy.com/costing-and-pricing-your-clothing-or-accessories-line-my-big-mistake/) - It was 2 days before my boutique's grand opening. Every item in my store was designed by me and manufactured in small sewing factories in Chicago. I was thrilled and terrified at the same time. I never really planned to have a retail store. It was more the designing and selling I was interested in. - [#AskJanesBrain: Should I Lower My Prices if My Costs Are Coming in Too High?](https://fashionbrainacademy.com/janesbrain-should-i-lower-my-prices-if-my-costs-are-coming-in-too-high/) - Today's video answers a questions from a NYC emerging designer, we'll call her M.B., about costing and pricing her luxury womenswear line.Q: "Dear Jane,I find all your information so helpful! Thank you for creating this well of knowledge, it is truly indispensable. I am a new designer in New York, launching a womenswear label for - [Tip #5: How to Work With a Sewing Contractor Tip #5](https://fashionbrainacademy.com/how-to-work-with-a-sewing-contractor-video-tip-5/) - It's day 5 of the video series about manufacturing your fashion line. Woot woot! It's also D-Day for the LIVE online Workshop: "How to Find a Sewing Contractor". I'm pumped about that. Tip #5 is about what you never ever, ever want to reveal to your contractor. NEVER. Watch the video and I'll explain... If - [Tip #3: Five Questions to Ask a Sewing Contractor Before You Work With Them](https://fashionbrainacademy.com/tip-3-five-questions-to-ask-a-sewing-contractor-before-you-work-with-them/) - Today is day 3 (of 5) with tips about manufacturing your fashion line. I'm uploading a new video for you every day this week and so far it's been pretty darn fun. (If you have a question you want me to answer in the next video, please post it in the comments below, OK?) In - [Manufacturing Tip #2: How and When to Pay Your Sewing Contractor or Factory](https://fashionbrainacademy.com/when-do-i-pay-my-sewing-contractor/) - Hey There! This is tip #2 (of 5) about manufacturing your fashion product. Today's video talks about when you pay your sewers and what they expect of you. I also share a bonus tip about how "insider" the fashion business is and what that really means to you and the relationships you build with sewing - [Tip #1: How to Work With a Sewing Contractor and Get the Best Quality From Them](https://fashionbrainacademy.com/how-to-work-with-a-sewing-contractor-tip-1-of-5-2/) - Hey Designers! This week is all about manufacturing your fashion product. This is video #1 (of 5) with tips for how to work with your sewing contractor and how to get the BEST possible quality from them. Here's what the video covers: No verbal instructions! Your sewers will NOT remember what you said Oftentimes, the - [#AskJanesBrain Episode #8: Trunk Shows - How Do I Get People To Attend?](https://fashionbrainacademy.com/askjanesbrain-episode-8-trunk-shows-how-do-i-get-people-to-attend/) - Trunk Shows can be a blast - or they can stink. it all depends on..1) If people show up2) If they buy your productToday's #AskJanesBrain video gives you 2 tips about making the most of a Trunk Show.I get so many questions on how to have a successful selling event. This time of year year - [#AskJanesBrain Episode #7: How Do I Get People To Come Back To My Website and Buy?](https://fashionbrainacademy.com/askjanesbrain-episode-7-how-do-i-get-people-to-come-back-to-my-website-and-buy/) - The interwebs is big place - and it's not even really a place. We've been told you can reach millions with just! one! click!. And you can make millions of dollars in three! short! months!I mean, check out some of these internet promises..."Learn The Secret To Become A Millionaire In One Day, Guaranteed!""7 Shortcuts for Building an E-Commerce - [You Can Make Up Your Business Own Rules (the Johnny Cupcakes Story)](https://fashionbrainacademy.com/you-can-make-up-your-business-own-rules-the-johnny-cupcakes-story/) - Imagine you do a trade show and get orders from Nordstrom and Urban Outfitters. Next, imagine you took those orders and ripped them up. Yep, you turn down the business. Today's video tells the story of the guy who said NO THANKS to some pretty sweet orders. I work with product-based entrepreneurs every day, - [#AskJanesBrain Episode #6: Why Don't Retail Buyers Call Me Back?](https://fashionbrainacademy.com/why-dont-retail-buyers-call-me-back/) - Today's question is about selling your fashion product wholesale and the age-old problem NOT getting a response from a buyer - even after they tell you to send your line sheets!"Hi Jane,How come when I contact retail shops about my clothing line, they say send over your terms and line sheet and every time I do, I - [#AskJanesBrain Episode #5: Is it Too Late to Sell My Product to Boutiques for Fall?](https://fashionbrainacademy.com/is-it-too-late-to-sell-to-boutiques-for-fall/) - Do you still want to get your product into stores this fall? Today's video answers a question about whether it's too late or if you still have a shot and getting a retail buyer's attention. One important thing I didn't mention in the video...If you sell accessories or gift items, you have a MUCH better chance - [#AskJanesBrain Episode #4: Where Can I Find an Apparel Manufacturer?](https://fashionbrainacademy.com/askjanesbrain-episode-4-where-can-i-find-an-apparel-manufacturer/) - Today's #AskJanesBrain question comes from a designer in the Atlanta area who wants me to recommend a good manufacturer for his fashion line. The thing Tommy doesn't realize (and yes, I lay into him about it) is that he's asking a magical question and looking for a "magical answer". You see, he doesn't even tell - [#AskJanesBrain: Why won't my sewing factory give me a price quote?](https://fashionbrainacademy.com/janesbrain-why-wont-my-sewing-factory-give-me-a-price-quote/) - Today's #AskJanesBrain video answers a questions from an emerging designer, Jill, about getting price quotes for manufacturing from a sewing contractor. Jill just had her FIRST MEETING EVER with a factory (go Jill!!) and what the factory head told her seeems strange. Almost like they're scamming her because she's a newbie designer. Watch the video to - [#AskJanesBrain: How Do I Stay Motivated In My Business When I Feel Like Giving Up?](https://fashionbrainacademy.com/askfashionbrain-how-do-i-stay-motivated/) - Today's #AskJanesBrain question comes from a designer who's stuck in a rut and surrendering to the "I GIVE UP" feelings that creep up on us sometimes. Q: "Dear Jane, I find that really making something of yourself in this business (or really any business for that matter), you have to be committed. You have to - [How to Crush Your Competition Without Being a D-Bag](https://fashionbrainacademy.com/how-to-crush-your-competition-without-being-a-d-bag/) - Can you imagine playing competitive tennis against your sister? And can you also imagine wanting to CRUSH HER? Because you should. Venus and Serena Williams have been going at it or years now and last night was another battle between the two sisters. I mean, they're sisters and BEST FRIENDS and they want to crush - [5 essential time management tips for fashion designers: You are the boss of your time](https://fashionbrainacademy.com/fashion-designer-time-management-productivity/) - Whether you're launching a line or an established business designer, creative people, especially fashion designers, need to manage their time. I used to have trouble too, until I started using these tips. - [Dealing With the Stress of a Startup Fashion Line](https://fashionbrainacademy.com/dealing-with-the-stress-of-a-startup-fashion-line/) - I shot this simple video this morning on the way to a breakfast meeting with my web designer. (I've been doing these quickie selfie videos for my Facebook Page lately - whaddayathink?) I was driving by my old retail store space and popped out of the car to tell you about how NERVOUS I was - [The 5 Big Money Mistakes Most Fashion Startups Make](https://fashionbrainacademy.com/the-5-big-money-mistakes-most-fashion-startups-make/) - There’s the dream of starting a fashion line, and then there’s the reality behind it. A big part of that reality is cash. Numbers. Dinero, moolah, bread, dough, jack, loot, coin. I could go on cuz I’m having fun with this but I think you get the idea… There are a lot of factors that can - [Where to Find Your Next 3 Customers](https://fashionbrainacademy.com/where-to-find-your-next-3-customers/) - Remember your very first paying customer? If you’re anything like me, it was a real thrill the first time an actual person gave me cold hard cash in exchange for something I designed. It only took once to get me hooked on designing and entrepreneurship. Maybe this is not what you want to hear, but - [My Time Management Struggle and "Story"](https://fashionbrainacademy.com/my-time-management-story-what-fashion-designers-can-learn/) - I was running a successful fashion business -- but was working to exhaustion and spinning my wheels. I found my way out through time management and building systems that worked for me. - [Monday Was a Great Day - My Time Management Seminar For Fashion Designers at the Chicago Fashion Incubator](https://fashionbrainacademy.com/my-time-management-seminar-for-fashion-designers-at-the-chicago-fashion-incubator/) - Jane Hamill's Seminar explained how to avoid the biggest time-sucking, energy-draining, self-sabotaging, business-bashing time management mistakes a fashion designer can make. - [DG Expo Fabric and Trim Show](https://fashionbrainacademy.com/dg-expo-fabric-and-trim-show/) - Are you coming to New York this week? The DG Expo is a wholesale Trade Show for fabrics and trims. All the vendors at the show offer low minimum order quantities so it's a great show for small fashion lines and startups. Seminars start Monday, August 3rd, and the Show runs on Tuesday and Wednesday, - [Approaching Retailers to Sell Your Clothing, Accessories, or Jewelry Product](https://fashionbrainacademy.com/approaching-retailers-to-sell-your-clothing-accessories-or-jewelry-product/) - Today's video is s clip from a live Seminar at the Chicago Fashion Incubator. It talks about the importance of being DIFFERENT in your retailer outreach. I also tell the story of exactly what I did to get an appointment with Neiman Marcus with only ONE postcard. I know when I was selling my clothing - [Developing a Fashion Product - You Can't Cut Corners](https://fashionbrainacademy.com/developing-a-fashion-product-you-cant-cut-corners/) - This is a guest post from Boaz David of Human B A story about making the perfect shirt. About 3 years ago I was working with a brand that was looking to develop the perfect fitting button down blouse for the career woman who could easily wear it from day to night. Their business plan was detailed and - [Take the Day Off! We All Need a "Stop Day"](https://fashionbrainacademy.com/take-the-day-off-we-all-need-a-stop-day/) - Are you taking time off this weekend for the 4th of July? If you live in the US, I hope the answer is YES. Yesterday I took my kids to their tutor (I'm not one of those parents if that's what you're thinking, I'm more the I-hope-my-kid-passes-2nd-grade-better-get-some-help kinda Mom) and she said something that stopped - [Which Social Media Platform Dominates for E-commerce?](https://fashionbrainacademy.com/which-social-media-platform-dominates-for-e-commerce/) - Well this is interesting… The race for the “best” social media platform continues. And just to be clear, my version of “best” means the one that drives the most sales and puts money in your pocket. It’s not just about collecting LIKES and Followers and building relationships. In the end, we add up the sales. - [Pricing Your Clothing Line: What to Charge Online vs. at a Boutique](https://fashionbrainacademy.com/pricing-your-clothing-line-what-to-charge-online-vs-at-a-boutique/) - I get a lot of questions about how to price your clothing or accessories line - particularly the question of wholesale prices vs. retail prices and what to charge on your website for the same styles you ship to boutiques. Yes, it seems tricky sometimes. Today's video is about how to price your clothing or - [Video: 100 Years of Women's Fashion History from Mode.com](https://fashionbrainacademy.com/video-100-years-of-womens-fashion-history-from-mode-com/) - 2 million people can't be wrong, can they? Wait, don't answer that. Just know that this video has over 2 million views and it's great for anyone who loves fashion and the history of clothes. If you're a startup fashion designer, you'll love it. I found the video on Mode.com and it takes us through the last 100 - [Do's and Don'ts of PR for Fashion Brands, Makers, and Artists](https://fashionbrainacademy.com/dos-and-donts-of-pr-for-fashion-brands-makers-and-artists/) - There’s something amazing about getting publicity. And there’s also something a bit scary about going after press for most of us creative entrepreneurs. I hear it over and over again from business owners – the feeling of… “I want press and I think it would be great for my clothing line / handbag collection / - [I Sold My Clothing Line to a Major Department Store and Here's What Happened](https://fashionbrainacademy.com/i-sold-my-clothing-line-to-a-major-department-store-and-heres-what-happened/) - This article is adapted from the one originally printed in the Chicago Tribune I should really call this story, "My Big Dumb Stupid Newbie Mistake and How I Lost $25,000". No, it’s not a joke. My biggest mistake in business was when I screwed up an order with a major department store and it cost me way - [Fashion Startup Event in Chicago -- 2 Things I Learned Last Friday](https://fashionbrainacademy.com/fashion-startup-event-in-chicago-3-things-i-learned-last-friday/) - I love live events. I mean, LOVE them. And Friday's Startup Bootcamp was no exception. It's not every day you get 15 emerging fashion designers together in a room (with a view from the 84th floor, no less) to talk about their new businesses. I started the day with a question. "Why did you come - [Special Guest Speaker / All Around Genius Ellen Malloy Came By!](https://fashionbrainacademy.com/special-guest-speaker-all-around-genius-ellen-malloy-came-by/) - Today we had the pleasure of hearing from Ellen Malloy, PR and technology extraordinaire. One of the main points Ellen drove into everyone's heads was the importance of technology to enhance your brand in modern society. She helped our entrepreneurs start thinking about their websites and social media presence in order to increase - [](https://fashionbrainacademy.com/10412/) - "Words calculated to catch everyone may catch no one" -Adlai Stevenson When relating to your BRAND, products calculated to catch everyone may catch no one. So what do you do? FIND YOUR NICHE --> choose your customer, get in their heads. ‪#‎launchaline‬ -Katie - [Fashion Brain Academy's Launch a Line Event Has Begun!](https://fashionbrainacademy.com/fashion-brain-academys-launch-line-event-begun/) - Hello, everybody! Katie here!! It's a BEAUTIFUL morning to learn how to Launch a Line! We've got a full table of business owners with BIG ideas ready to learn how to start and grow their fashion businesses, and I'm sure there are more of you at home with similar BIG ideas! Stay tuned here and on - [TODAY! Blog Takeover + Live Updates from the Fashion Startup Event in Chicago](https://fashionbrainacademy.com/today-blog-takeover-live-updates-from-the-fashion-startup-event-in-chicago/) - I'm trying something new today! I think you;re going to love it. I'm hosting a live event for Fashion Startups today at the Willis (Sears) Tower in Chicago. Katie an Erin will be posting pics, key learning points, and quotes from the event all day. You can follow along here, on the blog, or check - [The Best Places to Find Free and Cheap Stock Images for Your Website, Blog, or Social Media](https://fashionbrainacademy.com/the-best-places-to-find-free-and-cheap-images-for-your-website-blog-or-social-media/) - Looking for images for your website or blog but don’t want to pay a lot for them? Here’s my list! You can also scroll down to download it as a PDF. Death to Stock Photo: http://deathtothestockphoto.com/ A pack of high quality lifestyle images delivered to your inbox FREE every month. There’s also a paid “Premium” - [How to Handle a Mad Customer](https://fashionbrainacademy.com/how-to-handle-a-mad-customer/) - This is a guest post by Cathy Wagner of Retail Mavens. Last week I discussed findings that were released in the American Express Global Customer Service Barometer, a survey conducted in the U.S. and eleven other countries exploring attitudes and preferences toward customer service. Perhaps the most significant revelation of this survey is that customers are - [Why You Need an Email List and Why Just Using Facebook is Not Good Enough](https://fashionbrainacademy.com/why-you-need-an-email-list-and-why-just-using-facebook-is-not-good-enough/) - I guess I really should call this post "You Need a List and Not Just Facebook." Or just Instagram. Or just Pinterest. Because here's the thing... Facebook is NOT a marketing strategy Way too many designers are treating FB and Social media in general like their entire marketing plan and if you are, you are - [What Apparel and Accessories designers need BEFORE you can sell your line - a checklist](https://fashionbrainacademy.com/what-apparel-and-accessories-designers-need-before-you-can-sell-your-line-a-checklist/) - This is a true story... When I was just starting my line years ago, I had no idea what I was getting into. I was incredibly naïve, even clueless in some areas. (To be fair, even after I'd been in business 14 years, my line was sold in stores across the country, I had reps in - [What to Say to a Retailer and What a Buyer is Really Thinking About YOU (part 2 of 2)](https://fashionbrainacademy.com/what-to-say-to-a-retailer-and-what-a-buyer-is-really-thinking-about-you-part-2-of-2/) - This is the 2nd article in a two part series. Click here for part one. Before you can start to sell to buyers, it’s helpful to know what’s REALLY going on in their minds. There are 2 important things you need to understand. 1) Retail buyers really just want to know 2 things about your - [What to Say to a Retail Buyer When You're Pitching Boutiques (Part 1)](https://fashionbrainacademy.com/what-to-say-to-a-retail-buyer-when-youre-pitching-boutiques-part-1/) - I work with a lot of clothing and accessories designers about how to sell their product wholesale and approach retail buyers. Honestly, most of them just want to use email to pitch stores. I get that, it's HARD to pick up the phone and sell your own creative work. But email is usually not enough to get - [Cheat Sheet + Free Training: 9 Steps to Launching Your Fashion Business](https://fashionbrainacademy.com/9-steps-to-launching-your-fashion-business/) - Watch this free training video and download the cheat sheet. Enjoy! "9 Steps to Launching Your Fashion Business" Click here to download the 9 Steps "Cheat Sheet" Click here to check out the full New Designer Program Training Course - [How to Create Quick and Simple Graphics for Your Site and Social Media Using Canva](https://fashionbrainacademy.com/create-quick-simple-graphics-site-socal-media-using-canva/) - How to create simple and affordable graphics for your fashion brand, how to use Canva for your social media graphics, marketing your fashion brand, marketing your clothing line - [Announcement! Momentum "Support Group" for Creative Entrepreneurs Stars Next Week](https://fashionbrainacademy.com/announcement-momentum-support-group-creative-entrepreneurs-stars-next-week/) - I am PUMPED to announce something today! Momentum Group II is starting next week!! Momentum is a 90 day, no-fluff online program designed to help you stay n track, grow your business, get answers to your questions, stay motivated, connect with other designers, and have a happy life. I call it a "support group" but - [Motivation Monday for Creative Entrepreneurs: Don't Worry Too Much](https://fashionbrainacademy.com/motivation-monday-creative-entrepreneurs-dont-worry-much/) - Need a little motivation today? Check this out. Before Walt Disney built his gigantic empire, he was life-slapped just like the rest of us. He survived setbacks like... He was fired by a newspaper editor because "he lacked imagination and had no good ideas" His first animation company had a deal with a distribution company - [Getting Support For Your Fashion Business - What to Do if You're Not Feeling It... ](https://fashionbrainacademy.com/get-support-for-your-fashion-business/) - Do people around you support what you're doing in your business? In this video, I tell you the story of a designer who had "issues" with her husband. He feels she needs to "get things going" faster and she's worried he'll pull the plug on her business if she doesn't start creating more income. The - [How to Sell More Online (Fashion and Accessories Products)](https://fashionbrainacademy.com/how-to-sell-more-online/) - Later today I'm flying out to San Francisco to be a speaker at the DG Expo Fabric and Trim show and one of my Seminars is called "How to Sell More from Your Online Store". The DG Expo is great for emerging designers who are looking for wholesale fabrics in small quantities. Every single vendor - [How to Make 2015 Awesome for Your Fashion Business](https://fashionbrainacademy.com/make-2015-awesome/) - 2015 is coming up fast! I put together this list, a roadmap of sorts, with 3 things you can do to make 2015 your best year ever. #1) Set Goals We've all heard this before. The question is, have you done it? It's time to take pen to paper and get things rolling. What do you really want - [Making Better Decisions](https://fashionbrainacademy.com/making-better-decisions/) - Decision fatigue is real. And I'm suffering from it today. Thus the desire to post 2 days in a row! My best advice (to myself, and to you as well) is to take this Theodore Roosevelt quote to heart: "In any moment of decision, the best thing you can do is the right thing, the - [Monday Motivation for Fashion Designers](https://fashionbrainacademy.com/monday-motivation-fashion-designers/) - First Thought When I rolled over this morning to turn off my alarm, the first thought in my head was, "oh man, how am I going to get this all done today?" I was already feeling overwhelmed. The clock showed 5:45 am. Not a great start. Second Thought So I head in to check on my youngest - [9 Tips About Getting Your Line Produced With a Sewing Contractor (Fashion Product)](https://fashionbrainacademy.com/9-tips-about-getting-your-line-produced-with-a-sewing-contractor-fashion-product/) - A designer asked me for a few quick tips for his first experience working with a sewing contractor. While there's a ton more to say (and I cover it in the New Designer Program) I think this is pretty good start and worth sharing with everyone! 1) Give your sewing contractor a purchase order when - [Why Being a Perfectionist Can Kill Your Fashion Company ](https://fashionbrainacademy.com/perfectionist-can-kill-fashion-company/) - I wrote this post a while back and let me tell ya, it's one I have to dig out every month to send to one designer or another. Turns out perfectionism is running rampant these days for creative types like us. Here's the story... Last Tuesday The story starts with a designer, I’ll call her - [How will you make money with your fashion business?](https://fashionbrainacademy.com/how-will-you-make-money-with-your-fashion-business/) - At first glance, the title of this article seems silly. Duh, I'm going to sell my product and collect the money. Last Tuesday Let me tell you a little story about a designer I know and, believe me, this is only one of MANY stories like this I could reveal. This designer, I'll call her - [7 ways to improve your costing and pricing for a fashion product](https://fashionbrainacademy.com/7-ways-to-improve-your-costing-and-pricing-for-a-fashion-product/) - #1. Calculate your costs as of TODAY, not 3 years from now where you think you're going to be. #2. If you start your business selling direct to consumer, keep in mind how you'll determine your retail prices. You may want the option to wholesale your line later so allow room for that. #3. - [What if I'm Not Getting a Response From a Retail Buyer? ](https://fashionbrainacademy.com/im-getting-response-retail-buyers/) - Today's video answers a question from a clothing designer. She's frustrated by the lack of response from her buyer outreach and wondering what her next step should be. Should she hire a sales rep? She's worried about contacting the buyers too many times and "bothering" them. Check out my response to this designer... What do - [What's the deal with UPC codes for a clothing line?](https://fashionbrainacademy.com/whats-deal-upc-codes/) - In today's post, my friend and colleague, Boaz David, founder of Human B Designer, answers a question from a clothing designer. Take it away, Boaz! Q. What’s the skinny on bar codes/upc codes. Do I need to buy these for my hang tags? A. To answer the question I’d like to first explain what a UPC code - [Get the Cheat Sheet: 9 Steps to Starting Your Fashion Business in the Next Twelve Months](https://fashionbrainacademy.com/get-cheat-sheet-9-steps-starting-fashion-business-next-twelve-months/) - Click Here to Register! Hey there! Are you free on Friday? I'm doing a free online Workshop all about the steps to launch and I'm psyched to share with you my brand-new cheat sheet. Yep, everyone who registers will get a downloadable, paste it on the wall, keep yourself organized, I wish I had it - [10 Best Joan Rivers Quotes](https://fashionbrainacademy.com/joan-rivers-quotes/) - Joan Rivers died yesterday. A few facts about Joan I never knew... She was born in Brooklyn Her "real" name was Joan Alexandra Molinsky. She changed it to Rivers at the suggestion of her agent (not to mention it was HIS last name) She graduated Phi Beta Kappa from Barnard For years she considered Johnny - [3 Ways to Increase Sales of Your Fashion Product](https://fashionbrainacademy.com/3-ways-to-increase-sales-of-your-fashion-product/) - The first way is the get new customers. Pop Quiz: What are the other 2 main ways to grow your business? Check out the video where Jane answers a question from a designer. Click the picture below or use this link to watch the video. What do you think? Do you have tips to share - [Can Your Website Pass This "3 Second Rule" Test?](https://fashionbrainacademy.com/can-website-pass-3-second-rule-test/) - A few weeks ago I did a little survey (on my Facebook Page) and asked what topics you want me to teach next. Ya'll said selling online was at the top of the list. So when I woke up this morning, I felt inspired to make you this quick video about the "3 Second Rule" - [Learn the 3 E-Commerce Website Features Your Site Needs (Free Webinar Coming Up)](https://fashionbrainacademy.com/learn-3-e-commerce-website-features-site-needs-free-webinar-coming/) - I cannot tell you how many designers I meet that are frustrated about crappy online sales. I hear it over and over again. And here's the thing, online sales of apparel and accessories are growing like CRAZY and expected to keep growing. Check out these numbers... If you're not getting a piece of that action, - [DG Expo Fabric and Trim Show "Seminar Day" Today](https://fashionbrainacademy.com/dg-expo-fabric-trim-show-seminar-day-today/) - I'm excited about today's event in NYC. I am doing 3 Seminars at the DG Expo Show and there are 3 other great speakers too. If you're coming, please stop by and say hello! DG Expo Fabric and Trim Show New York City - Hotel Penn, 7th Avenue and 32nd St. August 3: Seminar Day - [Your First Season is a Test: Clothing and Accessories Lines](https://fashionbrainacademy.com/testingtheproduct/) - Today's video is a clip from my recent live event in Chicago, the "Launch a Line" Breakthrough Bootcamp. In this video I talk about what your first season should be all about and how most designers don't realize it. Too many of us have been "Project Runway-ized" and think we're going to hit a home - [Startup Fashion Designer “Hot Seat” – which product should I make?](https://fashionbrainacademy.com/startup-fashion-designer-hot-seat-product-make/) - Uncertainty sucks. We all struggle with it. It's hard to know what to do NEXT in business. Which product should I launch next? What if I don;t know what it will cost me really? What if my idea isn't really that good? What if no one buys my clothing line - accessories - jewelry - - [Diary of a Fashion Designer: I want YOUR story](https://fashionbrainacademy.com/diary-designer-want-story/) - Do you have an experience you think other designers can learn from? We want to hear your story! There is so much we can all learn from each other. I share my experiences with you on a weekly basis. And now I want to hear from you! - [Jane Hamill in Entrepreneur Magazine again! Who says lightning can't strike twice?](https://fashionbrainacademy.com/entrepreneur-magazine/) - Yahoo!! I am thrilled to be included in Entrepreneur - for the second time. The article is "4 Tips for Launching Your Fashion Company" and it's on the Entrepreneur website (you an find it here: http://www.entrepreneur.com/article/226133). Over the years I've had a lot of good press, places like CNN, FOX, NPR, Chicago Tribune, WWD (even a cover - [Mood Fabrics is Hosting a Great Workshop: "Start a Fashion Brand"](https://fashionbrainacademy.com/mood-fabrics-is-hosting-a-great-workshop-start-a-fashion-brand/) - When I die, I want my ashes sprinkled over Mood Fabrics. You know the place, right? It's the fabric store they go to on Project Runway. Coming up on November 16th, I am one of 3 awesome speakers at an all day Workshop (hosted by Mood) for startup fashion designers. The workshop is for you - [How to Handle Your First Appointment With a Retail Buyer](https://fashionbrainacademy.com/how-to-handle-your-first-appointment-with-a-retail-buyer/) - Click here to register now! - [Fashion Startup: Where to Spend Money and Where to Save](https://fashionbrainacademy.com/fashionstartupmoney/) - Brand new video! I'm taking a break from the podcast this week to get back in the video saddle. I get a lot of questions from designers about where it's important to spend money and where you can save. Although we all have different budgets and priorities, there are some basic spending guidelines that apply - [ How to Sell $200,000 in One Season and Almost Go Out of Business ](https://fashionbrainacademy.com/sales-but-no-profit/) - This is a guest post from Boaz David from Human B Designer When you're a fashion startup, the "unknowns" are far greater than the "knowns". Where do I find….? How do I…? What is the best….? These are normal questions to have and getting the right answers, answered by the right people for your business, - [What Worked, What Didn't for Your Business in 2013](https://fashionbrainacademy.com/what-worked-what-didnt/) - Download the Free 2013 Review Sheet here So tell me. did you like this free Training and PDF download? If so, I would really appreciate if you click the LIKE button below on the left and feel free to share it with your peeps by clicking the other social media icons below the LIKE - [TONIGHT! Red Wine Wednesday - free online presentation about how I lost half my business in one day](https://fashionbrainacademy.com/tonight-red-wine-wednesday/) - I've been thinking about you - the designer who has a "good" business but wants to have a GREAT one. About how you can build the business that measures up to your dream, supports you the way you want, and brings you the satisfaction you crave. And it begs the question - why don't you - [Fashion Startup Tips: What I Learned from Saturday's Workshop at Mood Fabrics NYC](https://fashionbrainacademy.com/fashion-startup-tips/) - Wow, Saturday was a great day. I participated in a full day Workshop for startup fashion designers at Mood Fabrics NYC (you know the one, from Project Runway?). Since you couldn't be there, I want to share the top 3 takeaways of the day. Tip #1: Use a good cost sheet The first tip is - [Be More Productive](https://fashionbrainacademy.com/be-more-productive/) - Hey there! I'm doing a LIVE Webinar about how to be more productive. It's happening Friday, Dec. 13th, at 1 pm EST and it's FREE. Click here to register now! I hear SO MANY designers complain about not being able to fit everything in - and not knowing how to prioritize their time. I hear - [Do NOT Say This to a Retail Buyer](https://fashionbrainacademy.com/do-not-say-this-to-a-retail-buyer/) - I work with a lot of designers on selling their product wholesale and approaching retail buyers. One question that come up is this... "Jane, what's the WORST thing you can say to a retail buyer?" Well, it depends on who you talk to but I have a strong opinion on this one. I owned my - [Get Your Clothing or Accessories Line Into Retailers](https://fashionbrainacademy.com/get-your-clothing-or-accessories-line-into-retailers/) - One question I get nearly every week is this... "Jane, I want to get my product into boutiques. How do I start?" Today's video tells you what to do first - even before you can start approaching retailers. I also explain what to send a buyer and how to make it all about THEM, and - [The ONE Thing You Offer that No One Else Has](https://fashionbrainacademy.com/onething/) - A lot of designers out there have a lot of ideas about what their dream business would look like. And for many of them it stays just that - a dream. It takes a lot of courage to make a dream in your head turn into a real-life-pay-your-bills-send-your-kids-to-college-business. I'm not a big fan of “make - [Mini Workshops](https://fashionbrainacademy.com/mini-workshops/) - Mini workshops are online videos, available immediately. After you register, you will receive an email with access instructions (please allow 2 – 10 minutes). How to Find a Sales Rep for Your Clothing or Accessories Line How to know if you’re ready for a rep What you need to have in place before you approach - [How to Pick a Niche For Your Fashion Business (VIDEO)](https://fashionbrainacademy.com/niche/) - Do you ever feel like you have too many ideas and you're not sure what direction to take your business? Or even what product you should be selling? That's what this video is all about. “I don’t know the key to success, but the key to failure is trying to please everybody.” – Bill Cosby If - [Cheat Sheet: How to Get Your Product Into More Stores](https://fashionbrainacademy.com/fbi2/) - This is where you can grab the cheatsheet for the Webinar, "How to Get Your Product Into More Stores" Click here to download it now. - [My Free Webinar Coming Up - Get FOUND Online (for Fashion Designers)](https://fashionbrainacademy.com/my-free-webinar-coming-up-get-found-online/) - Are you tired of creating kick-ass products that no one knows about? If you want to GET FOUND by the right customers and learn what's working right now for designers, then join me for a free Webinar on Thursday, January 16, at 1 pm EST. For a few months now, I have been testing out - [3 Signs Your Fashion Brand Needs a Marketing Makeover](https://fashionbrainacademy.com/3-signs-your-fashion-brand-need-a-marketing-makeover/) - Your business is doing OK, you’re rolling along, But are sales where you want them to be? When you send an email to your list, do you get the response you’re looking for? Are the people who buy from you just regular customers or raving fans? Let’s take a look and see if it’s time - [Here's the cheatsheet for today's free webinar](https://fashionbrainacademy.com/heres-the-cheatsheet-for-todays-free-webinar/) - Hey there! I just uploaded this cheatsheet for you for the free webinar today at 1 pm EST and you can get it here. This will help you take notes and you'll want to grab a notebook too because the cheatsheet has the overall concepts but I give a lot of detail in the actual - [Registration is OPEN for the Online Marketing for Fashion Designers "20 Up" Course](https://fashionbrainacademy.com/registration-is-open-for-the-online-marketing-for-fashion-designers-20-up-course/) - Yahoo!! Registration is now open for the Marketing for Fashion Designers "20 Up" course. "20 Up' is designed to help you find more customers, keep them longer, and make more sales. You'll learn my proven 6 Step process to marketing your product and getting FOUND online. Let me ask you, would your sales go up - [28 Hours Into Her Kickstarter Campaign: Trisha from "Circle Me Silly"](https://fashionbrainacademy.com/28-hours-into-her-kickstarter-campaign-trisha-from-circle-me-silly/) - Ever wonder what it would be like to be smack-dab in the middle of a Kickstarter Campaign? My guess is hectic. And scary. And exciting too. But we don’t have to guess because designer Trisha Cobb from Circle Me Silly is going to give us the details. Here’s my interview with Trisha. Let’s start with - [(Webinar Tomorrow!) Want us to review your trade show booth? ](https://fashionbrainacademy.com/webinar-tomorrow-want-us-to-review-your-trade-show-booth/) - Hi Everyone, I'm in a Starbucks right now preparing and getting excited for the presentation tomorrow with my special guest, Amy Meadows of Windows Matter. Are you coming? Well I have a great idea - how about we do a LIVE booth review on the Webinar? Want us to review your booth? That's right, Amy - [Trade Show Booths: Things You Need to Know to Make Great Visual Displays](https://fashionbrainacademy.com/trade-show-booths-things-you-need-to-know-to-make-great-visual-displays/) - This is a guest post from Amy Meadows of Windows Matter It’s said that doctors make the worst patients. This might help explain why, as a visual merchandiser, I’m a pretty tough customer! I regularly attend One of a Kind, Renegade and other similar markets searching not only for must-have items but must-do displays. If - [What's the difference between a blog and a newsletter? ](https://fashionbrainacademy.com/blog-vs-newsletter/) - A few weeks ago, I was on the phone with an accessories designer who asked me, “What’s the difference between a newsletter and a blog? And do I need both?” I've heard this question many times - and I understand it can be confusing - but I was surprised she asked it because she's a - [Jane Hamill Featured in Entrepreneur Magazine](https://fashionbrainacademy.com/jane-hamill-featured-in-entrepreneur-magazine/) - Start It Up “Dress Success: A veteran clothing designer gives custom advice to fashion ‘treps” Entrepreneur Magazine, April issue, 2013 I am thrilled and honored to be in the April issue of Entrepreneur Magazine!! A few weeks ago, I did a tele-Seminar where I shared some of the struggles I’ve had over the years with my business(es). - [Chicago Manufacturing Tour yesterday - some pics](https://fashionbrainacademy.com/chicago-manufacturing-tour-yesterday-some-pics/) - The first tour of the season was yesterday so I though I would post a few pics. Group shot right before we head into the mini bus. Nice factory with 100 pc. minimum Listening to what machines are available at this factory A larger factory Soaking it in... Going over a pattern at the end - [3 Reasons to Stop Hiding Behind Your Computer, Get Out There, and Grow Your Fashion Business](https://fashionbrainacademy.com/start-a-fashion-business/) - Believe me when I tell you I love working from home and I mean LOVE as in how much I love my Alberta Ferretti coat or my chocolate ganache filled birthday cake from Dinkel’s). I adore working in my hot pink office on my frosted glass desk, feeling very efficient and business-y when I command - [Come see me on Saturday? FREE Workshop at the Creative Chicago Expo](https://fashionbrainacademy.com/chicago-expo/) - This Friday and Saturday something AWESOME is happening in Chicago, the Creative Chicago Expo. In a nutshell, it's a big event at the Chicago Cultural Center for all types of artists and the goal is to help people in the arts fund the resources they need to survive. There are - [Can you make a successful business selling online only?](https://fashionbrainacademy.com/online-fashion-biz/) - Q: Dear Jane, I have a quick question about my marketing strategy. Do you think it's possible for me to succeed by selling completely online, without pursuing retail accounts? I wonder because of the current lack of competition in my niche - maybe it could work? I have worked in the Apparel Industry for 9 - [Email Marketing For Your Fashion Business - 5 Ways to Improve It](https://fashionbrainacademy.com/email-marketing-for-your-fashion-business-5-ways-to-improve-it/) - Email is a great way to stay in touch with your customers. One of the best things about email is that it goes directly TO them. All they have to do is click to get your message. They don’t have to go to your website to see what’s happening, it arrives in their InBox tied - [Call Notes](https://fashionbrainacademy.com/call-notes/) - Fashion Brain Training Call notes - [I'd still be struggling... without this](https://fashionbrainacademy.com/how-to-focus/) - It's 2013. Now what?? I've been thinking about how you can make this year better than 2012. How you can build the business that measures up to your dream, supports you the way you want, and brings you the satisfaction you crave. For a long time, I struggled with many issues that kept me "stuck". - [If You Do Everything Yourself in Your Fashion Business, What Happens?](https://fashionbrainacademy.com/if-you-do-everything-yourself-in-your-fashion-business-what-happens/) - I am thrilled to be able to share this article today from Vianza's Mita Patnaik. I absolutely flipped when I first read it because I think it hits home on some issues that really hold designers back. Things like - are you creating your own little sweatshop? Is your business giving you the freedom you expected? - [Trademark and Copyright Protection for Fashion Designers - new Webinar this January ](https://fashionbrainacademy.com/trademark-and-copyright-protection-for-fashion-designers-new-webinar-this-january/) - How to protect your brand is a thorny, complicated issue. I get asked a lot of questions from designers about trademarks, copyright, etc. Let me tell you this is NOT my expertise. When I need help in areas like the law, I don't hesitate to get a professional involved. That's why Boaz and I have - [How to Pitch Bloggers for a Fashion Product](https://fashionbrainacademy.com/pitch-bloggers/) - The rise and credibility of bloggers in the past few years has really changed the way consumers get information. While getting traditional press in magazines is still great, a nicely placed mention on the right blog can be a tremendous boost for your business. Some of these bloggers have a serious following and readers who - [Some inspiration from a great Speaker and Motivator](https://fashionbrainacademy.com/some-inspiration-from-a-great-speaker-and-motivator/) - I got this email today from a friend and I though it was too good to keep to myself... "Hi Jane and everyone, A great motivational speaker passed away this week, Zig Ziglar. My dad would always throw his books at me in college and beyond. Only now do I realize what truths lie in - [Selling Your Fashion Product: Getting Over the Fear That Stops You](https://fashionbrainacademy.com/selling-your-fashion-product-getting-over-the-fear-that-stops-you/) - The longer I coach design entrepreneurs, the more I start to notice that sometimes there is very little difference between those that succeed and those that fail. At least on the surface. Sometimes I look at 2 designers and think... Both are talented Both work hard Both really want to succeed Only one is afraid to - [How to use Pinterest to get more traffic to your fashion website](https://fashionbrainacademy.com/how-to-use-pinterest-to-get-more-traffic-to-your-fashion-website/) - This is a guest post from Andreea Ayers of Launch Grow Joy. Fashion/Style is the third most popular category on Pinterest and the second most repinned category on the social sharing site. If that isn’t enough convince you that you need to get a Pinterest account today, then how about this: Pinterest referrals spend 70% - [Behind the scenes of the Chicago Fashion Incubator runway show at Fashion Focus](https://fashionbrainacademy.com/behind-the-scenes-of-the-chicago-fashion-incubator-runway-show-at-fashion-focus/) - Last week was a pretty spectacular event. What's not to like about a fashion show in tent in Millennium Park? Since a picture's worth a thousand words, I'll tell you this story with the visuals... I got excited when I saw this... and the night just got better from there! - [My manufacturing nightmare: why a good sample is so important for a fashion product](https://fashionbrainacademy.com/goodsample/) - I knew I was missing business. My shop was really booming, the holidays were fast approaching, and my boutique was low on inventory. I always hated it when I KNEW I could sell more if I just had the right product in stock. I was feeling the pressure to get some new Jane Hamill dress - [Bridal designer has a store that wants an exclusive -- what to do?](https://fashionbrainacademy.com/bridal-designer/) - I received a great question from a reader and I thought it would help other designers out there so here goes... Q: "I am a brand new bridal designer. I am in talks with my first boutique. She wants an exclusive. I do not want to do that but I am not in any shops - [What NOT to say to a retail buyer](https://fashionbrainacademy.com/what-not-to-say/) - The other day I did a Webinar about how to talk to a retail buyer - including the script you can use (want them? check it out below). I got a bunch of great responses (thanks, guys) and also a very interesting follow-up question. "Jane, what's the WORST thing you can say to a retail - [Some inspiration for today](https://fashionbrainacademy.com/some-inspiration-for-today/) - Great advice from Tolstoy and always good to keep in mind. What do you think? - [Want to know what to say to a retail buyer? I'll coach you through it](https://fashionbrainacademy.com/want-to-know-what-to-say-to-a-retail-buyer-ill-coach-you-through-it/) - Get in the Hot Seat! I'm looking for 2 designers who want to comeon the line with me during my next free Webinar, "What to Say to a Retail Buyer – The “Script” You Can Use". That's right, I'll walk two entrepreneurs through EXACTLY what to say on the phone with a buyer LIVE on - [Eleven tips for a great photo shoot (fashion product)](https://fashionbrainacademy.com/fashionphotoshoot/) - I got to talking to a group of designers the other day and the conversations turned to their Spring 2013 collections. It's that time of year again. Seems like every fashion designer I know is about to do their photo shoot for next season. When I had my womenswear line, the photo shoot for my - [Fashion Business Roadmap: How to get clarity in your business](https://fashionbrainacademy.com/fashionbusinessroadmap/) - I'm noticing a big, huge, monstrous issue with entrepreneurs lately. Well, it's probably been around forever but it's seemingly ubiquitous to me right now. And it's an issue I've dealt with in my own business - many times. Too many to count, actually. The issue is lack of clarity and focus. And it takes many - [Where to find trend information for childrenswear](https://fashionbrainacademy.com/where-to-find-trend-information-for-childrenswear/) - Q: "I'm doing a little research for my children's clothing line and want to put together a short trend report to show my investors that embellishments in kids clothing are "in" this year. I can find all kinds of information on the web that embellishments are in style, but it all seems random - about.com, small boutiques - [Why you need to put your photo on your fashion business website](https://fashionbrainacademy.com/why-you-need-to-put-your-photo-on-your-fashion-business-website/) - This is really a pet peeve of mine. Designers: Why do so many of you resist putting a photo of yourself on the "About Us" section of your website? And it frustrates me not just because I personally like to see the picture of who I'm dealing with or who I'm going to buy from. - [How to Get the Best Quality from Your Sewing Contractor](https://fashionbrainacademy.com/sewingcontractor/) - "I'm drowning in QC! What can I do?" -Bobbi, Canada Today we answer a question from a reader who is fed up with Quality Control problems. I feel your pain, Bobbi. I've been there! I solicited my friend, colleague, and NYC product development guru, Boaz David, to answer Bobbi's question. GREAT info today, check it - [Mastermind Program set to start July 11](https://fashionbrainacademy.com/mastermind-program-set-to-start-july-11/) - Anna Livermore and I have been busy brewing up a great group program for designers. It's a Mastermind just for the fashion industry and we believe we're the only ones doing something like this right now. We're really pumped about it and you can go here to learn more. You can also watch a training - [How I got an appointment with a head buyer of Neiman Marcus](https://fashionbrainacademy.com/how-i-got-an-appointment-with-a-head-buyer-of-neiman-marcus/) - Today's video gives you the details about how I scored an appointment with Neiman Marcus with only ONE postcard. I'm doing this topic again because I hear SO many designers tell me they are nervous, apprehensive, unsure, even scared-as-hell, to approach a retail buyer. I get it. I found it nerve-wracking in the beginning too. - [Announcement: Jane + Chicago Fashion Incubator](https://fashionbrainacademy.com/announcement-jane-chicago-fashion-incubator/) - I'm thrilled to announce my new collaboration with the Chicago Fashion Incubator at Macy's on State Street. I have been chosen to be the Director of Education for the Incubator, starting right away. I'll still be doing my consulting work with Fashion Brain and I'm dedicated to my clients and readers here. I received a - [Why emerging fashion designers cannot compete on price](https://fashionbrainacademy.com/why-emerging-fashion-designers-cannot-compete-on-price/) - Last week I read a terrific blog post from Seth Godin called, "The Tyranny of Low Price". I absolutely love Seth's blog and I wish I was about a quarter as smart and insightful as he is. Seth explains that if you go after the lowest price - and that's all you've got - there - [Should you do a trade show for your clothing or accessories line?](https://fashionbrainacademy.com/should-you-do-a-trade-show-for-your-clothing-or-accessories-line/) - Today's question is from an accessories designer - should I do a trade show? What if I'm brand new at this? Check out Jane's answer - click below or watch it here. Was this helpful to you? Can you share your experience with trade shows in the comment section below? Thanks! Jane - [How to Handle Criticism - tips for fashion entrepreneurs](https://fashionbrainacademy.com/how-to-handle-criticism-tips-for-entrepreneurs/) - "Any fool can criticize, condemn, and complain - and most fools do." -Dale Carnegie You're angry. You're hurt. You're embarrassed, even humiliated. Someone has done you wrong - by criticizing you in a hurtful way. There's a difference between someone offering constructive criticism - such as how to improve your business or your product - - [Chicago Wholesale Fabrics Opens Its Doors to Designers](https://fashionbrainacademy.com/chicago-wholesale-fabrics-opens-its-doors-to-designers/) - Something great is happening in Chicago for Apparel and Accessories Designers. For the first time in YEARS, a new wholesale fabric showroom, called Chicago Wholesale Fabrics, has opened in the the Windy City. The new space is the brain child of Diana Muzzy (known as the NICEST rep in the city) and Jay Arbetman (aka - [3 Steps to Getting and Keeping More Customers for Your Clothing or Accessories Line](https://fashionbrainacademy.com/3-steps-to-getting-and-keeping-more-customers-for-your-clothing-or-accessories-line/) - Before we get down to the nitty gritty of getting and keeping more customers, I think it's worthwhile to look at the reasons why you DON'T have enough. Let's start with the 3 reasons you don't have all the customers you really want... 1) One reason you don't have all the customers you want is - [Selling Your Fashion Product: B to B vs. B to C](https://fashionbrainacademy.com/selling-your-fashion-product-b-to-b-vs-b-to-c/) - Retail buyers don't really care too much about your design inspiration, your process, your training etc.. What do they care about? Watch the video now. Did you like this video? Then pass it on and click the LIKE button below! Pay it forward. - [Your Sewing Contractor and Your Pattern Maker - a Match Made in Fashion Design Heaven?](https://fashionbrainacademy.com/your-sewing-contractor-and-your-pattern-maker-a-match-made-in-fashion-design-heaven/) - Q: Should my pattern maker and sewing contractor be in the same company? A: When you launch a fashion product, it's hard to know where to start. This video gives you some tips about working with your pattern maker and sewing manufacturer - and the tricky relationship they sometimes have with each other. What's - [Where to find labels for your clothing line - and tips about ordering](https://fashionbrainacademy.com/3-sources-for-where-to-find-labels-for-your-clothing-line-and-tips-about-ordering/) - Not sure where to look to find fabric labels for your clothing line? On this video, Jane tells you about how to buy labels for your line and some good companies that can make customer branded labels. Below are the all the sources. enjoy! Just click the video below to watch now. Not sure where - [How to Associate Your Clothing or Accessories Line With a Charity](https://fashionbrainacademy.com/how-to-associate-your-fashion-brand-with-charitable-associations/) - This is a guest post from Maggie Keenan, founder of Maggie Keenan & Co. Q: What should I consider if I am thinking about associating my product/brand with a particular charitable cause (similar to Toms shoes)? What are the legal, cost, marketing, etc strategies and implications, and what are the various ways one can associate - [Happy Birthday, Barbie!](https://fashionbrainacademy.com/happy-birthday-barbie/) - I couldn't let Barbie's birthday go without a mention. For reasons that aren't the obvious ones, I dig Barbie. I even wrote an essay on it for National Public Radio's This I Believe series. You can listen to it here. http://thisibelieve.org/essay/21259/ This I Believe has a great book that includes dozens of essays. They must have run - [5,000 people coming to see Jane speak on March 24th at the Creative Chicago Expo](https://fashionbrainacademy.com/5000-people-coming-to-see-jane-speak-on-march-24th-at-the-creative-chicago-expo/) - The Chicago Creative Expo is coming up and I'm doing a workshop about what to charge for your work. And YES, they are expecting 5,000 attendees at the Expo this year! OK, I guess they aren't all going to be at my Workshop, but a girl can dream! My talk last year was SRO and - [A great way to display your fashion product at trunk show or trade show](https://fashionbrainacademy.com/a-great-way-to-display-your-fashion-product-at-trunk-show-or-trade-show/) - Have you got about $7 and one hour? Check out what you can make! Here's my really cool mannequin made out of packing tape. This would be terrific for a trunk show in a retail store, home party, or for a display if you're doing a trade show. I learned how to do this from - [How do you get your product noticed? "Ask Jane" video for fashion designers](https://fashionbrainacademy.com/how-do-you-get-your-product-noticed-ask-jane-video-for-fashion-designers/) - What do you think of this video? Do you agree with my advice? Do you have tips for Michelle? Please let me know by leaving a comment below. Join the conversation! Not getting these videos sent to your InBox? GO HERE and sign up now. - [What do I say on Twitter? Tips for fashion design entrepreneurs](https://fashionbrainacademy.com/what-do-i-say-on-twitter-tips-for-fashion-design-entrepreneurs/) - "What the %&#@ do I say on Twitter?" That's the question I got last week during a VIP Intensive Day. I know how my client feels because I used to feel the exact same way! I thought Twitter was going to be reading about what people ate for breakfast and other stuff that would make - [Sell more of your clothing or accessories line by making it all about THEM and not YOU](https://fashionbrainacademy.com/sell-more-of-your-clothing-or-accessories-line-by-making-it-all-about-them-and-not-you/) - Pretty much every designer I meet wants to sell more. Have you ever heard an entrepreneur say this? "I'm all set. I have all the customers I need" One of the biggest mistakes I see, and I've committed this deadly sales sin myself, is when we talk about our product and how great it is - [What fashion designers need to know about the "Buy American" Trend](https://fashionbrainacademy.com/what-fashion-designers-need-to-know-about-the-buy-american-trend/) - I was at Starbucks this morning and lo and behold, it hit me like a ton of bricks. The Buy American trend has really hit the mainstream. What used to seem like a bunch of rednecks screaming to Save Our Jobs! has morphed into an honest-to-goodness all encompassing movement. Case in point. The pictures from - [What Fashion Designers can learn from Madonna's Super Bowl performance](https://fashionbrainacademy.com/what-fashion-designers-can-learn-from-madonnas-super-bowl-performance/) - I was talking with a friend yesterday about Madonna and her performance during the Super Bowl... The conversation went something like this... Hey, did you see Madonna on Sunday? Yeah, I saw it and I love Madonna...but she seemed really nervous and stiff. Totally. Seemed like her shoes were too high or something. She looked - [The Secret to Failure for a Fashion Company](https://fashionbrainacademy.com/the-secret-to-failure/) - Rather than giving you advice and strategies to succeed in business, today's all about things we entrepreneurs do to sabotage our success. Let me just get honest about things I've done and things I see every week with the designers I work with in my private coaching practice. 11 surefire ways to make your business go under. Don't pick - [How Kristen did it: Approaching a retailer with your jewelry line](https://fashionbrainacademy.com/how-kristen-did-it-approaching-a-retailer-with-your-jewelry-line/) - Have you heard of Kristen Amato? Kristen is a Chicago jewelry designer who has definitely "made it", and by that I mean: Vogue, Us Weekly, People, and Lucky have featured her designs Celebrity clients like Rachel Ray and Eva Longoria Parker Designs line for ShopNBC and does private label for Anthropologie 2011 Crain's Chicago Business' - [10 Marketing Truths for Fashion Design Entrepreneurs](https://fashionbrainacademy.com/marketing-truths-for-fashion-design-entrepreneurs/) - My friend and marketing expert, Ellen Malloy, recently sent an email to her list about Marketing Truths for Chefs. I took one look at it and my jaw dropped! Because I completely agree with Ellen I couldn't have said it any better myself. Thanks, Ellen, for allowing me to share a partial list of your infinite marketing - [What if retailers are not responding to my emails? (Ask Jane)](https://fashionbrainacademy.com/what-if-retailers-are-not-responding-to-my-emails-ask-jane/) - I get asked a lot about selling your line and strategies to maximize sales. I'm running this video again to remind you that SELLING your product is a big job. It's not something you can just do "when you get to it", "after the line is perfect", or some such reason. Many of you don't want to hear - [Do you have old inventory from last season?](https://fashionbrainacademy.com/do-you-have-old-inventory-from-last-season/) - If you have styles that you didn't sell for Fall/Winter and you're reluctant to part with them, my question is WHY? Do you think they will somehow become best-sellers next season if they weren't last season? You know they won't -- and you also know you don't want to end up on Hoarders... You may - [A good excuse to NOT start a fashion business](https://fashionbrainacademy.com/a-good-excuse-to-not-start-a-fashion-business/) - Here’s a huge myth about running a fashion business... “What you need to succeed is a FANTASTIC creative idea”. It certainly HELPS to have a great creative idea. But it only helps, it’s no guarantee. Great ideas in and of themselves go nowhere. You need a plan and a way to implement the plan strategically. - [Passion is Overrated - Fashion Designers Listen Up](https://fashionbrainacademy.com/passion-is-overrated-fashion-designers-listen-up/) - I know I'm going to get some heat for this, but here goes. Passion is Overrated Everybody starting out in business has enormous passion. It's so exciting to start a new project - all the creative ideas are flowing. Everything is shiny and new and fun. But every great idea always seems to turn into - [Year-End Marketing Review - What's Working For Me](https://fashionbrainacademy.com/year-end-marketing-review/) - I'm in the middle of reviewing my marketing for 2011 and I thought I'd be completely honest with you. The way I figure it, I LOVE insider information - to be a fly on the wall - and I'm guessing you do too. So I'm willing to share what really happened with my business this year - [The #1 Thing You Need To Know About Marketing Your Clothing or Accessories Line](https://fashionbrainacademy.com/the-1-thing-you-need-to-know-about-marketing-your-clothing-or-accessories-line/) - Here's a clip from a live presentation I gave for the Chicago Fashion Incubator about marketing your line. You have to do something DIFFERENT with your marketing to get noticed Do you have any Ninja marketing tricks? What have you tried that worked? What suggestions do you have for other designers? What did you try - [The Virtues of Barbie For a Fashion Designer](https://fashionbrainacademy.com/the-virtues-of-barbie-for-a-fashion-designer/) - Shopping for my nieces yesterday made me think a lot about Barbie. Like a lot of people, I have a "special" relationship with Barbie. Sort of conflicted. I even wrote an essay about our top heavy friend for NPR. It's an oldie but a goodie, and you can listen to the essay (or read it) - [How to Drive Traffic to Your Website Before the Holidays](https://fashionbrainacademy.com/how-to-drive-traffic-to-your-website-before-the-holidays/) - All I want for Christmas is _______... To sell more stuff? I understand. You want some decent sales in time for the holidays. I have a last-minute strategy for how to get people to your website ASAP. Before I get to that, here's what NOT to do. Do not send 5 emails in 7 days promoting - [Is Sourcing at Magic a good trade show for a start-up?](https://fashionbrainacademy.com/is-sourcing-at-magic-a-good-trade-show-for-a-start-up/) - Today’s “Ask Jane” emerging designer question comes from a member of my “How to Start a Fashion Business” program. We’ll call her April (I didn’t get clearance to use her name so better safe than sorry – might be bad for her day job). "Hi Jane, “With a new start up T-shirt line, would attending - [The #1 Secret of Successful Fashion Design Entrepreneurs](https://fashionbrainacademy.com/the-1-secret-of-successful-fashion-design-entrepreneurs/) - I get asked a lot if there's one thing successful designers have in common. Some of the common traits I see are: They work hard They're smart They understand business They want it badly enough to do whatever it takes You might think there's some secret formula for success, like having a ton of start-up - [How fashion designers ignore their customers even when they think they're not](https://fashionbrainacademy.com/when-fashion-designers-ignore-their-customers-but-think-they-not/) - Consider this story my friend and mentor, Cathy Wagner, told me... It's Party Time. You're throwing a party at your house. You know how busy that can be. We're talkin' flowers, food, decorations, initiations, wine, cleaning the house, putting on a great outfit - whew. A lot to do, right? So you do all the shopping - [How to Sell Your Jewelry to Online Boutiques - "Ask Jane" question](https://fashionbrainacademy.com/how-to-sell-your-jewelry-to-online-boutiques-ask-jane-question/) - This is a guest post from Andrea Rosenfeld, who is jewelry designer and, coach, and mentor to creatives. Today's Question is from a jewelry designer and instead of "Ask Jane", we are asking Andrea... "Hi Jane, I am a jewelry designer. How do designers sell their jewelry to luxury online boutiques? For example, Net-a-Porter, ShopStyle and many - [How to launch a fashion line with very little money](https://fashionbrainacademy.com/how-to-launch-a-clothing-or-accessories-line-with-very-little-money/) - Short on cash? Can you start and run a fashion business with no money? OK, very little money. Today's video is NOT just for newbies. You can use the same strategies I talk about for your current business, especially if you'e having cash flow problems. Are you wondering about all the steps involved in launching a - [Learn More About Selling Your Fashion Product Online - 10/25/11](https://fashionbrainacademy.com/learn-more-about-selling-your-fashion-product-online-102511/) - Join me as I interview the co-founder of SmashingDarling, - an online Indie Fashion website. Tuesday, October 25th, 1 pm EDT - Expert Interview with Trish Ginter of SmashingDarling - FREE I'm in, SIGN ME UP! Find out the secrets to selling online: best practices what type of products sell the best what to look - [5 Questions All Fashion Designers Should Ask Themselves Before They Start a Business](https://fashionbrainacademy.com/5-questions-all-fashion-designers-should-ask-themselves-before-you-start-a-business/) - Take this “5 Smart Entrepreneurial Questions” Challenge When you think about it, the word entrepreneur really says it all. Entrepreneur is a french word coming from “entreprendre” which means to launch – to start new things. Webster defines it as: “a person who starts a business and is willing to risk loss in order to - [How to Sell Your Line to Boutiques - Bootcamp VIDEO](https://fashionbrainacademy.com/video-explaining-the-bootcamp-sell-your-line-to-boutiques/) - 11/28/11 - UPDATE: No definite dates on another Sales Bootcamp. Based on the good response, I would like to run it again and will update this page with the details as soon as I know! Thanks, Jane I've been getting a lot of questions about the Sales BOOTCAMP that starts November 15th so here's a - [3 Low-Cost, High-Return Marketing Ideas for Emerging Fashion Designers](https://fashionbrainacademy.com/3-low-cost-high-return-marketing-ideas-for-independent-fashion-designers/) - Idea #1: Be a Speaker or Give a Presentation There’s nothing like live interaction with your potential customers to turn them into actual customers. You don’t have to be a professional speaker to do this, trust me. Here are 2 simple presentations I did when I had my shop and my line that DEFINITELY got - [How to Work With a Sewing Contractor (Webinar for Clothing Designers)](https://fashionbrainacademy.com/how-to-work-with-a-sewing-contractor-webinar-for-clothing-designers/) - Jane Hamill will interview NY production guru Boaz David on September 27th Free Webinar Tuesday, September 27th, 1 PM EDT REGISTER HERE What you’ll learn: How to make the manufacturing process less STRESSFUL What to look for in a contractor The crucial (and deadly) mistakes designers make with contractors and how to avoid them How - [Need Help with Sewing Contractors? - Get real life tips for producing a clothing line](https://fashionbrainacademy.com/need-help-with-sewing-contractors-get-real-life-tips-for-producing-a-clothing-line/) - Do you get a sinking feeling at the thought of going to your sewing contractor's? I used to get it and I've also had that pit in my stomach - scared about how my product would look when I showed up. I thought it didn't have to be so hard to get my dresses produced but I - [How to Sell Your Clothing or Accessories Line Without Being "Salesy" - Webinar, Thursday, September 8, 1 PM Eastern ](https://fashionbrainacademy.com/another-free-sell-your-line-webinar-thursday-september-8-1-pm-eastern/) - WOW! The response from last week's SALES Webinar has been amazing! Thanks to everyone for all the great feedback. I'm so psyched about it, I'm going to do it again. Yahoo, do it, Jane. Do that Webinar. LIVE - this Thursday, 9/8, at 1 PM Eastern, 10 AM Pacific, 12 PM Central. "How to Sell - [How to Sell Your Clothing or Accessories Line (webinar this Thursday)](https://fashionbrainacademy.com/how-to-sell-your-clothing-or-accessories-line-webinar-this-thursday/) - This Thursday at 1 PM Eastern / 9 AM Pacific, I'm going to do a live webinar about the ONE skill you cannot do without - sales. If you really want to learn how to sell - without being "salesy", then get on the stick and join me Thursday. And if you're thinking "I'm just - [7 Vital Steps to Launch an Apparel, Accessories, or Childrenswear Line (VIDEO)](https://fashionbrainacademy.com/video-7-vital-steps-to-launch-an-apparel-accessories-or-childrenswear-line/) - "Learning is not compulsory ... neither is survival. " - Henry Ward Beecher Same goes for your business so I suggest you prepare yourself with specific knowledge BEFORE you start a fashion business. Check out Jane's video about launching an apparel, childrenswear, or accessories line. Jane teaches you WHAT you need to know, HOW to - [Apparel and Accessories Designers: 5 tips to help you sell more stuff](https://fashionbrainacademy.com/apparel-and-accessories-designers-5-tips-to-help-you-sell-more-stuff/) - Last week we talked about what you need to have ready BEFORE you can sell your line. Did you print out the checklist? Did you fill it out? Here it is again just in case... Today's article is short and sweet. I'm giving you some tips to sell more so you can make more money, pay some - [Independent Fashion Designers: You will LOVE this video!](https://fashionbrainacademy.com/independent-fashion-designers-you-will-love-this-video/) - Thank you, Twitter Because that's how I found this video from Project NY (via Mercedes Gonzalez of Global Purchasing). Even a jaded garment industry veteran like me found this video exciting - it is GREAT. So come all ye apparel and accessories designers - or those who want to start a clothing line or whatever it is you do - [How Can I find Fabric Companies That Will Sell Low Minimums for My Clothing Line?](https://fashionbrainacademy.com/im-answering-your-questions-in-todays-blog/) - I thought I'd answer some recent questions posted on the blog in the "Have Questions?" section. Regina, a pattern maker from Florida, asks, "Can you recommend companies that will sell fabric in small quantities for start up companies?" Background: my company, Pattern Grading and Marker Services (P.G.M.S.) provides computerized pattern making, grading and marking services. I also work - [Time Management for Fashion Designers: Where do the hours go? ](https://fashionbrainacademy.com/fashion-brain-friday-where-do-the-hours-go-how-you-start-your-day-could-be-a-clue/) - The way you start your day could be killing your productivity and setting you up for nonsense all day. Here's a clip from our Time Management online course. Click above or go here to watch this clip: http://youtu.be/LbqgJ5Nb4k0 Where do the hours go? Want some help with that?? Want to get more done? Fashion Brain's - [10 ideas for your fashion business blog](https://fashionbrainacademy.com/10-ideas-for-your-fashion-business-blog/) - If you're a fashion designer, having a blog will help you attract and connect with customers. Here's 10 ideas for blog posts to get you started. - [Tips on how to do an effective line sheet](https://fashionbrainacademy.com/tips-on-how-to-do-an-effective-line-sheet/) - This is a guest post from Nicole Reyhle of Retail Minded. There are many roles a store owner has and likewise, there are many roles a designer or wholesaler has. Surprisingly, one of the roles that overlap is their use of line sheets. Though their purposes are different when using them, their desire to have effective - [Do your friends like your designs?](https://fashionbrainacademy.com/do-your-friends-like-your-designs/) - It's great to know your friends and family like your line, right? I mean, for me, every single article I write gets great response. From my Mom. Here's an email she recently sent me... "Jane, as usual, you are a genius! Loved the trunk show info!!" Umm hmmm. And last month... "Honey, I don't know - [ You got the first order from a boutique but why aren't they re-ordering?](https://fashionbrainacademy.com/you-got-the-first-order-from-a-boutique-but-why-arent-they-re-ordering/) - OK, you got the first order -- cool. It's good to know not just your friends like your line! Now why aren't they ordering again? Watch the video. Happy Friday! Jane - [DOs and DON'Ts for your fashion design blog](https://fashionbrainacademy.com/dos-and-donts-for-your-fashion-design-blog/) - Having a blog can boost your fashion design business. This list of tips helps you decide what to share, how much to write about your products, and what NOT to mention! - [Tips to help you pick up the phone and sell your line to boutiques](https://fashionbrainacademy.com/tips-to-help-you-pick-up-the-phone-and-sell-your-line-to-boutiques/) - Happy Fashion Brain Friday!! It's been a GREAT week. One of those that really reminds me why I love my job. MONDAY I was honored to do a Seminar for the Chicago Fashion Incubator Designers-in-Residence. Begs the question, "Do they actually sleep there on the 10th floor of Macy's"? I just LOVE teaching entrepreneurs new strategies - [Do Fashion Designers Need a Blog?](https://fashionbrainacademy.com/fashion-designer-do-i-need-blog/) - If you're a fashion designer, having a blog on your fashion business website can help drive customers to your site and give you insight into what they're looking for. - [One apparel designer asks, "How many pieces are too many for my first line?"](https://fashionbrainacademy.com/588/) - How many pieces are too many?? Look at it from a retailer's point of view... Check out this 3 minute video... Happy Friday, Jane - [Want to goof off this summer?](https://fashionbrainacademy.com/want-to-goof-off-this-summer/) - Looking for more time to do this? Then you better get crackin' now. If you’re struggling with how to reach buyers and SELL MORE STUFF, check this out... Starting in May, I’m offering an intense 4 week course for entrepreneurs who want to Get the Word Out to your ideal customers. Why B to B (biz to - [What do I do first? (not just for newbies)](https://fashionbrainacademy.com/what-do-i-do-first-not-just-for-newbies/) - Lately I’ve received a number of emails asking me a different version of the same thing. I thought I’d reach out to you, just in case you had the same question. The “first step” is a common theme that I hear from entrepreneurs. And I hear it from people in all different stages of business - [My biggest mistake as a fashion designer - how I didn't trust my gut and lost $25K](https://fashionbrainacademy.com/my-biggest-mistake-as-a-fashion-designer-how-i-didnt-trust-my-gut-and-lost-25k/) - It's easy to make mistakes when you're a new fashion designer launching a line. Mine cost me $25k, but I learned a valuable lesson. - [Yesterday was GREAT day - my workshop at Creative Chicago Expo](https://fashionbrainacademy.com/yesterday-was-great-day-my-workshop-at-creative-chicago-expo/) - All I can really say is WOW. And thanks. I mean, really, I did not expect such a huge, responsive, delightful audience for my workshop. And what I got was an experience that ROCKED - a day I won't soon forget. I definitely got lucky with a great topic to present - thanks to Julie Burros of - [When a fashion designer falls in love with a fabric...](https://fashionbrainacademy.com/when-a-fashion-designer-falls-in-love-with-a-fabric/) - I just shot this video which answers a Fashion Brain Friday question from a designer. This particular designer, one of my one-on-one consulting clients, wants to know what to do about a fabric that's "perfect' and she "just fell in love with". Except for this one minor thing. I know how she feels, I've been there. Check out my response. - [4,000 people coming on Saturday to hear Jane talk? For free?](https://fashionbrainacademy.com/4000-people-coming-on-saturday-to-hear-jane-talk-for-free/) - Uh well, yeah. Sort of. Well, OK, not just to hear me. But even if the 4,000 people aren't ALL coming to hear me. They are coming. Maybe they're coming to talk to Kiran Advani, or Susan Aurinko, or Steve Robinson... Creative Chicago Expo - Saturday, 3/12, 10 am - 5 PM at the Chicago Cultural Center - [How to get boutiques to want to do a trunk show with you (VIDEO)](https://fashionbrainacademy.com/how-to-get-boutiques-to-want-to-do-a-trunk-show-with-you/) - Quick video advice for a fashion designer who wants to book trunk shows at local boutiques. - [Too Many Projects and Not Enough Money - Fashion Designer Entrepreneurs Beware](https://fashionbrainacademy.com/too-many-projects-and-not-enough-money-fashion-designer-entrepreneurs-beware/) - “She’s out of her mind.” That’s all I could think when I got off the phone the other day with a friend of mine, another Mompreneur. She was complaining that she was just NOT making enough money in her business so I asked her, “What are you currently doing to bring money into your business?” - [How this designer put business FIRST to launch a successful line](https://fashionbrainacademy.com/how-this-designer-put-business-first-to-launch-a-successful-line/) - Putting business first is hard for creative fashion designers. Here's how two guys at UNCL put business first to launch a line successfully. - [Why aren't more people buying my line?](https://fashionbrainacademy.com/why-arent-more-people-buying-your-line/) - If you're asking, "Why aren't more people buying my line?" I've got the answers. I asked a buddy of mine who owns an amazing store to tell me the secrets of selling a line to boutiques, and here's what she said. - [One designer's crazy plan to launch 3 lines at once ](https://fashionbrainacademy.com/one-designers-crazy-plan-to-launch-3-lines-at-once/) - Fashion Brain Friday question from a designer... "Does my plan sound good?" is the question one overachieving designer asks. Jane thinks his plan sounds a little cuckoo. Hear her response... ...AND if you're just getting started with your business, we recommend the New Designer Program that Jane mentions in the video. Check it out here. - [If you want a boutique to buy your line, what are the best words to use?](https://fashionbrainacademy.com/if-you-want-a-boutique-to-buy-your-line-what-are-the-best-words-to-use/) - In today's Fashion Brain Friday question, I reply to a designer who asks, "How do I explain what's good about my line to a store so they'll buy it?" Do you know the right words to use? Watch this video! - [The 5 Most Common Mistakes Fashion Designers Make and How To Avoid Them](https://fashionbrainacademy.com/the-5-most-common-mistakes-fashion-designers-make-and-how-to-avoid-them/) - This video is for designers who want to start a clothing or accessories line and are looking for information to make sure they do NOT go out of business in 6 months! 5 most common mistakes fashion designers make and how to avoid them. - [Do you have a fashion business in you?](https://fashionbrainacademy.com/do-you-have-a-fashion-business-in-you/) - 3 Questions You Need To Ask Yourself Before You Start a Clothing or Accessories Line. Do you have a fashion business in you? - [Selling Your Line to Boutiques - you have to follow up when you launch a line ](https://fashionbrainacademy.com/selling-your-line-to-boutiques-you-have-to-follow-up-when-you-launch-a-line/) - Selling Your Line to Boutiques - you have to follow up when you launch a line. If you approach a store only one time, you cannot expect to make a sale. Getting no response from a buyer is NOT the same as being told no. Jane gives this fashion designer some tips on getting the order. - [Ho Ho - Mo' Dough: Jane advises a specialty designer how to rake in more money without spending any](https://fashionbrainacademy.com/fashion-designer-advice-how-to-make-more-money-without-spending-more/) - Jane advises a specialty fashion designer - a wool artisan - how to tweak her Web site, brand image and sales tactics to rake in more money. Tips for fashion designers for when you don't have money, but want to make more! - [The ONE THING successful fashion designers have in common](https://fashionbrainacademy.com/the-one-thing-successful-fashion-designers-have-in-common/) - In my experience, there is one big thing successful designers have in common. Find out what that is in this quick video. - [2 Mistakes You Want To Avoid On Your Website](https://fashionbrainacademy.com/2-mistakes-you-want-to-avoid-on-your-website/) - Todays' Fashion Brain Friday question from a designer: "Jane, can you look at my website and give me a few tips? Aha, yes I can. I found 2 mistakes - and they can easily be avoided. If you have any other tips, share them with us below. You can also click on "Ask a Question" - [What do buyers want to know about your line? TODAY'S FASHION BRAIN QUESTION - video #2](https://fashionbrainacademy.com/video-2-what-do-buyers-want-to-know-about-your-line-todays-fashion-brain-question/) - TODAY'S FASHION BRAIN QUESTION: What do buyers want to know about your line? Approaching a store is different that selling your line directly to consumers. I've been on both sides of the counter - as the shop owner as well as the designer trying to get into a boutique. Find out what STORES want to hear! Not - [The 3 Biggest Business Lies](https://fashionbrainacademy.com/the-3-biggest-business-lies/) - Here's my take on 3 common beliefs. 1) Do what you love and the money will come Uh, yeah, well, NOT. If you have your own business and love to design and that’s what you do all day, the money will definitely NOT come. Not unless you happen to have an angel partner who does - [Video #1 in my new video serios -- 3 ways to grow your line - TODAY'S FASHION BRAIN QUESTION](https://fashionbrainacademy.com/video-1-in-my-new-video-serios-todays-fashion-brain-question/) - This big question has a straightforward answer. You've started a fashion business, but want to grow your line. There are three main ways to grow your line - find out which make the most sense. - [3 things fashion designers can do TODAY to get more done and feel less overwhelmed](https://fashionbrainacademy.com/3-things-fashion-designer-do-today-to-get-more-done-and-feel-less-overwhelmed/) - The #1 question I get from fashion designers is about how to manage their time to get it all done. Here are my top three tips for time management that you can start TODAY. - [Make your line irresistible to retailers – and avoid common rookie mistakes](https://fashionbrainacademy.com/how-to-be-irresistible-to-retailers/) - It you're starting your own clothing line, you need to watch this video. See the #1 thing retailers are looking for in fashion lines, and avoid the biggest "rookie" mistake in the business. - [The Ideal Work Day - Can You Picture It?](https://fashionbrainacademy.com/a-fashion-designers-ideal-work-day/) - What kind of fashion business do you run? The kind where you walk into a calm office and have customers requesting re-orders, or where your sewing contractor is yelling at you for the wrong pattern and you don't know where to start? - [If The Idea Of Networking Makes You Want To Vomit](https://fashionbrainacademy.com/networking-for-fashion-designers/) - Networking for fashion designers can be tough to stomach. Here are Jane's 5 top sure-fire tips for networking, especially for people who hate networking. - [You're Like a Slinky... and Running a Fashion Business is Like Exercise](https://fashionbrainacademy.com/youre-like-a-slinky-and-fashion-business-is-like-exercise/) - Starting or running a fashion business can be exhausting. Meeting with my trainer this week reminded me that in business, like in exercise, I love having someone help me stre-e-e-etch like a slinky to reach my potential. - [Don't try to do it all: 5 tips to help fashion designers FOCUS](https://fashionbrainacademy.com/5-tips-for-fashion-designers-to-focus/) - Up-and-coming fashion designers want to do it all, but lack of direction can lead to a failed business. Here are five tips to help designers FOCUS their efforts when starting a fashion business. ## Pages - [Fashion Business Consulting](https://fashionbrainacademy.com/) - Inventory is your biggest expense… Listen to the Episode - [Contact Us](https://fashionbrainacademy.com/contact/) - Got Questions? We'd love to answer any questions you may have, or simply hear your feedback. Email: brain at fashion brain academy dot com Tel: 773.551.2111 brain@fashhionbrainacademy.com l 773.551.2111 Instagram | Facebook - [Programs - Work With Us](https://fashionbrainacademy.com/programs2/) - *For Private Coaching, Click Here Events & Workshops How to Build a Following Scratch Online Workshop: If you want customers buying the day you launch, you need to build interest before you launch. You don’t have to – and shouldn’t – wait until you’re ready to sell to build an audience. This online workshop teaches - [NYC Manufacturing Tour For Fashion Designers](https://fashionbrainacademy.com/apparel-manufacturing-tour-for-fashion-designers/) - NYC Apparel Manufacturing Tour for Fashion Designers Small-group walking tour to vetted factories and resources in the Garment District. Time: 9 AM – 1 PM -ishLocation: NYC’s Garment DistrictMeeting point: 344 W. 38th St, #402 (the V. Mora office)Your Investment: $189 (includes the tour, full list of contacts visited, bonus handouts, and lunch) Hosted by: - [Success! We received your info](https://fashionbrainacademy.com/success-page-check-inbox/) - Awesome! Check your inbox for what's next. xo – Jane - [Success! You're registered for the tour](https://fashionbrainacademy.com/success-youre-registered-man-tour/) - Congrats! xo – Jane and Anna - [Success! Thank you for your order](https://fashionbrainacademy.com/success-thank-you-for-your-order/) - Nice work! We received your order. Please check your email for next steps. xo - Jane - [Fashion and Product-Based Business & Sales Consultant Chicago](https://fashionbrainacademy.com/calendar/) - 1:1 Business Coaching It's like a personal trainer, but for your business "You can't see the picture when you're in the frame." Sometimes you need fresh eyes on your business from someone who's done what you want to do, successfully. Coaching is for you if you're ever said to yourself... "I'm working way too hard - [Susan](https://fashionbrainacademy.com/susan/) - Grab the Scripts! Product Testers Swipe File for Inner Circle Members Only These scripts will save yourself time & brain power NOTE: Please look for an email from brain@fashionbrainacademy.com for access to your scripts and swipe files. :) Where you've seen Jane's work... - [Costing and Pricing Your Products: How I Screwed Up and Almost Went Out of Business](https://fashionbrainacademy.com/costing-and-pricing-your-products/) - Costing and Pricing Your Products -- How I Screwed it Up and Almost Went Out of Business It was 2 days before my boutique’s grand opening. Every item in my store was designed by me and manufactured in small sewing factories in Chicago. I was thrilled and terrified at the same time. I never really planned - [Recording: Tariffs and Supply Chain for Small Apparel Brands](https://fashionbrainacademy.com/recording-tariffs-and-supply-chain/) - WATCH THE REPLAY Tariffs and Supply Chain Issues Click over to the blog for all links and resources from this webinar.We’ll be updating the resources post regularly to help you stay informed. I suggest you bookmark the link: https://fashionbrainacademy.com/tariffspanel/ Meet the Panelists: Jane Hamill – founder of Fashion Brain Academy Rebecca Melsky – co-founder of Princess - [Success! Here's your How to Build a Pre-Launch Email List download!](https://fashionbrainacademy.com/success-prelaunchemaillist/) - Click here to download the "Pre-Launch Email List" notes If you're serious about building an email list & audience BEFORE you're ready to sell, we have a workshop for you. Build a Following From Scratch: Online Workshop ($97) Click here for immediate access - [Business Blueprint: Your One Page Plan for the Next 12 Months](https://fashionbrainacademy.com/onepageplan/) - Business Blueprint: Your One Page Plan A New Approach for 2025 What Is It? A 9-week LIVE experience based on the strategy from this podcast that's been life-changing for our clients By the end of the program, you'll have a ONE PAGE plan for your business that's simple and actually do-able We're combining your entrepreneurial - [Build a Following BEFORE You're Even Ready to Sell](https://fashionbrainacademy.com/following2/) - Build a Following BEFORE You're Even Ready to Sell Online workshop available immediately I can't tell you how many times I've heard this... "My product is great but I have no sales. How do I find customers?" There's nothing worse than working SO hard and having a great product that nobody knows about. And it - [You're Registered! Build a Following from Scratch Workshop](https://fashionbrainacademy.com/youre-registered-build-a-following-workshop-with-jane/) - Build a Following 3.0 Workshop An email from brain@fashionbrainacademy.com with access details is on its way to you now. If you don't receive it within 15 minutes, please check your spam and trash folder. Any questions? Reach out to brain@fashionbrainacademy.com - [Fashion Brain Academy Homepage](https://fashionbrainacademy.com/fashion-brain-academy-homepage/) - How to start a clothing line that doesn’t take over your life Your 8-Step Blueprint to Launch a Profitable Sewn Product Line Start Today! How to start a clothing line that doesn’t take over your life Your 8-Step Blueprint to Launch a Profitable Sewn Product Line Start Today! I ran a successful boutique and wholesale - [The Club sales page - For online store owners who want more sales from content & email marketing.](https://fashionbrainacademy.com/theclub/) - Maybe this is you... “I need a bigger audience! More than family, friends, and friends of friends.” “My emails are not converting to sales." ENROLLMENT IS CLOSED Changes are afoot!! The Membership is now closed permanently. Jane is shifting her focus to private clients, online courses, and teaching The Anti-Fail Business Plan (more details coming - [Want to Start Your Own Fashion Line But Scared Of Making Costly Mistakes?](https://fashionbrainacademy.com/start-clothing-line-avoid-mistakes/) - Want to Start Your Own Fashion Line But Scared Of Making Costly Mistakes? There are three vital steps you can take right now to easily turn your creative concept into a viable, profitable business. Today, I’ll hand you the blueprint. In April, Joanne decided to turn her design ideas into a reality. She came - [Success! Here's Your Bean Goods Timeline!](https://fashionbrainacademy.com/success-bean-goods-timeline-download/) - Download it Here We'll also email you the access link. - [Grab Your Cheatsheet! TSSG](https://fashionbrainacademy.com/tssg/) - Grab Your Cheatsheet! Download the "What to Say" Worksheet Here Where you've seen Jane's work... - [Apply to Get a FREE Website Mini-Review](https://fashionbrainacademy.com/review/) - Apply to Get a FREE Website Mini-Review If you're a jewelry or fashion designer, this is for you. Get your site ready for the holiday season! Just enter your info to apply. - [Your Free Fabric Guide is On The Way!](https://fashionbrainacademy.com/free-fabric-guide-download/) - Awesome! STEP 1: Check Your Inbox For Your Free Download (It Will Arrive In 5 Mins) STEP 2: Watch This Video 5 Mistakes I Made With My Clothing Line STEP 3: If You Want to Avoid Costly Mistakes, The New Designer Program is For You " " - [NDP Course LAL You're Registered Success](https://fashionbrainacademy.com/launch-thankyou/) - Success! Woohoooo! You're registered for the program. We're sending you next steps via email from brain@fashionbrainacademy.com. Be sure to check SPAM and trash if you don't find it. Reach out if you have any issues, OK? My team and I are here for you. - Jane - [Fabric Sourcing](https://fashionbrainacademy.com/fabric-sourcing/) - How to Find Wholesale Fabric in Small Quantities JANE'S LIST: 24 fabric vendors who actually WANT to sell to fashion startups - with low minimum orders The difference between a mill, a converter, and a jobber + the real deal with retail fabric stores Free Guide: Just enter your deets here: *We'll never send you SPAM. - [Epic Blog Post DRAFT 7.18.24](https://fashionbrainacademy.com/epic-blog-post-draft-7-18-24/) - Hello I Am Writing This to You right Now - [Thank you! You're signed up for the All Access Pass!](https://fashionbrainacademy.com/thank-you-youre-signed-up-for-the-all-access-pass/) - Thank you! You're signed up for the All Access Pass! We'll be adding you manually so it may take some time to get all the access links sent to you via email. See ya soon! - Jane - [Email List Building with Product Testers: Online Class](https://fashionbrainacademy.com/tester/) - Email List Building with Product Testers Online class, available immediately What's a product tester? This video explains how it works... Do you want more customers & email subscribers in the next 10 days? Learn my absolute favorite list building & sales strategy - the best thing I've seen in 10 years. -Jane There’s a better - [Replay: 5 Outdated Fashion Startup Practices to Avoid](https://fashionbrainacademy.com/replay-5-outdated-fashion-startup/) - WATCH THE REPLAY 5 Outdated Fashion Startup Practices to Avoid Get the Full New Designer Online Course After you register, you will receive an email with details for immediate access. Please allow 5 - 10 minutes What Our Students are Saying "My confidence level was at a 35% before Launch A Line, because I - [5 Outdated Fashion Startup Practices to Avoid Webinar REDIRECT](https://fashionbrainacademy.com/practice/) - [Thanks! You're signed up!](https://fashionbrainacademy.com/thanks-youre-signed-up/) - Awesome! Your info has been received. An email with access is on its way to you now from brain@fashionbrainacademy.com. - [Fashion Business Foundations Free Mini-Course for Fashion and Apparel Designers](https://fashionbrainacademy.com/foundation/) - Fashion Business Foundations Free Mini-Course for Fashion & Apparel Designers Online workshop available immediately Free Mini-Course for Fashion & Apparel Designers I can't tell you how many times I've heard this... "My product is great but I have no sales. How do I find customers?" There's nothing worse than working SO hard and having a - [Awesome! You're registered for the workshop](https://fashionbrainacademy.com/registered-8steps/) - The Exact 8 Step Blueprint to Launch a Clothing Line that Makes Money Your access info is being sent to your email inbox that you registered with (please allow 5 - 30 minutes). If you have any questions about the workshop, just reach out! My team and I are happy to help - brain@fashionbrainacademy.com. Thanks! - [DRAFT LIVE WORKSHOP TEMPLATE: The Exact 8 Step Blueprint to Launch a Clothing Line That Makes Money](https://fashionbrainacademy.com/draft-live-workshop-template-the-exact-8-step-blueprint-to-launch-a-clothing-line-that-makes-money/) - The Exact 8 Step Blueprint to Launch a Clothing Line That Makes Money LIVE: Online Workshop for Fashion Startups During this FREE workshop, you'll learn: The 8 steps to take, and in what order, to have a successful launch 5 questions you MUST ask yourself before you bring a product to market How to know - [You're registered for the workshop!](https://fashionbrainacademy.com/youre-registered-workshop/) - You're all set for the LIVE online Workshop! The Exact 8 Step Blueprint to Launch a Clothing Line That Makes Money Mark your calendar for Friday, October 29th, at 2 pm Central (Chicago) time You'll receive and email from brain@fashionbrrainacademy.com with your access link. See you there! - Jane - [WORKSHOP: The Exact 8 Step Blueprint to Launch a Clothing Line That Makes Money](https://fashionbrainacademy.com/steps/) - "I have a great idea for a clothing line but don't know where to start." I get this question all the time. Along with, "How can I minimize my risk?" You may be a great designer, but without a proven framework of steps to follow for getting your products made and acquiring customers, it won't - [DRAFT Fashion Startup Challenge](https://fashionbrainacademy.com/fashion-startup-mini-course/) - The Fashion Startup Challenge Do you want to launch your business the RIGHT way? Want the insider secrets and shortcuts to a successful clothing line? Want to make sure you don't end up with a garage full of inventory you can't sell? Now is the perfect time to get a solid plan for your new business. - [Nice work! You're registered for the List Building with Product Testers Class](https://fashionbrainacademy.com/nice-work-youre-registered-for-the-email-subs-and-buyers-bootcamp/) - Nice work! You're registered for the "List Building with Product Testers" Class Let’s build you a list of buyers. Check your email for all the details and thanks! -Jane - [Home Base for The List Building Bootcamp April 2024](https://fashionbrainacademy.com/home-base-for-list-building-bootcamp-apr24/) - Email List Building Bootcamp April 2024 Home Base for Recordings UPDATES 5/05/24: The pop-up FB Group is open again!! Just click here. There are 2 LIVE Q&A sessions coming up with Jane Hamill on May 9th and 16th, from 2 - 3 pm CDT. Join the live Q&A sessions at this link. Also, the recordings - [How to Add 100 Ideal People to Your Email List in 10 Days or Less](https://fashionbrainacademy.com/100people/) - How to Add 100 People to Your Email List in the Next 10 Days (or less) Want the complete step-by-step playbook with scripts, templates and tons of examples?Get the complete online class + Q&A at this link. - [Email Bootcamp: Send Emails That Convert to Sales](https://fashionbrainacademy.com/bootcamp/) - Send Emails. Get Money. Send Better Emails Bootcamp April 16 - 19, 2024 Your Investment: $15 "For every $1 spent, you receive $42 back, which is an astounding 4,200% ROI, making email one of the most effective options available." – Hubspot Give me 4 days and a $15 and I'll show you how to send - [3 emails webinar](https://fashionbrainacademy.com/3emails/) - [Nice work! You're registered for the Email Bootcamp.](https://fashionbrainacademy.com/thanks-youre-registered-for-the-email-bootcamp/) - Nice work! You're registered for the Email Bootcamp April 16 - 19, 2024 We'll be in touch soon with all the deets. - [Success! Here's your download](https://fashionbrainacademy.com/success-here-you-go-framework-5step/) - Awesome! Grab Your 5-Step Framework for Business Growth. Download it Here. - [5-Step Growth Framework for Fashion & Jewelry Designers](https://fashionbrainacademy.com/framework/) - The 5-Step Growth Framework for jewelry, fashion, and product-based business owners Free download 😃 - [ONLINE WORKSHOP: Costing and Pricing Your Work](https://fashionbrainacademy.com/online-workshop-costing-and-pricing-your-work/) - Costing and Pricing Workshop + Template Here’s what you’ll learn: Jane's exact pricing "formula" and how to use it for your business The costing sheet TEMPLATE and examples What goes in your cost sheet and what to leave out How to eliminate the guesswork and feel confident about your pricing Healthy margins for wholesale, - [Thank You!](https://fashionbrainacademy.com/thank-you-affiliates/) - We have successfully received your information. We'll send you an email with your next steps. (Please allow 5-10 minutes for emails to land in your Inbox.) - [TRACKING](https://fashionbrainacademy.com/tracking/) - [Success! You're in!](https://fashionbrainacademy.com/success-on-the-list/) - Success, my friend. We see you! Check your email for next steps. In the meantime, get free tips for on the podcast. Where you’ve seen Jane’s work… - [Members Only: Product Testers Implementation Group](https://fashionbrainacademy.com/123hf465s2-members-only-prod-test-imp-grp/) - Recordings of Live Q&A Sessions Note: Click here to watch the Product Tester training video 11.13.23 11.17.23 , - [Recording: List Building with Product Testers Workshop](https://fashionbrainacademy.com/replay-list-building-w-product-testers-workshop/) - List Building with Product Testers Download the SCRIPTS Download the slides - [Class - redirect](https://fashionbrainacademy.com/class/) - [Thanks! We have successfully received your information.](https://fashionbrainacademy.com/thanks-youre-all-registered/) - Thanks! We have successfully received your information. We'll send you an email with next steps. - [Great! Just one more thing...](https://fashionbrainacademy.com/ty-website-review/) - Finish your application by filling out this quick form with your website details. My team and I will take a look at your submission and let you know via email if yours is chosen for a free mini review. Thanks! - Jane - [Get on the early bird lust for new Workshops](https://fashionbrainacademy.com/workshopseb/) - https://janehamill.kartra.com/page/newworkshopsEB - [Home Base for The 4-Day Email Bootcamp- APRIL 2022](https://fashionbrainacademy.com/homebase/) - This page is your home base to review any part of the Bootcamp START HERE: "Closing the Sale: 5 Elements of a Great Offer" You can also download the audio version at this link. DAY ONE: THE MOST OPENED EMAIL EVER DAY TWO: WHAT TO SAY IN YOUR EMAILS DAY THREE: DONE-FOR-YOU EMAIL TEMPLATES DAY - [Success! Here's your "One Page Marketing Plan" download!](https://fashionbrainacademy.com/4htd1ss-one-page-marketing-planner/) - Success! The One Page Marketing Plan Download it now. We'll also send you an email with the access link. - [Ideal Customer Free Mini-Training: How Fitting Podcast](https://fashionbrainacademy.com/howfitting/) - Ideal Customer Worksheet + Mini-Training Enter your deets to get it for free... - [Replay: The Exact 8 Step Blueprint to Launching a Line That Makes Money](https://fashionbrainacademy.com/replay-blueprint/) - WATCH THE REPLAY The 8 Step Blueprint to Build a Profitable Clothing or Accessories Business Get the Full Course - Available Immediately After you register, you will receive an email with access and a link to your Welcome Packet. Please allow 5 - 10 minutes What Our Students are Saying Alisa Tyler, Launch a Line - [New Designer Program](https://fashionbrainacademy.com/training-courses/new-designer-program/) - This course is no longer available But there's good news... Our brand new fashion startup course + interactive 8-week mastermind is launching soon! Be sure to join our mailing list to get notified. New Designer Program Start a profitable fashion business that works for YOU and your life. Skip the frustration and dues-paying, save yourself loads of - [Reviews](https://fashionbrainacademy.com/designer-love/) - Brands We've Helped Launch a Grow... What Our Students & Clients Say... Alisa Tyler, Launch a Line student Still have questions? Email us at brain@fashionbrainacademy.com or call us at 312.715.8301 “Though no one can go back and make a brand new start, anyone can start from now and make a brand new ending.” – Anonymous - [Thank you! Confirmation page for private coaching session.](https://fashionbrainacademy.com/confirmation-page-for-private-coaching-session/) - THANK YOU! We have successfully received your information. We'll email you soon with next steps. - [Great! You’ll receive emails with tips for established brands](https://fashionbrainacademy.com/great-youll-receive-emails-with-established-brand-tips/) - Great! You’ll receive emails with tips for established brands Get started now with get up-to-date marketing & sales strategies via the podcast. Here are a few episodes curated just for you: 6 Different Types of Customers and Why it Matters: This episode covers the different types of shoppers - for ANY product - and how - [Costsheet](https://fashionbrainacademy.com/costsheet/) - [How to Create a SIMPLE Content & Promotions Calendar EVERGREEN](https://fashionbrainacademy.com/training-content-promotions-calendar/) - How to Create a SIMPLE Content & Promotions Calendar Marketing & Sales do NOT Need to Be Hard Want to work together? Here’s how… Building your audience is your best bet for getting sales the day you launch. The Build an Audience from Scratch workshop has helped hundreds of product entrepreneurs. It’s not available - [Costing & Pricing Opt-In](https://fashionbrainacademy.com/costing-pricing-freebie/) - Get your Costing & Pricing Sheet here! - [How to Create a SIMPLE Content & Promotions Calendar](https://fashionbrainacademy.com/replay-contentandpromos/) - How to Create a SIMPLE Content & Promotions Calendar Marketing & Sales do NOT Need to Be Hard Unlimited 1:1 Laser Mentoring for 6 months Only 8 (now 5) spots available! Learn More: Unlimited Laser Mentoring Direct Link to Sign Up If you have questions about any of the coaching packages, email us at brain@fashionbrainacademy.com - [Awesome! You’ll Receive Emails with Startup Tips](https://fashionbrainacademy.com/interested-in-getting-startup-emails/) - Awesome! You’ll Receive Emails with Startup Tips Get started now with get up-to-date marketing & sales strategies via the podcast. Here are a few episodes curated just for you: Build an Audience From Scratch: You'll get the exact steps to building an audience - even if you haven't started your business yet! The 3 Secrets of - [Welcome!](https://fashionbrainacademy.com/welcome/) - Hello, product entrepreneurs! Do you want more traffic to your site without ads? Grab the guide with 7 FREE low-cost ways to get traffic to your online store. I WANT MORE TRAFFIC We teach you how to do 3 things… 1) Grow Your Following 2) Grow Your Email List 3) Grow Your Sales and do - [Success! Here's your "7 Ways to Drive Traffic to Your Online Store" download!](https://fashionbrainacademy.com/ty-7ways/) - Success! "7 Ways to Drive Traffic to Your Online Store" Click here to download the guide now We'll also send you an email with the access link. - [The Anti-Fail Plan LIVE Experience](https://fashionbrainacademy.com/plan/) - The Anti-Fail Plan LIVE Experience A New Approach to Business for 2023. What Is It? A 9-week LIVE experience based on the strategy from this podcast that's been life-changing for our clients By the end of the program, you'll have a ONE PAGE plan for your business that's simple and actually do-able We're combining your - [The Anti-Fail Plan: The 9 Pillars for a Successful Business SIGNUP](https://fashionbrainacademy.com/9pillars/) - Free Online Class Create a Simple Sales System: Your Anti-Fail Plan What You'll Learn: How to create a "simple sales system" that works on autopilot The most important pillars of modern business that will carry you through any economy How to identify your ideal customers and find them How to cut out 90% of the - [Thank you page for Anti-Fail Plan](https://fashionbrainacademy.com/thank-you-nofail/) - Woohooo! You’re in! You’re registered for The Anti-Fail Plan Congratulations on taking action to build a business that works for YOU. I can’t wait to help you succeed! We’re sending you a confirmation + next steps via email from brain@fashionbrainacademy.com. Be sure to check SPAM and trash if you don’t find it. Reach out if - [Programs](https://fashionbrainacademy.com/programs/) - There are 3 Options to Work with Us 1) The Club If you have a great product but need a bigger audience and more sales, you can join The Club. In the Club, we teach you how to grow your audience & sales using low-cost marketing methods – particularly email and content marketing. The Club - [Thank You Page Costing and Pricing Workshop](https://fashionbrainacademy.com/thank-you-page-costing-and-pricing-workshop/) - Success! We have received your order. Look for an email from brain@fashionbrainaccademy in the next 5 - 15 minutes with your access info. Be sure to check SPAM and trash if you don't find it. - [The Anti-Fail Plan: The 9 Pillars of Business Success REPLAY](https://fashionbrainacademy.com/replay-9pillars/) - THE ANTI-FAIL PLAN 9 STEPS FOR A SUCCESSFUL BUSINESS What if you always had clarity on what you should do next? Unlimited Laser Mentoring for One Full Year Only 8 (now 0) sold out spots available! To get notified when spots open up, email brain@fashionbrainacademy.com Click here for details of Unlimited Laser Mentoring Unlimited Laser - [Nice work! You're registered for the 9 Pillars Webinar.](https://fashionbrainacademy.com/registered-for-the-9-pillars-webinar/) - [About Fashion Brain](https://fashionbrainacademy.com/about/) - Fashion Brain offers online training courses, coaching, and a monthly membership for entrepreneurs who sell physical products. All of our programs are online and most are available immediately after you register, “on-demand”, and are accessible from any device. We know that entrepreneurs like to CREATE and are great at it. That’s why our online programs focus on the - [Home Base for The Email Bootcamp August 2022](https://fashionbrainacademy.com/replaybootcamp/) - Email Bootcamp Home Base: Recordings & Workbooks START HERE: "Closing the Sale: 5 Elements of a Great Offer" You can also download the audio version at this link. DAY ONE: THE MOST OPENED EMAIL EVER DAY TWO: WHAT TO SAY IN YOUR EMAILS DAY THREE: EMAIL TEMPLATES - [Grow Your Fashion Business](https://fashionbrainacademy.com/grow-your-fashion-business/) - Want to GROW your fashion business quickly? You’ve searched the interwebs for the best strategiesStill not sure what will actually WORK for youTikTok?FB Groups?Ads?Reels? - [Thanks! We've received your payment!](https://fashionbrainacademy.com/thanks-weve-received-your-payment/) - Thanks! We've received your payment! We'll send you an email with next steps. - [Elementor #21647](https://fashionbrainacademy.com/elementor-21647/) - One-Time Private 1:1 Clarity Call with Jane Feeling stuck? Get your mojo back so the business you dream of becomes a reality. You’ll leave this session with a clear plan of exactly what steps you need to take in the next 30 days. This Session is for those that need guidance in one area, for - [TEST You're Just 4 Days Away From Sending Emails That Convert to Sales](https://fashionbrainacademy.com/bmc0725kpc0526pdc1020/) - [Free Guide: 7 Ways to Drive Traffic to Your Online Store](https://fashionbrainacademy.com/traffic/) - [TEST - You're Just 4 Days Away From Sending Better Emails](https://fashionbrainacademy.com/bootcamp2/) - [QUIZ](https://fashionbrainacademy.com/quiz/) - [Start the quiz](https://fashionbrainacademy.com/v12xs-d4-get-started/) - [Build a Following BEFORE You’re Even Ready to Sell 3.0](https://fashionbrainacademy.com/following/) - Completely updated 2-part LIVE online workshop You get the full workshop recording + all downloads Your Investment: $97 You get immediate access to the workshop. Watch your email for access. I can't tell you how many times I've heard this... "My product is great but I have no sales. How do I find customers?" There's - [Hello!](https://fashionbrainacademy.com/hello/) - Get weekly tips & no BS strategies to help your product-based business. Choose Your Path... No SPAM, ever. We'll be cool with your info and treat you like the awesome human that you are. -Jane - [Thank You!!](https://fashionbrainacademy.com/waitlist-theclub/) - Awesome! You’re on the Waiting List! “The Club” We’ll send you an email with more info and first dibs deets for early birds (from brain@wordpress-284020-2736534.cloudwaysapps.com). - [Taking a Chance on Doing What You Love](https://fashionbrainacademy.com/take-a-chance-on-doing-what-you-love/) - Will you choose the dream business or the safe choice? This video blows me away and it's inspiring me to help YOU start your clothing or accessories line NOW. "Launch a Line" Fashion Startup Course 2 Days Only: Get HALF OFF + a FREE private coaching session with Jane (code: 50%OFF) Use code: 50%OFF. Ends - [Launch a Line](https://fashionbrainacademy.com/launch/) - [The Exact 8 Step Blueprint to Launch a Clothing Line That Makes Money V2-92521](https://fashionbrainacademy.com/blueprint2/) - The Exact 8 Step Blueprint to Launch a Clothing Line That Makes Money LIVE: Online Workshop for Fashion Startups During this FREE workshop, you'll learn: The 8 steps to take, and in what order, to have a successful launch 5 questions you MUST ask yourself before you bring a product to market How to know - [The Exact 8 Step Blueprint to Launch a Profitable Clothing Line](https://fashionbrainacademy.com/blueprint/) - The Exact 8 Step Blueprint to Launch a Profitable Clothing Line Online Workshop for Fashion Startups During this FREE workshop, you'll learn: The 8 steps to take, and in what order, to have a successful launch 5 questions you MUST ask yourself before you bring a product to market How to know where to focus - [Fashion Brain Academy](https://fashionbrainacademy.com/links/) - @janehamillchi Hello Product Entrepreneurs! I'm here to teach you low-cost and free ways to drive traffic & get sales from your online store. LIVE WORKSHOP ON 2/23 Build a Following BEFORE You're Even Ready to Sell FREE GUIDE Grab the free "7 Ways to Drive Traffic to Your Online Store" guide FREE MINI-CLASS Finding Your - [FREE Mini-Class: Your Customer + What Do You Do?](https://fashionbrainacademy.com/yourcustomer/) - [Build a Following BEFORE You're Even Ready to Sell VIDEO](https://fashionbrainacademy.com/build-a-following-before-youre-even-ready-to-sell/) - Get the LIVE "Build a Following" Workshop for only $97 with code HUNDO (early bird pricing ends 2/13 at midnight) Workshop Part One: Feb. 23rd at 4 pm CT -- Part Two: Mar. 2nd at 1 pm CT Want more details? Click here. What Fashion Brain students are saying... - [Quickstart Class: Guide to Launching a Profitable Clothing Line](https://fashionbrainacademy.com/quickstart/) - Quickstart Guide to Launching a Profitable Clothing Line (Even if You Have No Experience) Thinking about starting a clothing line but afraid to lose money? Want to know the steps involved in starting a line and how much it will cost you? Hoping to avoid the typical newbie mistakes that waste your time, energy, and money? If - [Your Customer + What Do You Do Free MINI COURSE](https://fashionbrainacademy.com/yourcustomer-watch/) - Awesome! Download the handouts & watch the 12-minute video. Grab the Downloads here: Get the Slides What Do You Do - Worksheet Your Customer - Worksheet Want to keep the momentum going? Join The Club Here's what the members are saying: - [Product Launch Timeline](https://fashionbrainacademy.com/4weq-product-launch-timeline/) - Download the Product Launch Timeline If you're serious about starting a profitable clothing line... Get the Step-By-Step Blueprint - [Our Privacy Policy](https://fashionbrainacademy.com/our-privacy-policy/) - “With thanks to Writers’ HQ, our supreme writing commanders, glorious leaders and excellent but tiny overlords, who have verily granted us permission to use their splendid and sweary Privacy Policy.” SHORT VERSION: We’re an online business for small business owners and creative entrepreneurs like you. We really do not have the time or mental energy - [Fabric Guide](https://fashionbrainacademy.com/fabric-guide-thank-you/) - Awesome! Your Free Fabric Guide is on the way to your Inbox now. Want to Learn More? The Exact 8 Step Blueprint to Launching a Line That Makes Money Free Online Workshop for Fashion Startups During this FREE training, you'll learn: The 8 steps to take, and in what order, to minimize your risk 5 - [HOME PAGE Fashion Brain](https://fashionbrainacademy.com/home-page-update-2022/) - How would it feel to DOUBLE your product sales online? It's totally possible. We'll teach you how to build a bigger audience and sell to them in a way that makes THEM happy and makes YOU money. We work with product entrepreneurs in many niches, including... HI! I'M JANE I want to help you...blah blah - [The Fashion Startup Challenge has ended. Sorry you missed it...](https://fashionbrainacademy.com/the-fashion-startup-challenge-has-ended/) - The Challenge has ended. We have a free fashion startup class for you - [Fashion Startup Challenge You're Registered](https://fashionbrainacademy.com/startup-challenge-youre-registered/) - Awesome! You're registered for the Fashion Startup Challenge The Challenge trainings will be available until Monday, November 4th. All of the trainings and downloads are in the private Challenge FB Group. - [DAY THREE: Finding Your Perfect Customers - REDIRECT to FB Group](https://fashionbrainacademy.com/day-three-finding-your-perfect-customers-fashion-startup-challenge/) - DAY THREE: The Fashion Startup Challenge Finding Your Perfect Customer + Explaining Clearly What You Do and Sell For today's lesson: Watch the video training below Download the YOUR CUSTOMER worksheet Download the WHAT DO YOU DO? worksheet After you do the homework, snap a selfie pic proving in ???? and post it along with - [Waitlist: Fashion Startup Challenge](https://fashionbrainacademy.com/waitlist-fashion-startup-challenge/) - You're on the list! We'll notify you about the next Fashion Startup Challenge! Watch this video to avoid the most common startup mistakes. Want to learn more? Subscribe to our podcast for weekly tips to help you START and GROW your brand. TAKE ME TO THE LATEST EPISODE! - [voice](https://fashionbrainacademy.com/voice/) - We Want To Hear From You! Do you have a win to share from taking our programs or listening to the podcast? Do you have a question or topic you'd like to hear on the podcast? We want to hear all about it. Leaving us a voice message is as simple as pressing the button below. We - [Home Fashion Business Workshops and Coaching](https://fashionbrainacademy.com/fashion-business-workshops-and-coaching/) - FREE Guide to Finding Wholesale Fabrics in Small Quantities How to Find Wholesale Fabric in Small Quantities and NOT Get Ripped Off JANE'S LIST: 24 fabric vendors who actually WANT to sell to you - with low minimum orders What fabric is what: so you sound like you know what you're doing when you order - [Main List FBA site header signup](https://fashionbrainacademy.com/main-list-fba-site-header-signup/) - Awesome! You're in... I'm here to teach you how to launch & grow your product business... I want to help you to make a GREAT living using your creativity. You might be just starting out, you might be an established brand, you might sell jewelry or candles or clothing or widgets or god-knows-what. It's all - [Fabric Guide redirect](https://fashionbrainacademy.com/fabric-guide-redirect/) - [How Do I Start a Clothing Line with $5,000? Where Should I Spend the Money?](https://fashionbrainacademy.com/cost-to-start-a-clothing-line/) - How Do I Start a Clothing Line with $5,000? Where Should I Spend the Money? How much does it cost to start a clothing line? Here's what to do if you have a $5,000 budget to launch a line. I received a great question in my Inbox the other day about the budget needed - [LAL](https://fashionbrainacademy.com/lal/) - [show](https://fashionbrainacademy.com/show/) - [How Many - Redirect](https://fashionbrainacademy.com/pieces/) - [joanne](https://fashionbrainacademy.com/joanne/) - [EO MASTERMIND](https://fashionbrainacademy.com/eomastermind/) - 1, What is kick ass content? Kickass content is about The 3 S’s Share-able Save-able Sell-able Different content has different purposes. Your content goes along with the Buyer's Journey of your ideal client. How to eliminate the drama & confusion from content creation This is WAY easier than you think it is. Reverse engineer - [Waiting List LaL](https://fashionbrainacademy.com/waitlist-launch/) - Awesome! You’re on the waiting list. "Launch a Line" We’ll send you an email when enrollment is open again! - [join](https://fashionbrainacademy.com/join/) - [DAY TWO: How to Find a Sewing Contractor to Make Samples for Your New Clothing Line - Fashion Startup Challenge](https://fashionbrainacademy.com/how-to-find-a-sewing-contractor-to-make-samples-for-your-new-clothing-line/) - DAY TWO: The Fashion Startup Challenge How to Get Samples and Prototypes Made DOWNLOAD THE DAY TWO WORKSHEET HERE This is a clip from a live training, "Launch a Clothing Line" - [Fashion Startup Challenge 2017 FBA SITE (5 Day Email Series)](https://fashionbrainacademy.com/challenge2017/) - The Fashion Startup Challenge: 5-Day Email Series Do you want to launch your business the RIGHT way? Would you like to know the insider secrets and "shortcuts" to a successful clothing / accessories line? Now is the perfect time to get a SOLID plan for your new business. You CAN launch a profitable product-based business and I'll help - [](https://fashionbrainacademy.com/training-courses/training-courses-2/) - Online Courses For Creative Entrepreneurs NEW DESIGNER PROGRAM - STARTUP COURSE ($797) This is the complete “How to Start a Fashion Business” Course available immediately, at your own pace. It’s the step-by-step guide to starting a business the right way. It includes all the things I wish I knew before I started my line presented - [9 Steps to Launching a Profitable Fashion Line (Free Online Class)](https://fashionbrainacademy.com/9steps/) - "Nine Steps to Launching a PROFITABLE Fashion Line" Wednesday, April 13th at 1 pm Central (Chicago) time During this FREE online training, you'll learn: - 5 questions you MUST ask yourself before you bring a product to market - How to know where to focus your time and what to skip - Where it's OK - [HOME](https://fashionbrainacademy.com/home/) - Training Courses Blog free resources upcoming events - [The Top 5 Mistakes Emerging Fashion Designers Make with Fabric Sourcing](https://fashionbrainacademy.com/fabricsourcing/) - For over 14 years I had my own womenswear wholesale business as well as a boutique in Chicago. I designed most of the clothing in my boutique and the BEST part of my job was sourcing fabrics for my line. As one of my clients says it, she likes to spend her days "fondling fabric". - [Recommended Resources + Tools](https://fashionbrainacademy.com/recommended-resources-tools/) - Jane's List of Resources for Fashion Designers I get asked for recommendations all the time. Here's my personal list. - Jane E-Commerce Platform Shopify - If you're serious about selling your products online, this is really the only platform I recommend. It's the best. "Your customers are shopping online, in person, on mobile devices, and - [Membership Area - Sell More Products Online](https://fashionbrainacademy.com/membership-area-only-15143-2/) - Sell More Products Online Welcome to the course! Here's How to Access to Training Modules: Step One: Your Who Step Two: Your Message Step Three: Where to Find Customers Step Four: Attract Your Customers to Your Site Step Five: Sell Them Stuff Bonus Video Training Important Details: Getting Started: Please watch the Welcome video above. If - [Fashion Startup Webinar re-direct](https://fashionbrainacademy.com/start-a-clothing-line/) - [Events](https://fashionbrainacademy.com/events/) - [Free Startup Webinar TEST](https://fashionbrainacademy.com/free-startup-webinar-test/) - hi! Wanna come?? kflsfksl44 - [Holiday Market Sales Formula - Online Training](https://fashionbrainacademy.com/holiday-market-sales-formula-online-training/) - Online Training Workshop With Product Marketing Expert, Jane HamillAvailable immediately, at your own pace Could you use a nice boost in sales right now? Now is the perfect time to get a SOLID plan together to see a spike in revenue at your Holiday selling events. I'll never forget my FIRST Holiday Show (in a fancy - [How to Work with a Sewing Contractor: Online Workshop](https://fashionbrainacademy.com/how-to-work-with-a-sewing-contractor-online-workshop/) - Online Workshop: You'll discover the steps involved in finding an apparel manufacturer, how to work with them, and what they expect of you. What you’ll learn: 5 ways to find the manufacturer that's a fit for YOUR product What you MUST bring when you visit a factory What questions to ask a sewing contractor - [Black Friday VIP - THANK YOU!](https://fashionbrainacademy.com/black-friday-vip-thank-you/) - Awesome! You're on the V.I.P. list... Here's what happens now... Watch your InBox for info from brain@wordpress-284020-2736534.cloudwaysapps.com. We'll be sending you special links for deals, updates, and other freebies you're gonna love. Bam! See ya soon, JH - [Black Friday Deals VIP List](https://fashionbrainacademy.com/black-friday-deals-vip-list/) - Want HALF OFF special Fashion Brain stuff? Ya gotta be on THE LIST...For the first time EVER we're doing Black Friday deals. If you want IN, all you have to do is sign up below. You'll get special links for deals, private updates, and other freebies you're gonna looooooove.After you sign up, watch your InBox - [BONUS PAGE for Black Friday 2015 VIPs](https://fashionbrainacademy.com/bfd15vips/) - Bonuses for Black Friday VIPs Video: 9 Vital Business ResourcesDOWNLOAD: Cheatsheet - 9 Vital Business Resources Video: Blogger OutreachSession Downloads:SLIDES: Blogger OutreachHANDOUT with links, article, and your assignment - [Startup Challenge: Day Two](https://fashionbrainacademy.com/daytwo/) - Fashion Startup ChallengeDay Two: Getting your Samples / Prototypes MadeThis video is a clip from a LIVE Chicago event for fashion startups about getting your first samples made. The strategy I share in this video has worked for dozens of new designers in lots of different cities, with many different products.Hello! How did you like Day - [Startup Challenge: Day One](https://fashionbrainacademy.com/dayone/) - Fashion Startup ChallengeDay One: What You Need to Know FIRSTAwesome. You’re here!! Let’s get started with the Challenge.A little background first. I was 25 when I started my women’s clothing line and opened my boutique in Chicago. I’ll be honest and tell you I had NO IDEA what I was doing. I was excited, I - [Startup Challenge: Day Three](https://fashionbrainacademy.com/daythree/) - Fashion Startup ChallengeDay Three: Finding Your "Perfect" Customer Welcome to Day THREE of the Fashion Startup Challenge!! Finding the perfect customers for your product.What do you think of the Challenge so far? Let me know in the comments here. If you missed the first 2 days, scroll down to the P.S. on this page for access.When you - [Startup Challenge: Day Four](https://fashionbrainacademy.com/dayfour/) - Fashion Startup ChallengeDay Four: 3 Keys to a Website That ConvertsWelcome to Day Four of the Fashion Startup Challenge - 3 Keys to a Website That ConvertsHow are you liking the Challenge? What's your biggest takeaway so far? Just REPLY to this email and let me know!(If you missed the previous Days' Challenges, check the P.S. below.)Let's - [Startup Challenge: Day Five](https://fashionbrainacademy.com/dayfive/) - Fashion Startup ChallengeDay Five: Where to Find the Money for Your Business Welcome to Day FIVE of the Fashion Startup Challenge -Where to Find the Money for Your BusinessIf you missed the previous challenges, scroll down to the P.S. on this page for access.Today’s all about money – where to find it, what’s important to spend on, and what - [You're Registered!](https://fashionbrainacademy.com/youreregisteredbuildlist/) - THANK YOU!! You're registered for "How I Grew My Email List by 552 People in 6 Days"Here are the details for your FREE class:What: Online Master Class "How I Grew My Email List by 552 People in 6 Days"When: Wednesday, February 3rd, 2016, at 12 pm Central (Chicago) time, 1 pm EST, 10 am PST, 6 pm - [testy](https://fashionbrainacademy.com/testy/) - [Thank You! Purchasers](https://fashionbrainacademy.com/ty-page-purchase/) - THANK YOU!We have successfully received your information. If you purchased an online course or program, please check your email for next steps (Please allow 10 - 30 minutes for emails to land in your InBox) - [Mini Workshops](https://fashionbrainacademy.com/mini-workshops/) - [Limited Time Webinar Replay: Build an Audience BEFORE You Have a Product to Sell](https://fashionbrainacademy.com/webinarrecording/) - How to Build an Audience BEFORE Your Product is Ready to Sell The Webinar recording expired 48 hours after the live event and is no longer available. Catch you next time! If you're interested in the New Designer Program + the Startup Mastermind Group, click here: https://fashionbrainacademy.com/training-courses/new-designer-program/ - [Start Here](https://fashionbrainacademy.com/start-here/) - New to Fashion Brain? Welcome! Hello! I am the founder of Fashion Brain Academy and the creator of several online programs for creative entrepreneurs.I ran a successful womenswear wholesale and retail business for 14 years and my line was sold in Macy’s, Bloomies, Saks, the Jane Hamill Boutique, and specialty stores worldwide.My mission is for every - [Gift Card](https://fashionbrainacademy.com/giftcard/) - Shopping for someone else but not sure what to give them? Or maybe you have someone in your life who likes to give gifts like step stools and humidifiers and you want to give them a hint??The answer is a Fashion Brain Gift Card.Gift cards are delivered by email and you can customize the TO, - [Privacy Policy](https://fashionbrainacademy.com/privacypolicy/) - “With thanks to Writers’ HQ, our supreme writing commanders, glorious leaders and excellent but tiny overlords, who have verily granted us permission to use their splendid and sweary Privacy Policy.” SHORT VERSION: We’re an online business for makers and other entrepreneurs like you. We really do not have the time or mental energy to be - [Drive More Traffic to Your Website or Blog: Online Workshop](https://fashionbrainacademy.com/drive-more-traffic-to-your-website-or-blog-online-workshop/) - "Get More Traffic to Your Website or Blog" Available Immediately Online Workshop for Small Business Owners, Artists, Creative Entrepreneurs, Designers, and Anyone Who Wants to Sell More Stuff Frustrated because you don't have enough sales? Have a terrific product that not enough people know about? Confused about what actually WORKS to get people to your - [start](https://fashionbrainacademy.com/start/) - GF - [New Designer VIP Package](https://fashionbrainacademy.com/vip/) - YES, Jane! I Want the New Designer VIP PackageSorry, we're sold out!About the Program:The New Designer VIP is a 4 month programPrivate Sessions with Jane every other week (30 min via phone or Skype)Includes the complete New Designer Online Course - 9 full modules of video training, templates, worksheets, checklistsThe training material is all online, available - [(Free Class) Getting Publicity: The 6-Step Process to Getting Placements in Big Media Outlets](https://fashionbrainacademy.com/publicitywebinar/) - Getting Publicity: The 6-Step Process to Getting Placements in Big Media Outlets FREE Online Class April 27th (new date!) at 12:30 pm CST During this FREE online class, you'll learn: - What to have ready before you even pick up the phone - How editors, journalists, and freelancers think about stories - The fastest - [Make it Big: Publicity Course with Ellen Malloy](https://fashionbrainacademy.com/bigpr/) - Dear creative entrepreneur, small business owner, fashion designer, and anyone who has a small budget, big goals, and wants to get more publicity for your brand, Here's the deal - getting the right media placement can take your business from "no one knows about me" to "holy crap they're calling ME asking to buy my stuff!"If you're even thinking of - [Home Test](https://fashionbrainacademy.com/home-test/) - [Keep me on the list!](https://fashionbrainacademy.com/keep-me-on-the-list/) - If you want to keep receiving our emails, just enter your info in the box below. - [Free Webinar 2](https://fashionbrainacademy.com/free-webinar-2/) - Webinar Recording: How to Build an Audience BEFORE Your Product is Ready to Sell If you're interested in the New Designer Program + the Startup Mastermind Group, click here: https://fashionbrainacademy.com/training-courses/new-designer-program/ Here's the Podcast episode mentioned on during the Webinar: “What Makes a Successful Creative” with Paul Klein, https://fashionbrainacademy.com/paulklein/ The Website Jane mentioned as a good example - [Free Checklist for Selling Events / Craft Fairs / Art Shows](https://fashionbrainacademy.com/freechecklist/) - FREE CHECKLIST for Your Next Selling Event or Craft Show Grab your checklist NOW! It's designed to help you sell more, stay organized, know what to bring, and reduce stress. Just enter your name and email in the box below and we'll send it to you. - [Fashion Startup Course: The New Designer Program](https://fashionbrainacademy.com/fashion-startup-course/) - The New Designer Program - Online Course for Fashion StartupsNote from Jane: If you attended the free online class, "9 Steps to Launching a Profitable Fashion Line", just scroll down the your free downloads.What is The New Designer Program?It's a step-by-step course that's designed to be your ultimate shortcut for creating a business that allows you to - [Here's Your Free Download- Checklist for Retailers](https://fashionbrainacademy.com/free-download-thank-page/) - HERE'S YOUR FREE DOWNLOAD!"Checklist: Before You Can Sell to Retailers - What You Need to Have in Place"We'll also email you the link to the PDF. If you're a Gmail user, don't forget to check your promotions folder and add brain@wordpress-284020-2736534.cloudwaysapps.com to your contacts. - [Landing Page: Free Checklist - Before You Sell to Retailers](https://fashionbrainacademy.com/wholesalechecklist/) - - FREE CHECKLIST - "What You Need Ready BEFORE You Sell to Retailers" Where you've seen Jane Hamill's work... - [Thank You for Signing up for the "Finding Retailers" Class!](https://fashionbrainacademy.com/thank-signing-finding-retailers-class/) - THANK YOU! You're registered for the Online Class "How to Find the Right Retailers For Your Product" Wednesday, June 15, at 11 am CST (Chicago), 12 pm EST, 9 am PST, 6 pm London (convert to your time zone here) To join the class; 1) Click this link: http://www.gotomeeting.com/webinar/join-webinar 2) Enter the Webinar ID: 101-675-939 3) Enter your email - [20 Up Marketing](https://fashionbrainacademy.com/20-marketing/) - How to Market Your Product: “20 Up” Online Course Tired of creating awesome, kick-ass products that nobody knows about?Hi, I’m Jane Hamill. I developed the “20 Up” Marketing Course for one main reason – to help you and your business GET FOUND by the right customers. I know how frustrating it can be when you are - [Costing Mistake](https://fashionbrainacademy.com/costing-mistake/) - Costing and Pricing Your Clothing or Accessories Line – My Big MistakeIt was 2 days before my boutique’s grand opening. Every item in my store was designed by me and manufactured in small sewing factories in Chicago. I was thrilled and terrified at the same time.I never really planned to have a retail store. It - [Download the Checklist: Before You Can Sell to Retailers](https://fashionbrainacademy.com/download-checklist-can-sell-retailers/) - [Free Webinar: What to Say on the Phone to a Retail Buyer (the SCRIPT to Use)](https://fashionbrainacademy.com/what-to-say-retail-buyer/) - "What to Say on the Phone to a Retail Buyer (the SCRIPT to Use)"FREE Webinar May 20th at 1pm CSTDo you want to get your product into more stores? You cannot just send emails and expect to close the sale. You have to talk to the buyer even if you're nervous about it and afraid of - [Free Class: How to Find the Right Retailers For Your Product](https://fashionbrainacademy.com/how-to-find-the-right-retailers-for-your-product/) - Brand New! Free LIVE Online Class LIVE on Wednesday, June 15th, 11:00 am CST "How to Find the Right Retailers For Your Product" During this FREE online class, you'll learn: - The ONE thing you must do before you start looking for retailers - How to get a targeted, quality list of stores - The fastest, easiest - [Fashion Business Startup: I'm Afraid to Lose Money](https://fashionbrainacademy.com/fashion-business-startup-im-afraid-lose-money/) - Fashion Business Startup: Where to Spend Money and Where to SaveHas this ever gone through your mind??"I'm afraid to end up with a basement full of fabric and no money."I hear ya... Watch this video and learn:1) Where you need to save2) What it's OK to spend money in for your startup - [LIMITED TIME REPLAY: Finding Retailers](https://fashionbrainacademy.com/limited-time-replay-finding-retailers/) - Sorry, your're too late! The replay is over. What the complete course? "How to Land Your Next 10 Retail Stores"This online class is available immediately, at your own pace, accessible from any device. You get unlimited access to all the training videos and downloads for 2 full years. - [Retailer Course Page](https://fashionbrainacademy.com/retailer-course-page/) - "How To Land Your Next 10 Retail Stores"Get your product into stores without doing expensive trade shows, feeling desperate for the sale, or acting like a stalkerOnline Course Available Now"How To Land Your Next 10 Retail Stores"What is it?An online course with 3 full modules of training videos and downloads to access at your own pace, from any device, - [TEST](https://fashionbrainacademy.com/test/) - Hello Welcome to the Challenge! - [Membership Area Module Two - Land Retailers (rolling)](https://fashionbrainacademy.com/membership-land-retailers-rolling74gtwo44/) - Membership Area: How to Land Your Next 10 Retailers Module Two Module Two Trainings: Line Sheet Tutorial (including TEMPLATES) Approaching Retailers - the first 2 steps Approaching Retailers - part 2, video ONE Buyer Outreach Emails Approaching Retailers - part 2, video TWO Trade Shows + Handy Websites Purchase Order Form (including TEMPLATE) Interview - - [Membership Area Module Three - Land Retailers (rolling)](https://fashionbrainacademy.com/membership-land-retailers-rolling74gtwo47/) - Membership Area: How to Land Your Next 10 RetailersModule ThreeModule Three Training:Make a PlanThe Scripts to Use with a Buyer VIDEOScript Role Playing AUDIO (mp3)Email Subject LinesSales Follow-UpShowing the Line to a Buyer - Practice Video BONUS HANDOUT: Module 3 Notes, Tips, and Other Cool StuffMake a PlanHandouts for this video:SLIDES Make a PlanFocus Time / Time - [Redirect to Build Your Audience Workshop](https://fashionbrainacademy.com/audience/) - [Thank You! Slides from DG Expo Aug 2016](https://fashionbrainacademy.com/thank-slides-dg-expo-aug-2016/) - THANK YOU. Your slides are on the way!Please check your email. The slides will be coming from brain@wordpress-284020-2736534.cloudwaysapps.com in the next 10-30 minutes.Want to learn something new? Click here to see your options! - [Redirect page costing and pricing workshop](https://fashionbrainacademy.com/productpricing/) - [Thank you! Early Bird List "Sell More Products"](https://fashionbrainacademy.com/thank-early-bird-list-sell-products/) - You're on the waiting list for the "Sell More Products Online"We'll let you know when registration opens again...Until then, here's some of our best marketing and sales content..."How to Boost Conversions on Your Website" (video)Going from No Online Sales to a Profitable Ecommerce Business (video / podcast)Hustle vs. #FakeHustle (podcast) . . - [Thank you! You're Registered for 4 Ways to Get More Traffic to Your Online Store](https://fashionbrainacademy.com/thank-youre-register-4-ways-get-traffic-online-store/) - THANK YOU!You're registered for the LIVE Online Workshop"4 Ways to Get More Traffic to Your Online Store"Tuesday, August 30th, 2016, at 6:30 pm CDT (Chicago)7:30 pm EDT (NY), 4:30 pm PDT (LA), 12:30 am BST Aug 31st (London), 9:30 am AEST Aug 31st (Melbourne) convert to you time zone hereTo join the Workshop:1) Click this link: http://www.gotomeeting.com/webinar/join-webinar2) Enter the Webinar ID: - [Quick Update Before The Workshop](https://fashionbrainacademy.com/quick-update-workshop/) - Video: Quick Update Before The Workshop If you haven't already registered for this FREE online workshop, do it now! - [Thank you! You are in! SMPO video series](https://fashionbrainacademy.com/thank-you-you-are-in/) - You're signed up for the FREE Video Series!"Sell More Products Online"An email is on its way to you now with access to the video training. It will come from jane@janehamill.com. . . - [Sell More Products Online - Free Video Series](https://fashionbrainacademy.com/sell-products-online-free-video-series/) - Attention: Makers, Clothing & Accessories Designers, and Handmade Business OwnersDo You Want More Customers and More Online Sales? In a few weeks I’m launching a brand new course, “SELL MORE PRODUCTS ONLINE”, that can help you change your business forever. I'm talkin' about more sales + a consistent stream of income without having to spend all - [SMPO video series sign-up POPUP ONLY page](https://fashionbrainacademy.com/smpo-video-series-sign-page/) - Attention: Makers, Clothing & Accessories Designers, and Handmade Business Owners Do You Want More Customers and More Online Sales? In a few weeks I’m launching a brand new course, “SELL MORE PRODUCTS ONLINE”, that can help you change your business forever. I'm talkin' about more sales + a consistent stream of income without having - [Membership Area Module 1: How To Land Your Next 10 Retail Stores](https://fashionbrainacademy.com/mod1ret609f18j/) - Membership Area: How to Land Your Next 10 RetailersModule OneModule One has 6 videos:Fear of SellingHow to Find the RIGHT Retailers for Your ProductBefore You Can SellPart One: Examples of Linesheets, Lookbooks, Product Shots Part Two: Examples of Linesheets, Lookbooks, Product ShotsRecording of LIVE Coaching Session (6.23.16)There are BONUS handouts at the bottom of this page - please - [Membership Area Module 2: How To Land Your Next 10 Retail Stores](https://fashionbrainacademy.com/mod1ret77y5dl32f1/) - Membership Area: How to Land Your Next 10 Retailers Module Two Module Two Trainings: Line Sheet Tutorial (including TEMPLATES) Approaching Retailers - the first 2 steps Approaching Retailers - part 2, video ONE Buyer Outreach Emails Approaching Retailers - part 2, video TWO Trade Shows + Handy Websites Purchase Order Form (including TEMPLATE) Interview - - [Membership Area Module 3: Land Your Next 10 Retailers](https://fashionbrainacademy.com/mod3retx887r23wqm/) - Membership Area: How to Land Your Next 10 Retailers Module Three Module Three Trainings: Make a Plan The Scripts to Use with a Buyer VIDEO Script Role Playing AUDIO (mp3) Email Subject Lines Sales Follow-Up Showing the Line to a Buyer - Practice Video BONUS HANDOUT: Module 3 Notes, Tips, and Other Cool Stuff Make a - [EARLY BIRD LIST "Sell More Product Online" Course](https://fashionbrainacademy.com/early-bird-list-sell-product-online-course/) - Get on the EARLY BIRD LIST for the "Sell More Products Online" 7 week interactive course starting in January 2017 If you're currently selling online and you want to sell a crap-ton more, enter your info below to be put on the Early Bird list. EB's get the BEST possible deal + bonuses. - [Membership Area STEP FOUR: Attract Customers SMPO](https://fashionbrainacademy.com/httpfashionbrainacademy-com353ssx1-step-four-efjf5zlab/) - Membership Area: Sell More Products OnlineStep Four: How to Attract Customers to Your Site First, download the Workbook for Step FourStep Four WorkbookThis STEP has 4 parts:Part 1Part 2Part 3Attracting Customers: Part 1Handouts for Step Four, Part 1Slides for Attracting Customers, part 1 Attracting Customers: Part 2Handouts for Step Four, Part 2Slides for Attracting Customers, part 2 Attracting Customers: Part 3Handouts for - [Free Workshop: 4 Ways to Get More Traffic to Your Online Store](https://fashionbrainacademy.com/free-workshop-4-ways-get-traffic-online-store/) - Free LIVE Online Workshop "4 Ways to Get More Traffic to Your Online Store" NEW DATE! Tuesday, August 30th, 6:30 pm Central (Chicago time) During this FREE online class, you'll learn: - the four traffic-generating strategies working RIGHT NOW - the #1 reason people won't buy from you the first time and what you can do about - [Thank You! You're Registered for Blogging for Business](https://fashionbrainacademy.com/thank-registered-blogging-business/) - THANK YOU!You're registered for the LIVE Online Workshop"Blogging for Business: How to Make Money with Your Blog without Spending All Your Time Writing Articles"Friday, September 23rd, 2016, at 12:30 pm CDT (Chicago)1:30 pm EDT (NY), 10:30 pm PDT (LA), 6:30 pm BST (London), 4:30 am AEST Sept 24 (Melbourne) convert to you time zone hereTo join the Workshop:To join from - [Membership Area STEP ONE, YOUR WHO: Sell More Products Online](https://fashionbrainacademy.com/membership-area-step-one-sell-products-online/) - Membership Area: Sell More Products OnlineStep One: Your Who First, download the Workbook for Step OneStep One WorkbookYour Who: Part 1 Handouts for Video One:Your Who: Part Two Handouts for this video:SLIDES Step One: THE WHO Part 1Profit Places ExampleProfit Places Current YearProfit Places Goals6 Month Tracking Sheet for Marketing & Sales Your Who: Part 2 Handouts for this video:SLIDES: The Who, Part - [Membership Area STEP THREE: Where to Find Customers - Sell More Products Online](https://fashionbrainacademy.com/353ss1-step-three-endktkt21/) - Membership Area: Sell More Products OnlineStep Three: Where to Find Customers Download the Workbook for Step ThreeStep Three WorkbookThis STEP has 3 parts:Part 1: Imperfect action, finding customers "offline", finding customers online, choosing what social media platforms to focus onPart 2: OPC (Other People's Customers), get known for something, your platform, your blogPart 3: PING-ING as a strategy, - [Free Webinar: How I Lost Thousands of Dollars in One Day as a Startup Clothing Designer](https://fashionbrainacademy.com/startupweb/) - Free LIVE Webinar For Fashion Startups"How I Lost Thousands of Dollars in a Single Day as a Startup Clothing Designer"This Webinar is for startup fashion companies and anyone THINKING about starting a clothing line.Here's what you'll learn in this FREE online Webinar:- the big newbie mistake that cost me thousands and how to avoid it- - [Congratulations! You're registered for the free master class](https://fashionbrainacademy.com/thank-youre-registered-free-master-class/) - You're signed up for the FREE master class!"The Simple Sales System: Email Marketing in 2017 for E-Commerce"Friday, January 20th, at 12 pm Central (Chicago) timeClick this link: https://www.gotomeeting.com/webinar/join-webinarEnter the Webinar ID: 509-962-555Enter your email addressNOTE: If you're using a smart phone to join the class, you may need to download the "Go To Webinar" app.You'll also receive and email from jane@janehamill.com - [Membership Area STEP FIVE: Sell Them Stuff - SMPO](https://fashionbrainacademy.com/membership-area-step-5-sell-stuff/) - Membership Area: Sell More Products OnlineStep Five: Sell Them Stuff Download the Workbook for Step Five:Step 5 Workbook Sell Them Stuff: Part 1Download the handouts:Slides for part 1 Sell Them Stuff: Part 2Download the handouts:Slides for part 2 Sell Them Stuff: BONUS Video,"How I Grew My Email List by 552 People in 6 Days" Email Marketing / Lead Magnets Part 1 Download - [Page: Get Your Blog Done Already San Francisco Workshop with Jane Hamill](https://fashionbrainacademy.com/get-your-blog-finished-san-francisco/) - "Get Your Blog Done Already" Workshop in San FranciscoThis event has ended! To be notified about the next workshop, click below! No more night before panic about producing content! Have you ever said to yourself?"Oh crap, I have to post something tomorrow, what the heck do I say?"I've been there, and it's the worst. So - [Sell More Products Online 2017- old](https://fashionbrainacademy.com/onlinesales/) - Attention: Makers, clothing & accessories designers, handmade business owners, crafters, artists, and anyone who sells a "physical" product online and wants MORE money coming in the door consistently!"Sell More Products Online" UPDATE 8/18/17: This course now includes a 7-week interactive mentorship program for NO additional charge! Weekly LIVE group coaching sessions, a private Facebook group - [Sorry, this was a limited-time only recording](https://fashionbrainacademy.com/sorry-limited-time-recording/) - Sorry, this was a limited-time only recording.Check out our courses and future events. - [Download the Free Checklist (opt-in)](https://fashionbrainacademy.com/ultimate-marketing-checklist-e-commerce/) - The Ultimate 2017 E-commerce Marketing Checklist Here's what we cover in this episode. The 11 marketing items you need to DOUBLE your sales this year. Why email opt-ins like "get 10% off" don't work. Why companies can't only rely on social media to market their products. The motto that keeps yours truly going every single day! Download this - [Download the Free Checklist (thank you)](https://fashionbrainacademy.com/download-free-checklist-thank/) - AWESOME! It's all yours..."The Ultimate 2017 E-Commerce Checklist"Click here to download the checklist now!We'll also email the download link so please check your InBox. (G mail users - it could be in the Promotions tab or even in SPAM if you're new to our list). The email will come from jane@janehamill.com - [Thank You! You're In SMPO!](https://fashionbrainacademy.com/thank-youre-smpo/) - You're signed up for "Sell More Products Online"An email is on its way to you now with access to the course. It will come from jane@janehamill.com. - [Free Webinar:](https://fashionbrainacademy.com/free-webinar/) - Free Webinar: 3 Ways to Quickly Get More Traffic to Your Online Store FREE Online "Master Class" March, 2017, at 12:00 pm CST During this FREE class, you'll learn:- 4 steps to a simple SYSTEM to consistently get customers - so you can set it and forget it - What most online sellers are doing totally wrong - - [Inner Circle](https://fashionbrainacademy.com/innercircle/) - What is the Inner Circle?It's a group mentoring program designed to help you stay accountable, focused, and clear on your monthly marketing and sales activities. Who is it for?The only people eligible to join Inner Circle are those who have already purchased the SMPO course. This way all members have a base of knowledge to draw on.How does - [Fashion Startup Workshop - You're in! 5 things I wish I knew before I started my clothing line](https://fashionbrainacademy.com/fashion-startup-webinar/) - You're all set for the free online Workshop! "Fashion Startup: "5 Things I Wish I Knew Before I Launched a Fashion Business" We're also emailing you with access to this free training - from brain@wordpress-284020-2736534.cloudwaysapps.com. Have a great day! -Jane . . - [New Designer Program](https://fashionbrainacademy.com/ndp/) - redirect - [You're almost done...](https://fashionbrainacademy.com/youre-almost-done/) - You're almost done... Loading... - [LIMITED REPLAY: How I Started My Fashion Line with No Money, No Connections and No Clue](https://fashionbrainacademy.com/limited-replay-startup-fashion-line/) - LIMITED-TIME REPLAY"How I Started My Fashion Line with No Money, No Connections and No Clue"The workshop recording will come down on Friday, December 15, 2017, at midnight EST Registration is OPEN for the New Designer Program$100 OFF the tuition ends Monday December 18, at midnight EST. Use code: JHWEB at checkoutThis is the complete “How to - [Sorry, the replay is no longer available](https://fashionbrainacademy.com/sorry/) - Drats! You missed it. The workshop replay is no longer available.For the New Designer Program startup course, click hereFind all of our courses hereFind future events and webinars here - [Fashion Startup Challenge Re-direct](https://fashionbrainacademy.com/startupchallenge18/) - [Sneak Peek: title of the video](https://fashionbrainacademy.com/sneak-peek-title-video/) - SNEAK PEEK VIDEO..."How I Started My Fashion Line with No Money, No Connections and No Clue"This video recording will available for a limited timeRegistration is OPEN for the New Designer Program (NDP)NDP is the complete “How to Start a Fashion Business” online course, available immediately, at your own pace. It’s the step-by-step guide to starting a business the - [Thank You! Quickstart Class: Launch a Clothing Line](https://fashionbrainacademy.com/thank-you-quickstart-class/) - THANK YOU! You're all set for the class, "Quickstart Guide to Launching a Profitable Clothing Line". Your access link is being emailed to you now. See you in class! - Jane - [Online Mini-Workshop: Costing and Pricing Your Work for Profit](https://fashionbrainacademy.com/live-training-costing-and-pricing-your-work-for-profit/) - Here’s what you’ll learn: - Jane's exact pricing "formula" and how to use it for your business - What goes in your cost sheet and what to leave out - How to eliminate the guesswork and feel confident about your pricing - Healthy margins for wholesale, online selling, and trunk shows - The - [How to Book a Trunk Show with a Boutique](https://fashionbrainacademy.com/training-courses/book-trunk-show-boutique/) - How to Book a Trunk Show with a Boutique A STEP-BY-STEP Pre-Recorded Online Training to Help You Book a Trunk Show TODAY With Any Boutique - even if you've never approached them before Dear Designers of apparel, home goods, accessories, stationary, handbags, jewelry, candles, T-shirts, baby products, childrenswear, and anyone who wants to sell - [FBA Survey Results + Winner of Free Private Session](https://fashionbrainacademy.com/fba-survey-results-winner-of-free-private-session/) - Watch the video with all the survey results and THANK YOU!! - [You Are Registered!](https://fashionbrainacademy.com/registration-build-following/) - Awesome! You're registered for class How to Build a Following for Your Brand Even Before Your Product is Ready to SellYour access info is being sent to your email inbox (please allow 5 - 30 minutes). And remember, you get unlimited access for TWO FULL years to learn on your own time, at your own pace, from - [Thanks for registering for the class!](https://fashionbrainacademy.com/thanks-registering-class/) - THANK YOU. You're confirmed for the class! "9 Steps to Launching a Profitable Fashion Line" Wednesday, April 13th at 1 pm central (Chicago) time Here's how to join the class: - Click this link: http://www.gotomeeting.com/online/webinar/join-webinar - Enter the Webinar ID: 144-822-555 - Enter your email address This is a LIVE class and we will NOT - [Thank You for Signing up for the FREE Publicity Class!](https://fashionbrainacademy.com/thank-signing-free-publicity-class/) - THANK YOU!You're registered for the Online Class"Getting Publicity: The 6 Step Process to Getting Placements in Big Media Outlets” Wednesday, April 27th, at 12:30 CST - Chicago time (convert to your time zone here)To join the class;1) Click this link: http://www.gotomeeting.com/online/webinar/join-webinar2) Enter the Webinar ID: 130-965-0433) Enter your email address "See" you in class! Jane Hamill and Ellen Malloy - [Limited Time Replay: Fashion Startup 101](https://fashionbrainacademy.com/training-courses/replay-fashion-startup-101/) - Oops, you're too late!The replay is over. You can join the complete startup course - the New Designer Program - plus get access to fashion business experts in the BONUS Pop-Up Facebook community.See everything you get right here. Any questions? Reach out to brain@wordpress-284020-2736534.cloudwaysapps.com or call us at 312.715.8301 - [How To Sell To Boutiques](https://fashionbrainacademy.com/training-courses/sell-boutiques/) - How to Sell Your Line to Boutiques“Sell to Boutiques” Online Course – available now, at your convenience – the sessions have been pre-recorded and you can start immediately. PLUS the exact written scripts you can use when you contact a buyer.Just Added! BONUS session that gives you the “scripts” to use with a retail buyer.Watch this - [You are on the list!](https://fashionbrainacademy.com/you-are-on-the-list/) - YOU'RE ON THE LIST!An email is on its way to you now! We'll be sending you resources, tips, and motivation for your fashion business. Bam. - [Download](https://fashionbrainacademy.com/training-courses/download/) - Thanks! Here's Your Fabric Sourcing Guide "How To Find Fabric in Small Quantities and NOT Get Ripped Off On The Process" P.S. If you're a Gmail user, don't forget to check your promotions folder and add brain@wordpress-284020-2736534.cloudwaysapps.com to your contacts. - [Confirmation - 5 Day FREE Mini Course About Selling Your Line](https://fashionbrainacademy.com/confirmation-5-day-free-mini-course-selling-line/) - Thanks for signing up for the Mini-CourseYour first lesson is on its way to your email inbox. Here’s what we'll cover in this mini-course:Day 1:The #1 myth about running a fashion business + "Your Creative Idea" worksheet + what a retailer secretly wishes you already knewDay 2:Checklist: “Before you can sell your line” + what happens when - [RESOURCES](https://fashionbrainacademy.com/resources/) - [Free Resources](https://fashionbrainacademy.com/free-resources/) - Redirect - [Build Your Audience Before You Have a Product](https://fashionbrainacademy.com/build-your-audience-before-you-have-a-product/) - Online Mini-Workshop Available Now "Build Your Audience Before You Have a Product to Sell" Here's the deal... If you want customers buying your new product right away, you need to build interest before you launch. You don't have to wait until you're ready to sell to build an audience. You don't even need to know exactly WHAT - [TRAINING COURSES](https://fashionbrainacademy.com/training-courses/) - Online Training Course Listings NEW DESIGNER PROGRAM This is the complete “How to Start a Fashion Business” Course. It’s the step-by-step guide to starting a business the right way. It includes all the things I wish I knew before I started my line presented in a clear, concise, real-world style. This course includes 9 modules of training - [Scripts](https://fashionbrainacademy.com/script/) - Grab the free PDF Download - The "Script" to Use With a Retail Buyer Click here to download the cheat sheet - [Marketing Minute](https://fashionbrainacademy.com/marketingminute/) - Welcome FBI Webinar attendees! HANDOUT 50 Minute Marketing Plan - [DG Expo New York slides request: Top 10 Business Trends for Emerging Designers](https://fashionbrainacademy.com/top-10-trends/) - [Selling to Department Stores vs. Boutiques](https://fashionbrainacademy.com/wholesale/) - This question landed in my “Ask Jane” box from a jewelry designer, named Eva, currently enrolled in my “Sell to Boutiques” course. I get this question a lot so I thought I’d post it here for all to see. While there’s no perfect answer I can give Eva, I can give her some relevant info - [Webinar Recording: Your Trade Show Booth](https://fashionbrainacademy.com/webinar-recording-your-trade-show-booth/) - Trade Show Booth Presentation with Amy Meadows from Windows Matter. - [Mini-Workshop: Driving Traffic to Your Website or Blog](https://fashionbrainacademy.com/mini-workshop-driving-traffic-to-your-website-or-blog-clothing-and-accessories-product/) - Online Workshop: Driving Traffic to Your Website or BlogHow long have you been shopping online? When you think about it, it's only been about the last 10 - 15 years, right? Online shopping is in its INFANCY. Think about it... What was television like only 15 years into it? What was radio like? We have a - [Startup Webinar](https://fashionbrainacademy.com/startup-webinar/) - Free LIVE Webinar October 29th, 2015 FREE WEBINAR: "How to Start a Fashion Line Without Losing Your Shirt" During this online Workshop, you'll discover the 9 steps you need to launch a successful fashion business. This is step-by-step information, not a big mish-mash of things. What you’ll learn: -- 5 questions you MUST ask yourself - [Time Management for Fashion Designers](https://fashionbrainacademy.com/time-management-for-fashion-designers/) - We don't have the power to add hours to the day, but we have ways that we can show you how to get MORE out of your day! Here's what you'll learn in this online training: The KEY to your time management problem How to avoid the biggest time-sucking, energy-draining, self-sabotaging mistakes creative entrepreneurs make - [Spend the Money?](https://fashionbrainacademy.com/spend/) - Here's Your Download!! Grab your cheatsheet now -- Do Spend / Don't Spend - [Momentum Details (continuing members only)](https://fashionbrainacademy.com/momentum-details-former-members-only/) - Hello Momentum PeopleMomentum IV starts February 10th. Woot, woot!I'm SO EXCITED to get this program started again and have the chance to work with you and help you achieve your business goals. It's time to continue the MOMENTUM and accelerate your business growth!NOTE: This page is for previous Momentum Members ONLY. See your savings below. - [START A FASHION LINE](https://fashionbrainacademy.com/starting/) - START A FASHION LINE You have a great idea for a business. And maybe you feel clueless about where to start. Maybe you feel overwhelmed with too many ideas. And you’re probably nervous to take the first step to a “real” business. You’re not alone. I felt the exact same way when I started - [POP UP TEST](https://fashionbrainacademy.com/pop-up-test/) - [easy-notify id=12093] - [Black Friday Sale 2015!](https://fashionbrainacademy.com/blackfriday/) - Here they are!Everything on this page HALF OFF off until Sunday, November 22nd, at Midnight EDTAll of these courses are online via video and downloads, available now, at your own pace. After you buy, you will receive a separate email with complete access instructions (please allow 30 minutes).You get unlimited access to the course material for - [DG Expo New York Slides Request](https://fashionbrainacademy.com/dg-expo-new-york-slides-request/) - [Ask Jane](https://fashionbrainacademy.com/contact/ask-jane/) - #askjanesbrain Have a question for Jane about your business? Submit your question and it may get picked for an upcoming article or video. Please note: You will not get an email back with a response to your question. This is for the #askjanesbrain section of the blog. - [Free Mini Selling Course](https://fashionbrainacademy.com/resources/free-mini-selling-course/) - Free Resources 5 Day Mini Course About Selling Your Line - it's free! Spend a few minutes a day with me to learn how to SELL MORE without feeling “sales-y.” Sign up and start the Five Day FREE Mini Course to Help You Sell Your Line! In addition to the FREE report, you'll receive free weekly tips and - [Momentum Group](https://fashionbrainacademy.com/coaching/momentum/) - Momentum Group Coaching MOMENTUM is a A No-Fluff 90 Day Mastermind Group Designed to Help You Stay on Track, Grow Your Business, Reach Your Goals, Get Answers to Your Questions, Build Your Audience, Sell More, and Have a Happy LifeMomentum is for established entrepreneurs who want support to sell more. "20 Up" Marketing is a pre-requisite for this ## Categories - [Uncategorized](https://fashionbrainacademy.com/category/uncategorized/) - [Sales & Marketing](https://fashionbrainacademy.com/category/sales-and-marketing/) - [Videos](https://fashionbrainacademy.com/category/videos/) - [Startups](https://fashionbrainacademy.com/category/startups/) - [Ask Jane](https://fashionbrainacademy.com/category/ask-jane/) - [Selling Online](https://fashionbrainacademy.com/category/selling-online/) - [Podcasts](https://fashionbrainacademy.com/category/podcasts/) - [Selling Wholesale](https://fashionbrainacademy.com/category/selling-wholesale/) - [Business Growth](https://fashionbrainacademy.com/category/business-growth/) - [Money](https://fashionbrainacademy.com/category/money/) - [Manufacturing Your Product](https://fashionbrainacademy.com/category/manufacturing-your-product/) - [Motivation](https://fashionbrainacademy.com/category/motivation/) - [Steal This Idea](https://fashionbrainacademy.com/category/steal-this-idea/) - 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