The 5 Main Fashion Business Questions I Got This Week Emerging designers send in random questions about their clothing or accessories line all the time. I wish I could answer them all personally but holy heck that would take 12 hours a day. Instead, there’s #askjanesbrain. Today I’m answering 5 questions in the hopes that the […]
approach a retail buyer with your fashion brand. get your fashion product into stores
#AskJanesBrain Episode #6: Why Don’t Retail Buyers Call Me Back?
Today’s question is about selling your fashion product wholesale and the age-old problem NOT getting a response from a buyer – even after they tell you to send your line sheets! “Hi Jane, How come when I contact retail shops about my clothing line, they say send over your terms and line sheet and every time I […]
12 Different Ways to Sell Your Fashion Line
Deciding how to sell your clothing, jewelry, or accessories line can be daunting. Gone are the days of just selling wholesale because that was the only option. I get asked this question every week, “Jane, what’s the best way to sell my clothing line/accessories line/jewelry line/ baby product /artwork/candle line?” It all depends on you (and […]
What to Say to a Retailer and What a Buyer is Really Thinking About YOU (part 2 of 2)
This is the 2nd article in a two part series. Click here for part one. Before you can start to sell to buyers, it’s helpful to know what’s REALLY going on in their minds. There are 2 important things you need to understand. 1) Retail buyers really just want to know 2 things about your […]
Podcast #19: Should I Try To Sell My Jewelry Line to Big Department Stores or Small Boutiques?
This question landed in my “Ask Jane” box from a jewelry designer, named Eva, currently enrolled in my “Sell to Boutiques” course. I get this question a lot so I thought I’d post it here for all to see. While there’s no perfect answer I can give Eva, I can give her some relevant info […]
