PODCAST: How I Got My Product into My First 10 Boutiques Are you having a hard time getting your line in front of boutique buyers? Today is your lucky day. On this episode of the podcast, we talk all about calling stores, road-tripping, sales strategies, hustle, patience, and retail buyers. I’m so lucky to have the chance to interview […]
approach boutiques with my jewelry line
Do NOT Say This to a Retail Buyer
I work with a lot of designers on selling their product wholesale and approaching retail buyers. One question that come up is this… “Jane, what’s the WORST thing you can say to a retail buyer?” Well, it depends on who you talk to but I have a strong opinion on this one. I owned my […]
Selling Your Clothing Line to Boutiques – What Purchase Order Do I Need?
Well the weather has finally turned and I was able to start shooting videos outside. What a blast! Today’s video is for fashion startups who want to sell to boutiques but aren’t quite sure how the whole thing works. Check it out here… I’d love to hear your take on this. What’s your purchase order […]
How I got an appointment with a head buyer of Neiman Marcus
Today’s video gives you the details about how I scored an appointment with Neiman Marcus with only ONE postcard. I’m doing this topic again because I hear SO many designers tell me they are nervous, apprehensive, unsure, even scared-as-hell, to approach a retail buyer. I get it. I found it nerve-wracking in the beginning too. […]
How Kristen did it: Approaching a retailer with your jewelry line
Have you heard of Kristen Amato? Kristen is a Chicago jewelry designer who has definitely “made it”, and by that I mean: Vogue, Us Weekly, People, and Lucky have featured her designs Celebrity clients like Rachel Ray and Eva Longoria Parker Designs line for ShopNBC and does private label for Anthropologie 2011 Crain’s Chicago Business’ […]
