My Sales Rep is Not Getting Orders for My Line. What Should I Do?

Q: “What should I do when my Showroom rep has shown my line at 4 shows and not taken a single order? Meanwhile, I’m pitching it to retailers myself and taking orders. What’s wrong?”

A: Something is definitely wrong. Watch the video…

While getting a sales rep seems like the answer to any fashion designer’s prayers, things don’t always work out that way. I should say, the rarely work out that way.

This is why I recommend that EVERY designer learns how to sell their product themselves. You must get comfortable selling your line and it is a learn-able skill – like playing piano, or learning tennis. I’m not saying it’s easy – at least not in the beginning. But it is necessary.