What’s The Buying Calendar for Boutiques? – Ask Jane Question: “Hi Jane, I have worked in the fashion industry for several years now on the
I’m in the middle of reviewing my marketing for 2011 and I thought I’d be completely honest with you. The way I figure it, I LOVE
Here’s a clip from a live presentation I gave for the Chicago Fashion Incubator about marketing your line. You have to do something DIFFERENT with
Shopping for my nieces yesterday made me think a lot about Barbie. Like a lot of people, I have a “special” relationship with Barbie. Sort
All I want for Christmas is _______… To sell more stuff? I understand. You want some decent sales in time for the holidays. I have
Today’s “Ask Jane” emerging designer question comes from a member of my “How to Start a Fashion Business” program. We’ll call her April (I didn’t
I get asked a lot if there’s one thing successful designers have in common. Some of the common traits I see are: They work hard
Consider this story my friend and mentor, Cathy Wagner, told me… It’s Party Time. You’re throwing a party at your house. You know how busy that
