In this episode, you’ll get a deeper understanding of the top product planning and inventory mistakes I see with my clients (and I’ve made them all myself) plus how to fix them.
- What products should I drop when?
- How much inventory will I need?
- What’s a logical way to set my sales goals?
We cover all of this and more.
This is for fashion products, accessories, jewelry, home goods, CPG, anything that requires inventory.
Quick Overview of the Episode:
Mistake #1: Setting Sales Goals Based on Nothing
– Pop quiz: What’s the #1 predictor of sales for a DTC market, craft show, or retail store?
Mistake #2: Not Understanding How Much Inventory You Will Need
– Stock to Sales ratio, sell-thru percentages, POD vs. in-stock vs. pre-order vs. made to order…
Mistake #3: Dropping Seasonal Products Too Late (ask me how I know…)
– One entrepreneur’s “too early” is another’s “way too late”, how to know whe to launch and for how long, seasonal vs. evergreen products…
We also cover markdowns…
– how to actually PLAN for markdowns and timing for marking things down.
xo – Jane
You can also listen on iTunes, Spotify, or Soundcloud
Notes:
- Work With Us: 1:1 Private Business Coaching for clothing & accessories entrepreneurs
- Take a workshop:
