If you want a boutique to buy your line, what are the best words to use?
In today’s Fashion Brain Friday question, I reply to a designer who asks, “How do I explain what’s good about my line to a store
January 7, 2011
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The 5 Most Common Mistakes Fashion Designers Make and How To Avoid Them
This video is for designers who want to start a clothing or accessories line and are looking for information to make sure they do NOT go out
January 5, 2011
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Selling Your Line to Boutiques – you have to follow up when you launch a line
Selling Your Line to Boutiques – you have to follow up when you launch a line. If you approach a store only one time, you cannot expect to make a sale. Getting no response from a buyer is NOT the same as being told no. Jane gives this fashion designer some tips on getting the order.
December 17, 2010
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Ho Ho – Mo’ Dough: Jane advises a specialty designer how to rake in more money without spending any
Jane advises a specialty fashion designer – a wool artisan – how to tweak her Web site, brand image and sales tactics to rake in more money. Tips for fashion designers for when you don’t have money, but want to make more!
December 14, 2010
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2 Mistakes You Want To Avoid On Your Website
Todays’ Fashion Brain Friday question from a designer: “Jane, can you look at my website and give me a few tips? Aha, yes I
December 3, 2010
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What do buyers want to know about your line? TODAY’S FASHION BRAIN QUESTION – video #2
TODAY’S FASHION BRAIN QUESTION: What do buyers want to know about your line? Approaching a store is different that selling your line directly to consumers.
November 28, 2010
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Sales & Marketing
3 Things You Don’t Know About Selling To Boutiques That Could Hurt You
You’ve launched a line and are ready to sell. What to boutiques want to know? It might not be what you think. Here’s what they want to know – and what they don’t.
November 16, 2010
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If The Idea Of Networking Makes You Want To Vomit
Networking for fashion designers can be tough to stomach. Here are Jane’s 5 top sure-fire tips for networking, especially for people who hate networking.
October 8, 2010
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