Send Emails. Make Money.
What's the ROI of email marketing for a fashion brand? For every $1 spent, you receive $38 back, which is an astounding 3,800% ROI, making email one of the most effective options
6 Different Types of Customers
Let's talk about the 6 different types of customers and why they matter to you. Now. I'm basing this on my own personal experience. If you know me, you know that I was 25 years
5 Easy Ways to Increase Sales for the Holidays (clothing, accessories, jewelry)
5 Easy Ways to Increase Sales of Your Product for the HolidaysThe Holiday Season is every retailer’s dream and nightmare. When I owned my boutique, I used to joke that I wished
How to Make Your Emails Convert to Purchases
How to Make Your Emails Convert to PurchasesI just got off a call with a clothing designer who has her new collection ready (womenswear, knit pieces) and wants to get people
I’m Launching a New Accessories Line. When Should I Start Telling People It’s Coming?
I'm Launching a New Accessories Line. When Should I Start Telling People It's Coming? Do you ever wonder when you should start promoting a new product? Or, when is it too soon and
What My Blog Has Done for My Online Store with Erika Neumayer
What My Blog Has Done for My Online Store(from someone in a SUPER TIGHT niche) This is guest post from Erika Neumayer, clothing designer and founder of Rare Dirndl. She markets her
How to Make Your Show Booth the Coolest One at Your Next Selling Event (Steal This #6)
How to Make Your Show Booth the Coolest One (Steal This #6) Recently I started a new series on my blog, called STEAL THIS. If you're new here, check it out. The idea is to watch
What Happened to My Customer? (Steal This Idea #4)
What Happened to My Customer? (Steal This Idea #4) Recently I started a new series on my blog, called STEAL THIS IDEA. The point is to share with you FANTASTIC marketing and
Sane Advice for How to Deal With a Mad Customer
How to Deal With a Mad CustomerI just got off the phone with a MAD customer! Yup. It happens in every business. You get the occasional angry customer and it can be tricky to deal
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