Sorry, But Your Clothing Line’s Not Good Enough
True story. That time I was told my designs kinda sucked… Updated for 2025: This story still hits hard even though I wrote it years
December 9, 2024
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The Rule of One
What does it take to sell $1 million in sales from an online Shopify store? Claire reveals exactly what they did in the the last 3 years to go from $134K to $1 million in sales.
June 10, 2022
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Podcast
Send Emails. Make Money.
What’s the ROI of email marketing for a fashion brand? For every $1 spent, you receive $38 back, which is an astounding 3,800% ROI, making
April 18, 2021
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Podcast
6 Different Types of Customers and Why It Matters
6 Different Types of Customers and Why It Matters Let’s talk about the 6 different types of customers and why they matter to you. Now.
April 9, 2021
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Sales & Marketing
5 Easy Ways to Increase Sales for the Holidays (clothing, accessories, jewelry)
5 Easy Ways to Increase Sales of Your Product for the Holidays The Holiday Season is every retailer’s dream and nightmare. When I owned my boutique,
October 27, 2017
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Business Growth
How to Make Your Emails Convert to Purchases
How to Make Your Emails Convert to Purchases I just got off a call with a clothing designer who has her new collection ready (womenswear,
October 6, 2017
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Sales & Marketing
I’m Launching a New Accessories Line. When Should I Start Telling People It’s Coming?
I’m Launching a New Accessories Line. When Should I Start Telling People It’s Coming? Do you ever wonder when you should start promoting a new
May 11, 2017
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Sales & Marketing
What My Blog Has Done for My Online Store with Erika Neumayer
What My Blog Has Done for My Online Store (from someone in a SUPER TIGHT niche) This is guest post from Erika Neumayer, clothing designer and
November 17, 2016
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